28/10/2025
Take a closer look at the evolving landscape of influencer marketing in The Art of Sway with Danielle Wiley. In this episode, Danielle sits down with Casey Benedict to unpack the complexities of content usage rights, influencer contracts, and pricing trends highlighting how clear collaboration and smart negotiation can shape more successful brand influencer partnerships.
https://marketingpodcasts.net/2025/10/episode-45-the-art-of-sway-maverick-mindshare-who-owns-the-content-lets-talk-usage-rights/