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The Citadel Agency We are your Premier Social Media Marketing Agency. Scaling Online Businesses through Facebook and TikTok Ads.

11/11/2022
1⃣ Entertaining - Where it all started, with dances, skits, performances, or just overall humorous takes on everyday lif...
01/09/2022

1⃣ Entertaining - Where it all started, with dances, skits, performances, or just overall humorous takes on everyday life.

2⃣ Educational - People love to learn from other people - lifestyle hacks, cooking recipes, skincare tips and makeup routines, and so much more.

3⃣ Aspirational - Romanticizing everyday life, routines and using trending sounds and aesthetically pleasing shots to make life look like a movie.
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Avoid These Facebook Ads Mistakes Before It's Too Late! ❌⠀❗ Everyone who is doing Facebook Ads, can make mistakes.❗ The ...
31/08/2022

Avoid These Facebook Ads Mistakes Before It's Too Late! ❌

❗ Everyone who is doing Facebook Ads, can make mistakes.
❗ The key is to know which of these mistakes may be hurting your performance and how to resolve them as quickly as possible.

🔴 Choosing the wrong objective
🔴 Using too wide too specific audiences
🔴 Underestimating the power of Short Video Content
🔴 Taking your warm audiences for granted
🔴 Using multiple calls to action (CTA’s) in one AD
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Need help with your Facebook ads? Book A Free Strategy Call Today 👉 https://thecitadelagency.co/

You might be stuck thinking that you can’t post on platforms like TikTok because you aren’t really up to learning the la...
30/08/2022

You might be stuck thinking that you can’t post on platforms like TikTok because you aren’t really up to learning the latest dance trend, but that's not the only type of content users are searching for.

Here is a quick list of some content ideas that don’t require any moonwalking attempts:

✅ Product demonstrations
✅ Company background ✅ Product hack
✅ Skill you have
✅ Stats or Facts
✅ Behind the scenes ✅ How you got started ✅ General life hack
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🔮 Follow us for more tips! ⠀

👥 Audience saturation is calculated by dividing the ad set reach by Facebook’s estimated reach. If it reaches 100% it me...
29/08/2022

👥 Audience saturation is calculated by dividing the ad set reach by Facebook’s estimated reach. If it reaches 100% it means that your entire target audience has seen your ad.

But as saturation rises, it also means that your ad is being seen multiple times by the same people, which can turn off potential future customers.

This is how you can check to see if your ads have reached audience saturation: 1⃣ Use the inspect tool
2⃣ Check if your first time impression ratio has decreased 3⃣ Check if you have a decreased conversions
4⃣ See if your cost per conversion has increased

If you meet all three conditions, it’s likely your ads are saturated! -
Give us a follow if you wanna learn more! 🚀

6 Benefits Of Remarketing Your Business 📊🚀⠀🔹 Remarketing is a fantastic way to reach your target audience and drive up y...
28/08/2022

6 Benefits Of Remarketing Your Business 📊🚀

🔹 Remarketing is a fantastic way to reach your target audience and drive up your company’s revenue.
🔹 Below, we’ll look at six different ways remarketing can help your business! 👇 ⠀
✔ Remarketing keeps you at the forefront of people’s minds
✔ Remarketing reaches the most relevant possible audience
✔ Remarketing has excellent timing
✔ Remarketing reduces cart abandonment
✔ Remarketing increases your conversion rate
✔ It generates a high ROAS
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Connect with us & let us bring your business to the next level while providing free educational content.📲 Visit our website to learn more🔗 https://thecitadelagency.co/

TikTok advertising is an excellent choice for e-commerce entrepreneurs looking for a powerful yet user-friendly platform...
27/08/2022

TikTok advertising is an excellent choice for e-commerce entrepreneurs looking for a powerful yet user-friendly platform to reach millions of people worldwide. ⠀
Here are 7 reasons why you should use TikTok ads: ⬇
✔ The scale is huge (and growing) ✔ It’s backed by consumer research ✔ There are smart targeting options ✔ Creativity is strongly encouraged ✔ TikTok offers versatile formats
✔ The audience is diversifying
✔ TikTok content feels authentic

⏩ Creative and well-targeted TikTok campaigns are an excellent way to increase sales, website traffic, or a new product's debut.
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Grow your TikTok with us 👉🔗 https://thecitadelagency.co/

Advertising on Facebook is a practical approach to reaching your target market on the world's most popular social networ...
26/08/2022

Advertising on Facebook is a practical approach to reaching your target market on the world's most popular social network.

Here are the types of facebook ads:
1⃣ Single image ad 2⃣ Single video ad 3⃣ Slideshow ads 4⃣ Carousel ads

📌 Choosing the Facebook ad kinds and targeting choices is critical to achieving the most excellent results. For example, there's nothing wrong with simple image ads, but they don't have to be boring. Video commercials, like image ads, can be more imaginative.
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Want to know more about Facebook ads? Connect with us and we will run all your social media advertising needs. 👉🔗 https://thecitadelagency.co/

ow To Grow Your Small Business 📈👇⠀✔ Understand your customersYou can only develop products and services that will be a h...
25/08/2022

ow To Grow Your Small Business 📈👇

✔ Understand your customers
You can only develop products and services that will be a huge hit if you are attentive to the needs of your customers and prospects. One way to understand exactly what your customers want is through research and surveys.
✔ Improve customer service
If you don’t provide quality customer service, it will be difficult to satisfy your customers even if you have a superior product or service. This aspect of the business is about taking the extra step to make them feel special.
✔ Establish loyalty
It takes time to encourage customers to come and buy what you have to offer. But it’s not enough to just get them to buy. You need to encourage loyalty. Considering that there are other competitors who could offer them better, you want them to remain loyal to you. Don’t feel complacent just because you already have a lot of loyal customers. They can be easily attracted to other options and they might leave you. ✔ Maximize social media
Without a doubt, social media is a very powerful tool. It reaches out to hundreds upon thousands of people at once. Make sure your business is engaged is social media. This helps you stay relevant. Listening to people and reading their comments will give you an idea of how to make them feel more satisfied. You will also understand their behavior and find a way to meet their demands.
✔ Spend time attending networking events
If given the chance to join these events, take it. This is the opportunity to extend your networks. This is highly important - but it is something many entrepreneurs neglect. Networking is a great way to connect with people who can help you build your business. You can find employees, more customers, and even investors.
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📌 Smart marketing is what helps establish trust between brands and customers. Writing about how amazing your business is...
24/08/2022

📌 Smart marketing is what helps establish trust between brands and customers. Writing about how amazing your business is and how unique your brand is will not cut it anymore. You need to actively try to build relationships with your followers.

🧩 By building long-term relationships and producing engaging and informative content your audience will feel like they can learn from you and not see you as someone who just wants to sell them products.

🔮 Follow us for more tips! ⠀

We’ll quickly onboard you and immediately build and start implementing a marketing strategy. Our systems have been modified and perfected over and over again to make working with us easy and efficient. These systems allow us to generate high quality results, in-depth & easy to analyze results repo...

2022 Social Media Marketing Trends 📊👇⠀▶ Live videoVarious brands are going live so they can understand their customers’ ...
23/08/2022

2022 Social Media Marketing Trends 📊👇

▶ Live video
Various brands are going live so they can understand their customers’ problems and interact with them. Behind the scenes and live chit-chats are the most commonly used live videos methods.
▶ Conversational AI
Brands integrate their social media pages with chatbots to provide real-time customer support. This reduces the amount of time and money companies spend on customer support since they don’t have to hire people to handle customer queries.
▶ The raising of short videos
Producing short-form videos gives you the freedom to create videos that are relatable and impactful without the overhead of putting together more in-depth content.
▶ Increased use of temporary content
Temporary content is something with a short duration and disappears within 24 hours. This type of content is used by brands to establish relationships with customers and promote their products.
▶ The popularity of influencer marketing
This marketing trend will skyrocket in the coming years. Do not wait until your competitors collaborate with them to partner with influencers in your industry. Do it now before your competitors do.
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Here’s why: ⬇⠀👉 They realize the opportunity and potential of building a strong brand since engagement and visibility ha...
22/08/2022

Here’s why: ⬇

👉 They realize the opportunity and potential of building a strong brand since engagement and visibility has been extremely high. 🚀
👉 The quality of content being produced focuses on education and building trust, which can lead to huge payoffs, as seen by an increase in quality leads and sales. Plus, you don’t have to dance or lip sing.
👉 The cost to advertise is extremely low. Huge upside here.
👉 TikTok’s format gives you the perfect opportunity to stand out and be creative with your videos.
👉 The platform is still being adopted and those that get in early will have a first movers advantage. As the saying goes, “the early bird gets the worm”.

What’s holding you back from including Tiktok in your marketing strategy? 🧐 If you don’t know where to start, we are here to help you! 🤝
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DM us today and let us work with your business 📈

Here are 8 benefits of using Facebook Ads💻⠀1⃣ The facebook advertising platform offers robust analytics.2⃣ You can micro...
21/08/2022

Here are 8 benefits of using Facebook Ads💻

1⃣ The facebook advertising platform offers robust analytics.
2⃣ You can micro-target your exact audience.
3⃣ You can create ads catering to your specific objective.
4⃣ You’ll reach far more people than you ever will with organic posts.
5⃣ Ads allow you to remarket to people who have already interacted with you.
6⃣ With proper targeting, you can get clicks and conversions for cheap.
7⃣ You can easily find new leads with facebook ads.
8⃣ You can add a custom call-to-action button.
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Take your business to the next level by using the power of social media. 📈📱⠀Want to build your business with instagram a...
20/08/2022

Take your business to the next level by using the power of social media. 📈📱

Want to build your business with instagram ads & get more leads & sales? 🧐
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Let us help you to do that! 🤝 Book A Free Strategy Call 👉 https://thecitadelagency.co/

The Citadel Agency focuses on client relationships and providing the best possible results for their businesses.💯⠀🔹 We’l...
19/08/2022

The Citadel Agency focuses on client relationships and providing the best possible results for their businesses.💯

🔹 We’ll quickly onboard you and immediately build and start implementing a marketing strategy.
🔹 Our systems have been modified and perfected over and over again to make working with us easy and efficient.
🔹 These systems allow us to generate high quality results, in-depth & easy to analyze results reports, a streamline workflow, and prices that are results based for our clients.
🔹 You can sit back and watch us generate amazing results being generated day by day for your brand.
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Get started today! 🚀 Visit our website to learn more🔗 https://thecitadelagency.co/

We Bring Customers To Our Clients Through Social Media Marketing.🚀With Breathtaking ROI👌⠀Let's Chat! 🤗 Book A Free Strat...
18/08/2022

We Bring Customers To Our Clients Through Social Media Marketing.🚀
With Breathtaking ROI👌

Let's Chat! 🤗 Book A Free Strategy Call 👉 https://thecitadelagency.co/

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