14/06/2022
A free trial is important for a number of reasons. First, it allows the company to assess the market potential for the product. If the product is not popular, providing a free trial will not increase sales. However, if the product is popular, offering a free trial may entice more customers to buy it. Second, a free trial allows the company to gauge the customer's level of interest in the product. If the customer does not want the product, the company will not waste money on manufacturing and shipping it. Third, a free trial allows the company to test the customer's willingness to pay for the product. If the customer does not want the product, the company will not have to spend money on marketing it.