Leizl Ann Lim, Gen Luna (2024)

30/06/2023

😻

04/01/2023

Why you should hire a Social Media Manager?

🔊It’s not just about cute cat videos or funny memes – it’s a doorway to a huge global market.

👌Social media platforms are constantly moving the goalposts when it comes to brand content. Take the mysteries of the Facebook algorithm, for example. You need to understand it and know how to signal it if you want to succeed in marketing your organization there. That’s just one of the reasons why hiring a great social media manager is vital.
🔖Regular and consistent social media posts. We ensure that your content actually means something to your followers and builds trust in your organization.
🔖Keep up to date with social platform changes. We keep up with all these changes and trends so that you don’t have to.
🔖Engage with your users and grow your audience. We will always be monitoring your pages for any threats to your brand’s reputation, and we can also gain extra insights by asking followers questions about the brand, or what they would like to see more of on social media.
🔖Represent your brand in the best way. We are ever-alert, and we have all the processes in place for dealing swiftly and professionally with them. We know exactly how to represent your brand and solve potential issues.
🔖Post analysis. We don’t just analyze how well your organization’s posts are doing, they also monitor your competitors and keep a close eye on emerging trends.
🔖Saves you time and money. You may be agonizing about the extra cost of a dedicated social media manager, but we will not only save you time, we will ultimately save you money.

💖By hiring us You will have the satisfaction of knowing that you have left your social strategy and implementation in expert hands.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

04/01/2023

Does Social Media affect consumer decision making?

👀Most organizations’ marketing policies today are based on consumer behavior and the elements that impact purchasing decisions. Modern social media marketing employs a variety of techniques to affect them, generate leads, and grow businesses. It is no longer sufficient to take a picture of a product or service to persuade a customer to buy it.
🌟The most basic form of the consumer cycle covers five stages:
✔Recognition of the need;
✔Search for information;
✔Analysis of information and customer feedback;
✔Decision-making;
✔Response to the purchase.
🌟These days, an army of professionals works “behind the camera,” creating not only amazing images and visuals but also appealing content and product descriptions. The era of technology has changed everything: budgets have shrunk, and small businesses have begun to promote themselves via social media. Algorithms have learned to predict consumer behavior, and search engines have learned to measure demand, aiding marketing teams in better understanding customer needs.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

03/01/2023

💧Are you struggling to keep on top of your social media posts? Here are five reasons why your business needs a social media content calendar:

🌟SAVE TIME. You’ll know well ahead of time what you need to prepare in order to stay on schedule, so there will be no last-minute scramble.
🌟KEEP YOU ORGANIZED. Keeping your processes organized and easy to see helps you know what content you’ve published and when.
🌟ALLOW YOU TO BE TIMELY. You can easily include prompts or reminders for time-sensitive content to make sure your social media activity remains timely with the goings-on of your firm.
🌟ALLOW YOU TO BE RELEVANT. When you plan out your social media content in advance, you have the advantage of getting feedback from your team members.
🌟BUILD CREDIBILITY. Maintaining consistency on your social media accounts is one of the first ways you can build trust and credibility with early prospects discovering your firm.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

03/01/2023

Social Media Content Calendar📝

🧐A well-planned calendar might also assist you in maintaining perspective on the wider picture. The following six steps will help you create a social media calendar: 👣
🖊Be clear on audience. Before you start building your calendar, you need to be clear on your target audience.
🖊Carry out an audit and background research. Review your analytics and look at how previous posts have performed.
🖊Build your calendar. There are different options for building a social media calendar, ranging from Excel and Google Drive to online project management tools.
🖊Populate your content. For starters, plot in awareness days, key activities happening in the organisation and wider news that is relevant to your cause.
🖊Involve your colleagues. The 24/7 nature of social media means you need a constant flow of new content.
🖊Analyse and refine. Once your scheduled posts are going out, start measuring the performance of your posts and see what is working and what isn’t.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

02/01/2023

👌Here are some tips that you can use to Increase your Social Media Engagement;
💧Have Some Fun. This means you need to post content your audience will enjoy, such as something fun and light.
💧Share Content From Others. Give your audience more by sharing useful content from others that can help them. That makes them more loyal to you.
💧Ask Them Questions. You want to know more about your audience and they love to share their thoughts and opinions. One of the easiest social media engagement strategies is to simply ask questions.
💧Create Useful Content. Tutorials, videos, life tips and more that relate back to your brand in some way are all great ways to boost engagement.
💧Aggregate Content On Your Site. Increasing social media engagement can be as simple as gathering all your social media channels on your website.
💧Interact With Your Audience. Responding in a timely manner shows your audience you care, which helps increase overall engagement.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

02/01/2023

🌟The phrase "social media engagement" refers to a broad range of behaviors that indicate and quantify how much your audience engages with your material. Likes, comments, and shares are examples of social media involvement, however these metrics vary by platform. For example, on Facebook, engagement means all possible ways of interacting with a Page’s posts and profile, messages and mentions, all added together. But engagement can be divided up into different areas:
➡Interaction with your Page: call-to-action button clicks, profile clicks, any tab clicks
➡Interaction with your posts: comments, likes, shares
➡Interaction in direct messaging: messaging a Page or responding to a message
➡Interaction with other Pages: mentions of your Page, commenting on other Pages’ posts.
📢 Your brand's audience wants to connect with you, so show them you want to do the same by taking steps to increase social media engagement. It's not nearly as difficult as you might think and the returns are incredible.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

01/01/2023

Here are six ways that social media can really benefit your business:📈

✔Increasing brand recognition. Every opportunity you have to increase your brand’s visibility is invaluable. Social media is simply another way to get your voice heard by a wider audience.
✔Improving your converting potential. Even if your click-through rates are low, social media simply increases the number of opportunities your business has to reach out and target new customers.
✔Creating richer experiences. The online space allows you to share dynamic content easily and can also enable interactivity that you simply wouldn’t have through other traditional marketing channels.
✔A cost-effective campaign solution. Effective social media campaigns can give you more bang for your buck, save you time and provide you with the measures needed to prove return on marketing investment.
✔Improving your customer insight.
Social listening allows you to observe your customers on social media.
✔Increasing organic ranking on Google.
Effective social media helps improve your business’ search engine ranking.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

01/01/2023

In order to avoid business failure, here are some of the key points to consider; 👀
🔑Set Goals: Know exactly where you need to be and where you want to be. Without a goal, you’re just wandering aimlessly.
🔑Research: Know everything about your market. Know their incomes, their desires, and what makes them tick. The more you know, the more you can pitch to them.
🔑Love Your Work: If you don’t love what you do, it will show. You must be passionate about your business, or it will just be a job.
🔑Don’t Quit: No matter how great of a business you have, you are going to have downtimes. There will be periods when things are dragging along and you question your decision to embark on this path. This is a time to put in extra hours, press harder, and make it work.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

31/12/2022

Here are some of the reasons as to why their businesses failed; 👎

❌Money Ran Out. By doing your homework and researching your market, you will know exactly how to meet your potential customers’ needs.
❌Wrong Market. The more narrowly defined your niche is, the easier it will be to market to the right audience.
❌Lack of Research. By doing your homework and researching your market, you will know exactly how to meet your potential customers’ needs.
❌Bad Partnership. By having a clear business plan that lays out the duties of each partner, you can avoid most conflicts before they even arise.
❌Bad Marketing. It could be said that a business boils down to two aspects: marketing and bookkeeping. It costs money, but if done right, it will bring in much more than what you spent.
❌Not an Expert. The sad truth is that without business skills and real expertise, these entrepreneurs are destined to struggle.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

31/12/2022

🧐3 Ways Social Media Affects Brands
⚡Social media’s popularity and use has impacted brand marketing in at least three ways, as more consumers review products, relate customer experiences, and interact with brands.
🖊Product Ratings and Reviews. Product reviews and ratings have changed in the social media era. It is worth noting that in social media, product reviews do not have to be stored on a retailer’s website.
🖊Customer Experiences Become Public. I’m aware of a shopper who recently tried to return a pair of logging boots to a retailer. The boots had been worn for nearly three months. They were scuffed, scratched, and torn. When the retailer offered to refund half of the purchase price instead of returning every penny, the shopper threatened to post to Facebook about his bad experience.
🖊Constant Innovation. The need to engage has increased the marketing noise, if you will, on social networks to the point that marketers, who in the past could rely on a formula to build brand, must now innovate constantly, creating engaging content for social media users to interact with and consume.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

30/12/2022

Let’s take a look at some ways you can build your brand presence on social media;👀
🖊Make Sure Your Social Media Profile Is Complete. Your profile picture is a relatively basic piece of your business profiles, but it plays a major role in social media branding. You need to ensure all social media profile pictures sport your business’s logo.
🖊Use the Best Social Media Platforms for Your Brand. Consider each social media platform’s advantages and disadvantages and decide which suits your business’s needs best.
🖊Develop a Posting Schedule. Remaining consistent — in your posts’ frequency and type of content — will help develop your business’s branding in the eyes of your users.
🖊Interact with Your Audience. Reply to all of the comments on your content, share content produced by users on your profiles and comment on the profiles and posts of your target audience.
🖊Integrate Your Website into Your Social Media Presence. If you want to make the most out of your social media branding, you should think about building a website.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

30/12/2022

Why is creative marketing important?😯

🌟Marketing with creativity has the power to stand out. Smaller companies or brands without the resources to simply boost spending can find it especially wise to utilize this method. Effectively implementing creativity into your marketing efforts and campaigns means the messaging you’ve deemed important will be remembered. With the correct groundwork to back up creative campaigns, this important messaging will tell a story and be remembered by the right audience. 💖

🌟This is the same whether your creative marketing is focused on written content or stunning banner ads. The roles of your marketing team can also work together in this way – data can be turned into a nice written narrative which is transformed into a captivating visual concept. 🖼

🌟The bottom line? Creativity equals originality. Without originality, you’re unlikely to shine, evoke emotion and truly establish your brand’s identity. Not only can creative marketing help a brand stand out, but it can also be highly cost-effective. 💪

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

29/12/2022

Ideas for Creative Marketing🧐

🔍Here are a few different areas and questions that brands might want to consider when looking into creative marketing ideas, let’s hear them from .com;
🌟Branding. Does your branding fit? Do you stand out from competitors? Does your website utilize creative elements such as video, eye-catching design or even reviews?
🌟Customer experience. Are your creative efforts targeted to your audience? Will your customers consume/enjoy/be entertained because of your output or their experience of their touchpoints with your brand? Will your creative marketing evoke the emotion you want it to?
🌟Content marketing. Does it capture attention or is it best in class, expert content? Is it visual or can it be made visual? Think outside the written word – this means dabbling in the likes of video, podcasts, games, quizzes, charts and more.
🌟Social media marketing. Tools also free up your team to brainstorm and work creatively. Will be memorable for your brand? Will it stand out from the crowd?

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

29/12/2022

👀Creative marketing is a combination of things. It involves building and comprehending your brand, being aware of the requirements and wants of your audience, and engaging with their emotions. Therefore, to hit the sweet spot of this kind of marketing, your business needs to align with your brand and marketing efforts to skyrocket success.
🔖There are also different approaches to the many types of creative marketing, these include:
•Branding
•Customer Experience
•Advertising and promotion
•Services and products
🔖Building a strong identity for your brand, utilizing great content (not just blogging, but video, podcasting and more) plus the marketing of your services or products can contribute to being creative. As can considering the experiences of your customer.
🔖A creative marketing campaign cannot, should not and will not work without the important data and research to inform it and help it flourish. These marketing elements coexist in harmony.

Send us a message and let's talk:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

28/12/2022

Social Listening Tips🧐
Here are some of the best practices Social Listening Tips;

1. Listen for the right words and topics. Successful social listening is all about choosing the most relevant keywords for your brand.
2. Listen in the right places. Part of finding out what your audience has to say about you is learning where they have their conversations.
3. Narrow your search. Use more advanced search techniques to filter your results.
4. Learn from the competition. While you never want to copy someone else’s strategy, you can always learn something by listening closely to your competitors and what other people say about them online.
5. Share what you learn. Social listening provides a wide range of information that is useful for your whole company.
6. Keep alert for changes. As you start to collect social information, you’ll develop a sense of the regular conversation and sentiment around your brand.
7. False positives are okay, within reason. When you set up a query to monitor for a specific keyword or phrase, some posts that might not be relevant will sneak into the results.

Need help, why not consult a Social Media Manager?📝Just send us a message:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

28/12/2022

What is social listening?👀
Let’s hear it from .com;
Social listening is the practice of monitoring social media channels for mentions of your brand, competitor brands, and related keywords.

⚡Through social listening, you can track every mention of your brand on social media in real-time. This will give you valuable insights into how customers feel about your products or services, what their pain points are, and what they’d like to see from you in the future.

⚡But social listening isn’t just about tracking mentions of your brand. You can also use it to track competing brands, trending content, and sentiment analysis on topics related to your business.

⚡This intelligence can be used to inform everything from marketing and product strategy to customer service and support, helping you make smarter, data-driven decisions that will have a positive impact on your business’s bottom line.

🌟If done properly, social listening promotes corporate growth.📈

Need help, why not consult a Social Media Manager?📝Just send us a message:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

27/12/2022

What can a Social Media Manager do for your Business?

A social media manager’s first task is to implement a marketing plan, and also;
🌟Key to social communication: This role determines how often a company should post on each social channel and is responsible for replies.
🌟Support the development of brand identity: They show the “why” that helps customers resonate with your organization.
🌟Participate in visual design strategies: Whether it’s your profile pictures or team photos, a social media manager ensures you’re visually matching your brand.
🌟Support promotional strategies: Social media managers give you insights into paid advertising, organic traffic and influencer marketing.
🌟Compile your engagement strategy: Your social media manager listens to, responds and engages with your audience across all channels. This increases sales and improves customer relationships through engagement.
🌟Establish a conversion strategy: Your social media manager learns follower pain points and concerns. This helps them suggest how to convert fans into customers.

💧Still on the fence about bringing a specialist aboard to help optimize your brand’s digital presence?📝Just send us a message:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

27/12/2022

🖥️⌨️Let me share with you some of the free tools that we use in order to accomplish our marketing goals…

🔆Buffer - is a multi-purpose social media marketing software tool. Buffer's core feature is the ability to draft and schedule posts.

🔆Facebook Meta Business Suite - a go-to tool for page and Instagram scheduling/posting

🔆Calendly - is the modern scheduling platform that makes “finding time” a breeze. When connecting is easy, your teams can get more done.

🔆Canva - is easy to use online graphic design tool that has free templates and stock photos to use for your content

🔆Bit.ly - helps you shorten long URLs

🔆Trello - it’s user-friendly and easy to manage projects or tasks and monitor to-do, doing, and done list

There are a lot more open-source, free social media marketing tools available that everyone can use😊What social media tools do you use?

Message us for more tips and updates:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

26/12/2022

5 Signs You Need to hire a Social Media Manager🚧
Here are five signs you need to hire a social media manager for your business:
🤞 You’re not social media savvy. You may need to consult with a social media specialist who can at least provide one-to-one training sessions for clarity and direction.
🤞You don’t have the time. As your business grows, there won’t be as much time to manage all your social media accounts. If you’re already investing 40-plus hours per week into your business, it’s a tough ask to tack on another 30 just for social media strategy and management.
🤞Social media marketing is at the bottom of your priority list. If you’re more focused on channeling your energy into email marketing, brand development, or product photography, your social media presence will continue to fall by the wayside.
🤞Your current social media ROI is inadequate. It’s a sucky feeling when you fall short of all the goals you had hoped to achieve on social media.
🤞You lack the proper tools. Social media tools and software can improve your small business’s workflow efficiency.

💧Still on the fence about bringing a specialist aboard to help optimize your brand’s digital presence?📝Just send us a message:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

26/12/2022

How To Get Started Developing Your Personal Brand
⚡One good place to start is by cleaning up your social media accounts. You can control what your reputation is online, and so you don’t want anything you post on social media to negatively impact your presence.
⚡Use your website not only to build your brand but to add value to your audience. This is your platform to showcase your skills and experience, and also to share valuable advice with your audience.
⚡Create a logo and theme for yourself, and keep it consistent throughout all your social media profiles.
⚡Define who your audience is and devise a content strategy with them in mind.
⚡Publish compelling content that will draw in your audience and keep them coming back for more because your content adds value to their lives.
⚡Consider creating specialized, personal content that you can give your audience in exchange for their email address; this is a great way to build your email list.

Need help, why not consult a Social Media Manager?📝Just send us a message:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

25/12/2022

What type of Marketing strategy suits you?

The industry continues to evolve, and the strategies below may be better suited for some companies over others.
🔖Traditional Marketing Strategies. The main types of traditional marketing strategies includes:
Outdoor Marketing: This entails public displays of advertising external to a consumer's house
Print Marketing: This entails small, easily printed content that is easy to replicate
Direct Marketing: This entails specific content delivered to potential customers.
Electronic Marketing: This entails use of TV and radio for advertising.
Event Marketing: This entails attempting to gather potential customers at a specific location.
🔖Digital Marketing. There are now innovating ways companies can reach customers through digital marketing.
Search Engine Marketing: This entails companies attempting to increase search traffic.
E-mail Marketing: This entails companies obtaining potential customer e-mail addresses and distributing messages.
Social Media Marketing: This entails building an online presence on specific social media platforms.
Affiliate Marketing: This entails using third-party advertising to drive customer interest.
Content Marketing: This entails creating content, whether eBooks, infographics, video seminars, or other downloadable content.

Need help, why not consult a Social Media Manager?📝Just send us a message:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

25/12/2022

Benefits of Marketing📈
🌟It may be challenging in developing the right strategy or executing the plan; when done well, marketing can yield the following results.

🖊Audience Generation. Marketing allows a company to target specific people it believes will benefit from its product or service.
Inward Education. Marketing is useful for collecting information to be processed internally to drive success.
🖊Outward Education. Marketing can also be used to communicate with the world what your company does, what products you sell, and how your company can enrich the lives of others.
🖊Brand Creation. Marketing allows for a company to take an offensive approach to creating a brand. This allows a company to shape its image before the customer has ever interacted with its products.
🖊Long-lasting. Marketing campaigns done right can have a long-lasting impact on customers.
🖊Financial Performance. The ultimate goal and benefit of marketing is to drive sales. When relationships with customers are stronger, well-defined, and positive, customers are more likely to engage in sales.

Need help, why not consult a Social Media Manager?📝Just send us a message:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

24/12/2022

The 4 P's of Marketing
🕵️‍♂️Let’s hear from the 4P’s of Marketing;

Product.✔ A product is an item (or goods) that a company intends to sell to clients. The product should aim to fill a gap in the market or satisfy consumer demand for more of an item that is already on the market.📈
Price. ✔Price refers to how much the company will sell the product for. When establishing a price, companies must consider the unit cost price, marketing costs, and distribution expenses. 💲
Place. ✔Place refers to the distribution of the product. Key considerations include whether the company will sell the product through a physical storefront, online, or through both distribution channels. 🌟
Promotion. ✔Promotions vary depending on what stage of the product life cycle the product is in. Marketers understand that consumers associate a product’s price and distribution with its quality, and they take this into account when devising the overall marketing strategy.💻
Message me for more tips and updates:📩
Gmail: [email protected]
Website: bit.ly/lmlservices

Leizl Ann Lim

30/06/2023

04/01/2023

04/01/2023

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