The State of MedTech

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The State of MedTech A channel where you can hear the latest on trends in medicine and technology. Be sure to subscribe to our channel on Youtube.

Whether you're a physician or medtech marketer, this channel will give you the latest strategies on how you can level up.

17/11/2024

EP 227 | Asking the right questions.

Breaking into the MedTech market takes more than just great tech—it takes the right strategy.Our latest podcast unpacks ...
16/11/2024

Breaking into the MedTech market takes more than just great tech—it takes the right strategy.
Our latest podcast unpacks the technology adoption curve, offering insights into:

✅ Connecting with innovators and early adopters.
✅ Shifting from early markets to mainstream success.
✅ Overcoming common startup challenges in healthcare.

If you’re in MedTech, this episode has practical advice you can’t miss.

15/11/2024

Ep 226 | Prioritizing your time with Jill Canada

14/11/2024

Ep 226 | Startup Vs Big Corporate with Jill Canada

Exciting new episode out now! Jill Canada takes us inside her med tech career, sharing invaluable lessons from both star...
14/11/2024

Exciting new episode out now! Jill Canada takes us inside her med tech career, sharing invaluable lessons from both startups and large corporations. Hear her thoughts on finding the right career path, balancing work and family, and building a strong personal brand in the industry. Don't miss these insights from her unique journey!

13/11/2024

Ep 225 | Recognizing Burnout: The Importance of Mental Health and Family Check-ins in High-Stress Roles

12/11/2024

Ep 225 | Understanding the Complexity of Closing Deals in Medtech: Key Factors Beyond the Basics

We're excited to announce our latest podcast episode where we bring you firsthand insights into Medtech sales, robotics,...
12/11/2024

We're excited to announce our latest podcast episode where we bring you firsthand insights into Medtech sales, robotics, and leadership.

Hear about the strategies that have driven success in securing hospital buy-in for cutting-edge technology, mastering the art of the elevator pitch, and building influential relationships.

12/11/2024

EP 224 | Reducing Friction in Lead Gen Forms for Better Conversions

05/11/2024

Ep 224 | Friction in Lead Gen Forms

Getting quality leads isn’t about luck; it’s about strategy. In our newest podcast episode, I break down what it takes t...
02/11/2024

Getting quality leads isn’t about luck; it’s about strategy. In our newest podcast episode, I break down what it takes to create effective lead generation forms and the importance of smart follow-up strategies. If you’re in MedTech marketing, this episode could change the way you approach lead generation! Tune in now to sharpen your tactics.

01/11/2024

EP 223 | Redefining Success with Johnny Caffaro

31/10/2024

EP 223 | The power of Positivity with Johnny Caffaro

Meet Johnny Caffaro, a true trailblazer in the MedTech world. In our latest podcast episode, Johnny opens up about his i...
31/10/2024

Meet Johnny Caffaro, a true trailblazer in the MedTech world. In our latest podcast episode, Johnny opens up about his inspiring journey from patient to medical sales leader. From navigating personal challenges to embracing mindfulness and self-care, he shares insights on redefining success and finding balance in a demanding industry. Don’t miss this episode, which is packed with motivation and innovation!

29/10/2024

EP 222 | Shawn McKenna about the value of being honest in business.

29/10/2024

EP 222 | Shawn Mckenna on improving health systems efficiency.

Join us as Shawn McKenna shares his expertise on overcoming healthcare's biggest challenges in technology adoption. From...
29/10/2024

Join us as Shawn McKenna shares his expertise on overcoming healthcare's biggest challenges in technology adoption.

From enhancing access and capacity to solving workforce issues, Shawn covers what leaders need to know to make a real impact.

This episode is perfect for healthcare professionals, innovators, and those curious about the future of medtech!

29/10/2024

EP 221 | Optimizing Your LinkedIn Ads

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Videos

Dr. Jessica So, MD has a son who wants to be a surgeon. Here's how she teaches him surgery....using PlayDough! Surgeons-how do you teach your kids surgery? Video Credit: @nowthisnews - Follow them!

How NFTs and Web 3 Will Change Medtech
How NFTs and Web 3 Will Change Medtech

NFL salaries being paid in bitcoin, pictures of monkeys selling for $2 Million, retail investors pooling enough money to purchase the US Constitution…and we’ve only just scratched the surface. The Mad Device Rep, Henry Peck, and Omar M. Khateeb have decided to launch medtech's first NFT project to focus on community and growth within medical device sales and marketing. Join this livestream as they talk about vision and future of the space as well as take questions from the audience. #medtech #nft #medicaldevices #medicalsales #medicaldevicesales

The State of Sales in Biotech & Medtech
The State of Sales in Biotech & Medtech

The State of Sales in #Biotech & #Medtech with @omarmkhateeb and Frank Dolan of Arsenal Advisors #medtwitter #meded #medicaldevices

Our interview with @maddevicerep is live! Check the link in our bio and head to any of the platforms to watch or listen. #redhatgang

Can Intuitive Pioneer a True SaaS Business Model? A case for digitizing surgical data
Can Intuitive Pioneer a True SaaS Business Model? A case for digitizing surgical data

Can Intuitive Pioneer a True SaaS Business Model? Recently I read an article by Intuitive's Chief Digital Office Brian Miller on the Intuitive app and how it's digitizing surgery for better outcomes. Here are my thoughts. #medtech #medicaldevices #medicaldevice #roboticsurgery #medicaldevicesales #digitalhealth #robotics

The State of MedTech's first leadership episode is now live and launches with Beth Kutscher Senior Managing Editor of LinkedIn. For physicians this is also CME eligible via your takeaways. Check the episode show notes for a link. Here's what we cover in the episode: - Beth's story coming to LinkedIn to help launch the healthcare division - How LinkedIn is helping innovators in healthcare share knowledge and discuss innovation - Her journey after 5 years at LinkedIn and the insights behind what she learned from the healthcare community - How LinkedIn wants more clinicians on the platform engaging and why it's important for non-clinicians/industry to be involved Link in our bio.

The Death of Medical Sales
The Death of Medical Sales

Medical sales has died. There's a new and different way of doing that physicians prefer. Today I cover the data, both qualitative and quantitative, behind it.

What Globus-NuVasive Acquisition means for Surgical Robotics
What Globus-NuVasive Acquisition means for Surgical Robotics

Rumors were circulating that Globus Medical was going to acquire NuVasive. The deal didn't happen but the fact that it was entertained gives a hint of where surgical robotics could be heading.

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