QUAFF Digital

16/11/2021

Don't compare yourself to anyone...except yourself. If you're moving forward, that's all that matters.

09/11/2021

Like everything in digital marketing, SEO takes time and consistency. Don't give up just because it's taking time.

02/11/2021

This is the key. Agree?

26/10/2021

5 questions to ask your web designer (before you start working with them!).

19/10/2021

Keep going; you'll get there.

12/10/2021

Would you consider hiring a digital marketing agency instead of a permanent member of staff for a role?

If not, why not?

They typically have more resources, more experience, and cost less.

So.....what's the issue?

I sat down with more than 15 business owners over the last few months and chatted it over to get their take.

Link to the subsequent article in comments below ⬇️

12/10/2021

Want to know the number one trick to nail your SEO? Read on...

06/10/2021

You've spent time and money actively helping your competitors.

That's the practical upshot of having a website that is broken or completely defunct.

Any other business practise with this effect would not be ignored. Ever. Why should it be different for a website?

Link below to 5 signs you're ready for a new website.

05/10/2021

Today is the day! Get going and let me know what positive actions you're going to take.

04/10/2021

'We're going to see it out, it'll be over in 3 months.'

This was the last sentence said to me by a business owner during the first few weeks of lockdown 1 when I'd got in touch about getting them set up online.

I'd known the business owner fairly well for a few years and wanted to reach out and help - knowing them to be something of a technophobe with a website he, frankly, distrusted as voodoo.

As we all know it didn't blow over in 3 months, it didn't even blow over in 12. When I spoke to them next they were desperate to get online but had no money left to do so.

The whole business barely survived.

You don't always need a sign as big as a global pandemic that you need to look at your online business.

Here are 5 signs you and your business are ready for a new website.

Link in comments.

28/09/2021

Can you relate? What stage are you in at the moment?

24/09/2021

Who would like a free 30 minute chat about how to improve their SEO on their WordPress website? 🥳

Ok, here's what you need to do.

I love obscure sci-fi and fantasy quotes & misquotes.

As I run my own business so I'm now free to put them into posts at my leisure.

The first person to DM me the name of the character I'm shamelessly ripping off for my own gain will get their phonecall 👌

** To give you a clue, this particular slight misquote is in the second line of the graphic below. **

No Googling! If there's even a whiff of Google on you I'll ask follow up questions on the call 😂

21/09/2021

Let's get some accountability going - tell me what you're going to tick off today!

20/09/2021

Jargon's bu****it init.

Except when it isn't.

We all use it, we all need it (sorry), & acronyms creep in everywhere.

That's broadly fine.

The problems occur when we assume the other person knows what we're banging on about.

Take me, for example. I've been on the phone feeling grounded, confident, and in my element when the person I was speaking to threw an acronym at me out of the blue.

I had to stop the conversation to ask her what she meant.

She'd used the acronym 'MTW' in this sentence;

"Yeah, I'll get that to the team and give you a shout back MTW next week".

Can you guess what she meant?

Monday, Tuesday, Wednesday. 😆

I told her she used too many acronyms. She agreed and told me she had started doing it at home too. Her partner was constantly asking her what the f**k she was on about.

So, if you've had emails full of black hats, backlinks, & domain authority and you've no idea what to make of it all I've popped together an SEO Jargon Buster for you.

Link in comments.

TTFN

14/09/2021

the price of gluten free bread is a joke as it is, without ending up with a third of the loaf missing.

Didn't realise you could monetise 'Gluten Free Air' 😂😂

14/09/2021

Be honest with yourself; do you have all these things covered?

07/09/2021

It's all about practise baby! You won't become an incredible writer overnight - it takes time and persistence. Keep going!

31/08/2021

Ways you can improve your website. There are 13 suggestions here.

Some of them will take you a few hours, some a few days. But they're all worth doing. If you can commit to doing one a week, you're only 13 weeks away from a better, profit generating website!

24/08/2021

DAILY WEBSITE CHECKLIST

1. BACKUP BACKUP BACKUP

2. Check for critical updates

3. Approve or dismiss comments

4. Attend to any flagged security issues.

Checking in to your website daily can avoid major problems in the future. Can you commit to make a 10 minute once-over part of your daily routine? Tell me in the comments!

23/08/2021

25 seconds of my ugly mug should save you a minimum of £500 spent by your business.

Top 5 biggest SEO mistakes businesses are making in 2021 and how you can fix them yourself, for free.

https://quaffdigital.com/fix-seo-mistakes-yourself

17/08/2021

WAYS TO IMPROVE YOUR WEBSITE

1. Always keeping your ideal client in mind when thinking about design and content.

2. Understanding what the main purpose of your website is and focussing on that.

3. Thinking carefully about how visitors arrived on your site & where you'd like them to go.

4. Planning the page structure, navigation and functionalities that you really need.



WAYS TO RUIN YOUR WEBSITE

1. Thinking about the design and content that YOU like, rather than your ideal client.

2. Overloading your visitors with information and giving them too many options.

3. Prioritising the way the site looks, over your visitor's user experience.

4. Going straight into the design phase before you've created your page content.

Need help with your website? Get in touch!

12/08/2021

Planning on building your own website? Here's a few tips on how to avoid common pitfalls.



https://quaffdigital.com/building-your-own-website/

10/08/2021

Business Owners: YOU SHOULDN'T HAVE A WEBSITE UNTIL YOU ACCEPT THIS.

Your website will never be finished. It will always need adjusting, reworking and redesigning.

You will not automatically know how to do everything. You don't know what you don't know. You can learn.

There will be times when you just don't have the time and have to call in a professional. Budget for this.

Finding a trustworthy web designer who you can call on in an emergency could save your business.

04/08/2021

Nobody cares what you think.

Not a single website user gives a monkeys about whether you like a certain colour, or font, or image. They care about what makes their life easy. They want your website to suit them, not the other way around.
So do that.

https://quaffdigital.com/why-user-experience-is-so-important/

03/08/2021

Short on time? Short on expertise?
Not to worry - here are 5 things anyone can do to improve their website’s user experience.

https://quaffdigital.com/why-user-experience-is-so-important/

03/08/2021

The real secret of how to create a website that gets you sales? Don't even think about how it looks, until you've created ALL the content. Get that right, and the rest comes easily.

29/07/2021

It's simple when you think about it.

https://quaffdigital.com/conversion-rate-optimisation/

28/07/2021

Paying for SEO? ✅

Planned for how you'll leverage the additional traffic? 😬😅

You may as well set 🔥 to your 💰 and 🙏🏻

👏🏻 Know 👏🏻 How 👏🏻 You're 👏🏻 Going 👏🏻 To 👏🏻 Convert 👏🏻



https://quaffdigital.com/conversion-rate-optimisation/

27/07/2021

HOW TO GET STARTED ON YOUR eCOMMERCE WEBSITE:

1. Create your ideal client personas.

2. Create your sales strategy.

3. Map your customer journey.

4. Compile your content.

OR you can call us and we'll do all that for you...

26/07/2021

The SEO lie. How your business is highlighting its frailties rather than maximising its strengths.

Don't get all that lovely traffic in only to let it slip through your fingers.

https://quaffdigital.com/conversion-rate-optimisation/

The necessity of SEO is widely known. Conversion Rate Optimisation, however, is not getting the consideration it should. Ensure you are maximising your opportunities by using both sides of the SEO / CRO coin.