Makala O'Siggins

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Makala O'Siggins Artist Manager, Booking Agent, A&R, and Creative Brand Specialist via Red Rocks Brand Solutions

18/10/2022
Some of you really liked my last post about masculine vs feminine energy in business!A couple of you had questions about...
11/03/2021

Some of you really liked my last post about masculine vs feminine energy in business!

A couple of you had questions about how to bring more feminine energy into business operations, when business just seems so ACTION oriented.

Here are some suggestions for you!

If you’re a spiritual person, you’ve probably heard about masculine and feminine energies.

But, did you know that masculine and feminine energy balance plays a role in your business, too?

Take a look at the graphic for info about how it works.

If you’re a spiritual person, you’ve probably heard about masculine and feminine energies. But, did you know that mascul...
10/03/2021

If you’re a spiritual person, you’ve probably heard about masculine and feminine energies.

But, did you know that masculine and feminine energy balance plays a role in your business, too?

Take a look at the graphic for info about how it works.

Want to gain more visibility on social media? Here are 3 tips to get people interested in your Instagram account!1. Your...
09/03/2021

Want to gain more visibility on social media? Here are 3 tips to get people interested in your Instagram account!

1. Your content should be about YOUR AUDIENCE! Not about you. While sprinkling in some personal stuff helps people to get to know you a bit better, too much personal sharing and not enough added value directed at your viewers can take away from your message. Figure out what kind of problems your target audience has, and determine solutions for them. Share content based on those solutions!

2. Make your Instagram feed look aesthetically pleasing! This tip is easily overlooked. We don’t always consider the fact that the human brain is hardwired to be drawn towards things that are visually pleasing, but if we take a close look at WHY social media can be so addictive, it has a lot to do with the fact that social media has the potential to prompt dopamine release in the brain. Dopamine release happens when we encounter something that makes us FEEL GOOD. You know that little “OOOH!” moment you have when you visit someone’s Instagram profile, and all of the photos on their page match? Yep, that’s the brains dopamine receptors firing off!

3. Make sure that your bio is optimized for your mission. When you put your title, or what you do, in the “name” part of your bio, users searching for terms that relate to your title can find you easier. The rest of your bio should include info about what you do, why, HOW, and the result or product you provide. What’s your mission? Who do you help? Why do people need you?

What tips do you have for attracting more of your target audience on social media? Share them below!

My frazzled ass put everything in the wrong columns on the last post, so here’s the correct version. 🤣😂😅👇🏼The difference...
06/03/2021

My frazzled ass put everything in the wrong columns on the last post, so here’s the correct version. 🤣😂😅

👇🏼

The difference between growth and limitation is mindset. The key to mindset is perception.

The 10th Law of the Universe (The Law of Polarity) states that everything has a polar opposite. If there’s a up, there’s a down. If there’s a light, there’s a dark.

Polarities are a part of our experience as human beings, and they are what help us to learn from our mistakes and support us in identifying what we don’t want, so we can get clearer on what we DO want.

What appears to be negative is also equally positive.

Thoughts are the same. But while thoughts are both negative and positive, the polarity that you feed is what defines your experience.

Thoughts hold negative and positive energy, and whichever energy you give the most attention to is the energy that rules dominant.

The Law of Attraction comes into action, once you have chosen which polarity to feed. The Law of Attraction brings you things that correctly correspond with your vibration, or energy. Therefore, if you are paying attention to the negative polarity of a thought, the Law of Attraction tells the Universe to continue bringing you things that suit that polarity.

On the contrary, if you chose to feed the positive side, the Universe matches that chosen energy as well.

Everything is about choices. Mindset is a choice. You just have to be willing to consider that things aren’t always what they seem, and remember that every negative is equally positive.

That’s just the way the Universe works.

I have something personal to share with you guys. Any of you who have known me, or specifically followed me through my a...
04/03/2021

I have something personal to share with you guys.

Any of you who have known me, or specifically followed me through my adventures, for any amount of time know that I have been pretty consistent about being inconsistent.

The fact is, I’ve always been aware of this. And it’s bothered me...like crazy.

It seemed like there was always just this...disconnect for me, between the things I knew I had to do, or wanted to do, and the actual ex*****on of “doing the thing”.

I have some pretty big goals for myself, and I knew I wouldn’t be able to accomplish them without getting to the bottom of the “disconnect”.

So I decided to seek help.

I went to a psychiatrist, and it was pretty easy for her to determine what was going on for me. I told her stuff that I experienced, even as a young kid, and she told me that much of what was happening for me were actually symptoms of undiagnosed ADHD.

After 25 years, I feel like I finally have answers. Even about the struggles, and even TRAUMAS, I went though as a kid...I have answers.

And I have SOLUTIONS, more importantly. Today is day 2 of treatment for ADHD. My world is clearer, my tasks are easily completed, and the hours in the day are many. There is no overwhelm, no anxiety, and no irritability. The word is finally quiet, and boy, am I loving it.

It’s ok to ask for help. I can finally be here for all of YOU, because I decided to be here for MYSELF, after all these years.

We are constantly consuming content about consistent, forward motion.If you aren’t outworking everyone in your industry,...
28/02/2021

We are constantly consuming content about consistent, forward motion.

If you aren’t outworking everyone in your industry, you’re falling behind.

If you’re not working 24/7, you’re losing.

You can’t build a business if you take time off.
..sound familiar?

All of these ideas keep entrepreneurs like us in a pretty consistent state of stress, and fear.

These ideas are fear-based.

If you’re like me, you’ve learned that constant work with no play or rest means inevitable burnout.

It happens, without fail. To the point where society’s conditioning makes me question whether or not there’s something wrong with me for needing rest.

How do those other guys DO it?! How are they consistently on the move?
..they’re not. Those guys are smart. Whether they tell you, or not, they’re working smarter, not harder. They’re intelligent enough to have built the card tower correctly.

I seriously do believe that some of this conditioning comes from competition.

If you exhaust your competition, and put them in a mindset where they truly believe everything is impossibly difficult, they’re going to stay in the low vibration of impossibility.

Yes, you heard me. Low vibration.

The state of belief where “all work and no play” exists is a low vibrational state.

And what happens when we’re in low vibrations? We attract low-vibrational things.

Truthfully, it’s about balance. It’s about allowing rest when you need it, so that you have energy to make smart decisions.

If you have low energy, are your decisions smart? Probably not, no.

This is what many of those “big dogs” want others to experience, so that they can stay on top.

We’re shifting into a space where everything is available for us here in our wonderful, conscious reality.

Everything is available to you through high vibration. Even smart decisions that grow your business.

Give yourself time to rest and relax today, so that you can grow your business this coming week!

I’m taking weekends off now, mostly. I’m setting boundaries with my clients that are allowing me to stay in my much needed high vibrational state.

Try it, I dare you ;)

Over the last month, I learned something incredibly powerful about self-worth in work. I’ve always struggled with chargi...
27/02/2021

Over the last month, I learned something incredibly powerful about self-worth in work.

I’ve always struggled with charging enough for my services, even in my other business as a photographer.

But, in refusing to learn the lessons about how to price correctly for my work, the Universe did what it does best, and made the lesson a hard one.

And boy, did I learn it.

I quickly found myself with 8 clients, 6 of which I was working with to brand their businesses from the ground up, creating complete coaching programs for, setting up their launches, making their websites, and helping them with designs for social media.

I quickly realized that I had dramatically undercharged them for the value that I was providing.

What any normal coach or designer would be charging $4,000 or more for, I was charging about 1/5 of that price...I’ll let you do the math.

This month, I learned something incredibly valuable. It really came to light when one of my clients told me:

“Wow! You sure do a lot of stuff. I feel like you should really be charging me more for this.”

OOF. Having a CLIENT say that to me? Now that was a wake up call.

I’m happy to say that this circumstance taught me a lot about my own value, and about my real worth as a coach and designer.

I’ll definitely be charging more in the future, but for the coaches I have worked with...I have given them the same amount of value for which I would charge $10,000.

Though I will say, the burnout and frustration at myself has been real this month.

Lesson learned!

Affirmations are a powerful mindset technique that can help shift you into a state of greater, more desirable frequency ...
26/02/2021

Affirmations are a powerful mindset technique that can help shift you into a state of greater, more desirable frequency that aligns with your wildest wishes.

Contrary to popular belief, affirmations aren’t just any statement said aloud, that you wish were true.

Many of us have missed out on a crucial part of what makes affirmations effective.

You have to start with what you already believe.

If you haphazardly make statements that you don’t fully believe to be true, you’re telling the Universe what you want, but you’re also telling it that you don’t really believe it is fully yours.

Plot twist: it is! The trick is shifting into ALIGNMENT with the FREQUENCY where what you want exists for you.

Try starting with statements that are already resoundingly true for you. You can change your statements to be more powerful as your mindset shifts over time.

And with that, I come into my true vision. The last piece of the puzzle is finally in place.From holistic health coach, ...
26/02/2021

And with that, I come into my true vision.

The last piece of the puzzle is finally in place.

From holistic health coach, to spiritual mentor, to designer, to VA, to giving myself too much to others, and now finally...alignment.

You’ll notice some changes on my profile. Please standby for liftoff to high-vibe driven work.

🙌🏼🤘🏼✌🏼

And with that, I come into my true vision. The last piece of the puzzle is finally in place.From holistic health coach, ...
26/02/2021

And with that, I come into my true vision.

The last piece of the puzzle is finally in place.

From holistic health coach, to spiritual mentor, to designer, to VA, to giving myself to much to others, and now finally...alignment.

You’ll notice some changes on my profile. Please standby for liftoff to high-vibe driven work.

So many new coaches run into this whole issue...They spend so much time and energy building their first program, or bran...
25/02/2021

So many new coaches run into this whole issue...

They spend so much time and energy building their first program, or branding their business...and it exhausts them so much, because they’re trying to do it all on their own.

It’s hard to complete such a huge project, when you don’t really know exactly how to go about it.
When you don’t know what’s really marketable.
When you don’t know how to REALLY communicate your true mission.
When you don’t know how to RESONATE with your target audience.

Not only do new coaches get tired, they give up.

Or worse, they cave, and create an offer that isn’t AUTHENTIC!

People are craving authenticity, now more than ever. Traditional offers, and traditional marketing, just doesn’t work anymore.

People want YOU. They want what you have to say, they want your unique experience, and they want your help because they resonate with YOU.

As a design coach for coaches, I help you brand your practice and create your signature program to be authentically you. I work with you to create an offer that is all-original, and gets real results for your target audience based on what YOU can offer to them.

I help you help your clients!

Interested in learning more? Send me a DM! Let’s chat about what I can do for you and your coaching practice.

This is Lola, and she’s a Doodle!She’s not my dog, but she’s in the family, so I get to play with her a lot. I spent som...
24/02/2021

This is Lola, and she’s a Doodle!

She’s not my dog, but she’s in the family, so I get to play with her a lot.

I spent some time with Lola yesterday, playing tug-o-war to distract her while some furniture was being moved around. It was really nice to be able to take a moment and spend some time with a creature who has no stress, no worries, and no worldly responsibilities. 😂

It’s a breath of fresh air, to spend time with a dog.

Do you have a dog of your own? If so, what’s his/her name, and what kind are they?

I didn’t always have the life that I have now. I wasn’t always set on inspiring other people. I didn’t always have the r...
24/02/2021

I didn’t always have the life that I have now.

I wasn’t always set on inspiring other people.

I didn’t always have the right people in my corner.

I wasn’t always on a mission for constant self-improvement.

I didn’t always have boundaries, and I didn’t always assert the ones I did have.

I wasn’t always the person I am now.

The person I am now came from learning things the hard way. I always used to say that I would throw myself into sh*tty situations headfirst “for the sake of experiencing life to the fullest”.

Realistically, that’s true. And without those sh*tty situations, I wouldn’t have grown like I have.

Now, I’m not saying to go and throw yourself headlong into hardship, struggle, and danger like I did.

But I am saying that every situation that may seem like the end of the world in your life is happening for you to become the best version of yourself.

In personal growth, we’re playing the long game.

This isn’t just a “one and done” type of approach, and it isn’t going to happen in a day.

With the right mindset, some relentless determination, a well-rounded perspective, and more than anything, a WILLINGNESS to grow, we can become the people we’ve always imagined for ourselves.

I am safe and secure in my life. I live in a beautiful place. I have real, supportive people by my side. I have healthy relationships. I have boundaries. I have standards, for myself and other people. High ones. I have abundance. I have success.

All of these things came from circumstances in which I had the opposite.

When we strive for personal growth, we will experience some sticky situations. It’s what we do with them that matters. And one day, you’ll wake up and realize you’re the person you’ve always wanted to be.

Let’s talk branding!Typically, when you work with a branding expert (and as a coach, when you work with me), you’ll rece...
23/02/2021

Let’s talk branding!

Typically, when you work with a branding expert (and as a coach, when you work with me), you’ll receive something called a “brand style guide”.

This is an artfully designed document (typically delivered in PDF form) that includes all of the components of your brand design.

Colors, fonts, logos, other graphic elements, and even written copywrite pieces like your mission statement, vision statement, values, and “about me” are often included in this document.

This “brand style guide” is what you keep on hand to guide yourself, or others you hire, while creating any visual elements, like social media posts, websites, advertisements, or course content!

Interested in learning more about how I can help you brand yourself as a coach?

Hop in my DM, or keep a lookout for the launch of my next 1:1 application!

In the coaching industry, or the social media marketing industry in general, we always hear that a key component of putt...
23/02/2021

In the coaching industry, or the social media marketing industry in general, we always hear that a key component of putting yourself in front of an audience who will buy your products or services is to “position yourself as an expert in your field”.

What does this mean, and how do we do that?

An EXPERT is defined as - a person who has a comprehensive and authoritative knowledge of or skill in a particular area.

In short, positioning yourself as an expert means that people will see you as a knowledgeable resource who is trustworthy and respectable!

People will come to YOU when they need advice in the field you work in. You will be the first person that comes to mind when they need help!

How do we position ourselves as expert authorities?

PROBLEM SOLVING
People aren’t concerned with what you can do, or how qualified you are. People are concerned with THEIR problems, and whether or not you can solve them. Make it clear that you know what their problems are, and that YOU (and you alone) have the solutions.

FRONT OF MIND
Posting consistently, always showing up on stories, making memorable reels, and content that provides REAL value (make them hit that “save” button!) keep you at “front of mind”. When they have a problem in your field, you’re the first one they think of, because you’re ALWAYS PRESENT.

AUTHORITY
Show up as the expert! Any time someone has a problem, be there, ready and willing to solve it. Take any opportunity you can, and be on MULTIPLE PLATFORMS (IG, YouTube, Facebook, blogging, TikTok) providing info and value. Be helpful, and educational!

Lastly, be patient. Consistency takes time to yield real results, but the results WILL come. Don’t give up! Your time is NOW.

Your   💅🏼I know I’m not the only woman out there who was massively satisfied by the look on Warner’s face when Elle emer...
22/02/2021

Your 💅🏼

I know I’m not the only woman out there who was massively satisfied by the look on Warner’s face when Elle emerged triumphant from her struggles.

While Elle Woods’ victory may not have been entirely realistic (or...was it?), her relentless determination is massively inspiring.

Elle had a motivation; to overcome her own weaknesses to avenge herself against her toxic ex.

That’s a pretty good motivation. I feel like a few of us can relate.

But, throughout the course of the story, she developed her OWN motivations that helped propel her forward, into doing things for HER, not just for justice against her ex.

Start small. Start with what motivates you above all else this week, and run with it. Even if it doesn’t necessarily seem like the root motivation, or a motivation you “should have”, the key is getting started.

Momentum will develop from there.

Coaches! Let’s do a challenge!Each day this week, post something that fits the daily theme. This challenge is meant to h...
22/02/2021

Coaches! Let’s do a challenge!

Each day this week, post something that fits the daily theme.

This challenge is meant to help you stay consistent, grow your following, and engage with your audience.

Who’s with me!?

Every single day, you have an opportunity to be great. No long caption necessary. This one speaks for itself!
22/02/2021

Every single day, you have an opportunity to be great.

No long caption necessary. This one speaks for itself!

Why should you hire someone else to help you with course creation?“Doesn’t that make me a fake?”“Won’t that make me less...
21/02/2021

Why should you hire someone else to help you with course creation?

“Doesn’t that make me a fake?”
“Won’t that make me less authentic?”

No, and NO. In reality, hiring a course creation expert can actually make you MORE authentic.

Not only do we know how to work with you to turn your unique vision into a one-of-kind reality, but we know how to use BRANDING to help you speak directly to your target audience.

From the psychology of color, to the way you communicate in writing from your “about me” to your actual program content, we are able to craft a product that communicates your message, and gets your clients the results they pay you for.

PURPOSE
We help coaches just like you to get clear on what you are offering your target audience, and WHY. Then, we create a program that communicates that.

TARGET AUDIENCE
Not only can we help you put yourself in front of your audience and position yourself as an expert, but we can help you to niche down even MORE, so you’re speaking to the right people with your mission.

ORGANIZATION
We help you put all of your great ideas together to form a process. A good course creation expert has REAL coaching experience FIRST. Therefore, we have COUNTLESS tips and tricks for your clients to implement.

DESIGN
A course creation expert creates UNIQUE elements and program content using Adobe, just for you, that work with your brand. No more generic Canva elements! While Canva is great, you want something 100% original!

If any of these 4 reasons speak to you, keep a lookout for next month’s application to work with me 1:1.

OR, hop in my DM to chat with me right now, about how I can help you turn your vision into a real, working program for your clients!

What is a “moodboard”?A moodboard is an extremely helpful tool for anyone who is creative. Graphic designers, architects...
21/02/2021

What is a “moodboard”?

A moodboard is an extremely helpful tool for anyone who is creative. Graphic designers, architects, visual artists, interior decorators, and anyone with a grand idea in its early stages can use a moodboard.

Coaches use moodboards, too!

If you’ve ever built your own personal brand, or built a course of your own, you may have used a moodboard before.

A moodboard is a collection of images, inspirations, colors, and quotes...anything that visually communicates your grand idea, put together collage-style to help you get a clear picture of how your project will appear visually.

It is used to convey a “feeling” about a certain topic or idea.

I use moodboards almost consistently. From designing a unique brand for a new client, to redecorating my home, I use moodboards to get a clear understanding of how my process will pan out.

When working with a new coach, the first stage is all about “branding”. After we get a clear vision of the coach’s mission, values, and target audience, we work with moodboards to direct our visual branding project.

Often, my clients choose to create their own moodboards for their brand style. After reviewing their board, I create my own, and we compare!

This helps us to communicate on visual style, which isn’t always easy to do!

Using moodboards with my client help me to ensure that we are on the same page through our entire design process.

The moodboard we come up with is then used to guide color choices, fonts, graphics/photography styles, and other design choices.

From the moodboard, we create a comprehensive “brand style guide” that includes all of these elements, so that the client can easily see which fonts, colors, and other visual components to use for anything they create in the future!

Stay tuned to learn more about branding elements for coaches.

Do you ever start your day off on the wrong foot, or have something happen during your day that just...doesn’t sit right...
21/02/2021

Do you ever start your day off on the wrong foot, or have something happen during your day that just...doesn’t sit right?

All of a sudden, you go from feeling on top of the world to feeling down on yourself.

It happens to EVERYONE. We cannot expect every day to go perfectly. And, here’s the kicker...

We NEED the contrast of the “bad” to truly appreciate the good, AND to decide what we don’t want.

But, once you decide where you’re at is what you DON’T want...did you know you that there’s actually a step-by-step process for getting back to what you DO?

Here it is...

1. Identify how you’re feeling right now, and why. Write it down.

2. Identify how you WANT to feel instead, and write that down, too.

3. Make a list of everything you can think of that has made you feel the way that you WANT to feel in the past. Even small ideas can turn into big ideas with this method.

4. Once you’ve written down what has made you feel that way before, write down anything that exists in your life on a day-to day basis (a personality trait, a relationship, an accomplishment that has yielded results) that has the power to make you feel that way RIGHT NOW.

5. Continue with your list, shifting from the past to the PRESENT. What exists in your life at the present moment that has the power to make you feel how you would rather feel?

6. Keep writing, and write for as long as you can, as many things as you can think of! You will notice that your mindset and perspective begins to shift.

7. Write down how you feel NOW, after the exercise.

This is one of many very powerful mindset tricks that I have picked up over the years, and that I help my clients implement in their coaching programs and practices.

I offer PROVEN mindset techniques, just like this one, and help my clients find the ones that work for THEM to pass on to THEIR clients.

Interested in helping your clients out with programs chalk-full of tips just like this, that are tailored to YOUR brand?

Applications are opening for 1:1 “coaching for coaches” with me!

Shoot me a DM, or keep a lookout for the launch of the next application.

I searched quite a long to find a hobby that truly supported my eternal quest for balance. Safe to say, this hobby requi...
21/02/2021

I searched quite a long to find a hobby that truly supported my eternal quest for balance.

Safe to say, this hobby requires a lot of balance, but it actually provides it for me as well.

Balance, for me, is all about the complete harmony of masculine energy “doing” and feminine energy “being”.

Rollerskating, for me, provides this perfect balance.

The doing part, the action; movement and forward (or backwards) motion.

The being part, the passive; all about grooving to the music and really being entirely SUBMERGED IN YOUR MOMENT.

Constant balance of back and forth, push and pull.

I struggled with feminine energy “being” for quite some time. I was very in my masculine. And my masculine actually suffered for it.

But with THIS sport, it encourages both sides to come out and play.

Masculine, driving force and feminine, feeling and flow can join each other for some fun.

This is really why I rollerskate. Nothing more. And it’s enough.



I will readily admit that I was not always authentic in everything I’ve done. My process has been a long one, and it has...
20/02/2021

I will readily admit that I was not always authentic in everything I’ve done.

My process has been a long one, and it hasn’t been easy.

Without my biggest struggles, however...I would not be the person I am today.

I would not be authentic! I would not be able to help OTHER people to be authentic.

In order to be authentic, it takes some serious experience, and REALLY getting to know yourself, in every possible way.

I am fortunate to be able to provide others with avenues to become their most authentic selves now, and I can truly say I am living out my life’s purpose and mission.

I’m getting started, but I am already so thankful that I have been able to make an impact, no matter how small.

Even the smallest of actions can create the biggest ripples.

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