The SociaLight Co.

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The SociaLight Co.

Helping entrepreneurs and businesses enhance their online presence and cultivate mutually beneficial

29/01/2021

I just finished reading Atomic Habits by and I have to say it’s definitely on my list of must-reads! 👌🏾

EVERYTHING we do is a habit that was formed with time + consistency. And so ANYTHING we want to change/improve can be changed with tiny consistent, actionable steps over a period of time. 👁

A few years ago, I was the kind of person that would sleep all day, watch too much tv and had no real ambition or goals. I was accustomed to doing those things and formed unhealthy habits. But I decided that I wanted to change, to be the person I knew I truly was. And so every day I made little changes like going to bed earlier so I could wake up early and conquer my day! 💪🏾

If you were conditioned to be a certain way, it doesn’t mean you have to continue being that person! ✨

I’m about to start reading ‘Everything is Figureoutable’ by . It’s Badasses like James + Marie that inspire me to be my best self + keep moving forward! 🤘🏾

What are your favourite, must-read books? 📚 Share them with us in the comments below 👇🏾
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28/01/2021

🌕 Full Moon in Leo 🌕
Urges us to trust our intuition and reclaim our power. This is a time to release any limiting beliefs, self-doubt, and fear from the equation, and truly be brave enough to be our authentic selves! ✨

Running a business on your own can be exceptionally overwhelming and we all go through moments of doubting ourselves + our abilities. It helps tremendously to incorporate healing practices/methods into your life. If not for daily meditation, introspection + self-reflection, I don't know where I'd be! Sometimes we need to be our own life coach! ✨

Here are some journal prompts that I use to get myself back on track:

- Which activities/methods/practices inspire me to be my truest self?
- What gifts/talents do I have to share with the world + how can I do so?
- Am I being truthful to myself about what I want?
- What areas of my life am I dimming my light and how can I allow my soul to shine?

16/12/2020

JUST START! ‼️

Both Steve Jobs + Jeff Bezos started out from their garages. 🤯

You don’t need 10K in the bank, or to first earn a degree in business, or whatever crazy things we tell ourselves before getting started. 👎🏾

You have everything you need to get started! 🧠

When I first started my business, I had no idea what I was doing. But I believed that I could do it! And that’s how I learned. By jumping right in. 💪🏾

Believe that you are the type of person who can achieve success! 🤩

It just takes gumption, a positive mindset + patience to accomplish your goals! ✨

What are you currently struggling with? Comment down below 👇🏾 I’d love to help! 😀

26/11/2020

You may not physically get to spend time with the family this year BUT thanks to technology, at least we can keep in touch via zoom, FaceTime, Skype and all other social media platforms!

There are so many things to be grateful for!
10 things I’m grateful for:
1. The good health of my family + friends 🥰
2. Time spent with my partner 😍
3. Clean drinking water 🚰
4. Healthy, nutritious, delicious food to eat 🤤
5. A place to call home 🏡
6. The ability to walk + move my body 💪🏾
7. The ability to think + make conscious decisions 🧠
8. All the incredible new people I met this year! 💕
9. Money in my bank account 💰
10. The support of all of you reading this! ❤️

What are you grateful for today?! ✨

24/11/2020

DON'T GIVE UP because of a few negative thoughts! The mind is a powerful thing! 🧠 Remind yourself that you are here for a reason and you got this! 💪🏾

It’s always a good time to reach out to your community/network, join accountability groups, and get the support + encouragement you may need to keep going.

And when you’re ready, I’ll be here to help take care of the rest! I got your back! 🙋🏾‍♀️🧡

What are some of your favourite positive ? ✨

23/11/2020

SPOILER ALERT 🚨: Not everyone will be interested in your product.

Good news is, there are millions of people who are! That’s your “target audience”. This is your community.🧡

I know 🙄 when I first started my business I didn’t want to narrow my target audience down to a group of people. I wanted everyone to benefit from my content, and I still do! BUT I realised that it is more effective in the long run to do so. Why?

+ It helps you identify who is actually searching for your product. Of course we want everybody to buy our product but the truth is, there is a specific group of people that is likely to be interested in your product/service. Be grateful for them!

+ It helps you decide what content to create geared towards that specific group of people. For example, if your product will mostly benefit single women in their 20s, then it wouldn’t make sense to create content directed at married men in their 40s.

It’s very important to:

+ Be specific : if you’ve ever read 'The Secret' then you know one of the most important rules to getting what you want is to be very specific.
Who do you want to attract? Who do you think will benefit the most from your product? Take a few minutes to jot down a few facts about your ideal target audience, such as,
- Their age group, gender
- Their interests/hobbies
- Their pain points
Get to know more about them!

Drop a 🙋🏾‍♀️ in the comments if you're ready to start building your community!! 😃

20/11/2020

Happy Friday! Fun Fact: Did you know? 🤔

80% of consumers are likely to purchase an item based on suggestions made by their friends and family. 👨‍👩‍👧‍👦

Word of mouth is the most powerful tool in the information age! Tell your friends and family to tell their friends and family and let’s have a party! 🎉 A virtual party, of course! 😉 But really, your community is everything and you'd be surprised at how much they want to support you! 🥰

You may even want to add in a little discount and get them to spread the word. Who doesn’t love a good discount or referral program?! Share the love with your friends and family and watch the love come right back! 😍

19/11/2020

Happy Women’s Entrepreneurship Day! 👩🏾‍⚕️👩‍🍳👩🏻‍🎓👩🏽‍💻👩🏿‍🔬

We are strong and powerful and there is simply nothing we can’t do!

To all the women entrepreneurs out there, don’t give up! You got this! We need you! 🧡
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17/11/2020

Now that you know a little about me, I want to know: Who are you?

Your brand is your trademark and it is the first thing you customer’s will see. Of course, you want to make a great first impression!

Your name, product, logo and colour palette are a few components that make your brand. But the most important is what your brand says. What message do you want to relay to your customers? What are your core values? How do you want people to feel when they interact with your product? Essentially, this is the personality of your business.

Take some time to flesh out exactly who you want your brand to be. You are totally unique, there is no one like you! Be yourself and shine your light! ✨
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04/10/2020

Hey there! Happy Sunday! 🌞

Are you a business owner? Do you want to grow your business and followers? Do you get frustrated when it comes to social media? Running a business and handling all aspects can be super stressful and time-consuming, but so much easier when you have a team to take off some of the workload. That’s where I come in! I shine a light on your business! ✨

I am Kamali Martin and I run The SociaLight Co.💡, a social media management company focusing on helping businesses and entrepreneurs improve their presence on social media, and form mutually beneficial, lasting relationships with their existing and potential customers.

I started this company because I realised how vital digital marketing is for businesses, especially during times like these. Social media can be a very useful tool, and offer many benefits IF you know how to utilise it!

Hit the follow button to stay connected for advice, tips + tricks on using social media platforms to your advantage! I am eager to begin learning more about you, contributing my skills and knowledge, and investing in your business!

Peace + Love!
- Kamali 💜

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