With Evoke, you don't just record content on your own and ship it off to be edited. We get into a recording session with you and act as your personal director, helping to guide the conversation and extract the stories/experiences/ideas that make y...
Most people hate being on camera because they don't know what to say - so we eliminated that problem for our clients.
When you work with Evoke, we don't leave you to figure things out on your own (which is presumably why you'd hire someone in the first place, but plenty of agencies out there do it).
We actually get into recording sessions with you and act as your personal director, helping to guide the conversation and extract the stories/experiences/ideas that make you, you.
Your network doesn't want rinse and repeat content from people mimicking Alex Hormozi, Gary Vee, or Justin Welsh - they want you and what you bring to the table.
We've made this dead-simple.
We have a real conversation with you about your business, the challenges you solve, the clients you've helped, and lessons you've learned along the way.
In one easy 60-90 minute recording, you'll have more (and better) content than you know what to do with - which is why we handle that part for you as well.
You have stories to tell and lessons to share.
Let's get them out to the world.
Ep. 13 Sean Boyle Clip 6.mp4
Running a business isn't easy, but it's essential to practice patience and prioritize what needs to be done.
Focusing on your goals while using creative tactics can help you reach success.
Remember - consistent effort and consistency will yield incremental gains over time.
#patience #goals #creativethinking #consistency
Ep. 13 Sean Boyle Clip 5.mp4
"Micro speed, macro patience are the only thing that matter, because opinions predicated on people's insecurities and ego just slow things down." - Gary Vee
Ep. 13 Sean Boyle Clip 4.mp4
Entrepreneurs are forced to wear a lot of hats.
Those that scale and grow are the ones who learn which hats they no longer need to wear.
Ep. 13 Sean Boyle Clip 3.mp4
"If you want to go fast, go alone. If you want to go far, go together"
Ep. 13 Sean Boyle Clip 1.mp4
Not everyone will respond to the things that you create.
Some might even dislike it enough to voice their opinion.
That's okay, you're not creating it for them.
Ep. 12 Chris Joyce Clip 11.mp4
We tend to regret what we didn't do, not what we did.
Just post it, send it, say it - and see what happens.
Ep. 12 Chris Joyce Clip 9.mp4
"Being able to delay gratification is one of the biggest predictors of entrepreneurial success."
I've drawn a lot of parallels between my progress as a runner and as an entrepreneur.
There are times that suck.
Hills to be climbed, wind blowing in your face, and aches that just don't seem to go away.
Being able to push through those challenges for the rewards that lay beyond is critically important to both success and fulfillment.
Ep. 12 Chris Joyce Clip 8.mp4
I despise "fake it 'til you make it"
It ruins a lot of reputations and causes so much unhappiness.
For the first few years of my career, I constantly tried to emulate people that I admired.
They were all confident, charismatic, and accomplished - all things that I wasn't.
I tried to talk like they talked, dress like they dressed, and do what they did.
It led to me feeling like I didn't know myself anymore and the people who met me at that time could probably tell.
It sucked.
I felt like a cheap imitation and it only reduced my already meager confidence.
So eventually, I stopped trying to act like anyone else and started learning who I actually was.
For the aspects of myself that I didn't like - I focused on developing them.
I didn't know how to confidently talk to people without feeling like a weirdo - so I learned.
I didn't know what I wanted in life - so I tried a bunch of things and began figuring it out (it's still a moving target)
I wanted to be an action taker - so I started doing more stuff.
Who you are is perfectly adequate.
And if you don't feel like you are - then allow yourself the time and compassion to grow into who you're capable of becoming.
Ep. 12 Chris Joyce Clip 7.mp4
What might be normal and boring to you might be deeply fascinating or even inspiring to someone else.
Creating commonality with the stories we share is one of the best ways to actually connect with one another.
Ep. 12 Chris Joyce Clip 3.mp4
It's easier to be raw, genuine, and authentic when you're a small business or solopreneur.
It just is.
I think it's one of our biggest competitive advantages against those who might have far more resources or market penetration than we do.
If you're a small business - lean into this.
You can choose to be who you actually are and not be punished for it.
You can share stories that a corporation can't.
You can be more personal than a big business can be.
Use that to your advantage.
Ep. 12 Chris Joyce Clip 1.mp4
The things that are normal and obvious to you are often incredibly interesting to others.
SHARE IT.
Share your day to day.
Share what a client engagement looks like.
Share your insights and lessons learned.
These may not get millions of views, but I think you'll be surprised by what a few hundred of the right views can do for you.
Ep. 10 Dan Orr Clip 4.mp4
When you don't have a ton of experience in your field, it can be hard to create "thought leadership" material without feeling a little disingenuous.
Here's a great way for coaches, consultants, freelancers, and even students/employees who are early in their journey to create some valuable content.
Start a podcast around the industry that you're interested in and would like to seek opportunities with.
Play the part of a journalist and reach out to influential people within that industry to interview them about their business philosophies, background, experiences, personal stories, or some other angle that you can find.
Make it educational, inspiring, entertaining, or some blend of those 3 things.
It's pretty hard to get a meeting with a CEO to just "chat" - it's much easier to get them to agree to a 15-30 minute remote interview.
Blow them away with the experience. Make them feel like a rockstar and that everything they've done is as fascinating as Steve Jobs launching the Macintosh.
The feeling that will be associated with you after that experience is far more valuable than anything you will put on your resume.
Do that 20-100 times and I will be stunned if opportunities don't start showing themselves for you.
Ep. 10 Dan Orr Clip 2.mp4
Wanting to "do it right or not at all" is a flimsy way to excuse inaction.
Stressing about using video because you don't have an awesome office/studio or a fancy camera or can't hire a professional to start is pointless.
It just doesn't matter.
If you have a message to share - start with what you have. Show who you actually are. Be messy.
People will be drawn to you if it's raw and genuine.
Ep. 10 Dan Orr Clip 3.mp4
Please don't treat your podcast as a sales pitch.
The role of long form video is to
โ answer questions
๐ก share ideas
โ educate
๐ connect
not to be a glorified sales pitch for your affiliate promo or services.
"๐๐ ๐๐ต๐ถ๐ ๐ด๐ผ๐ถ๐ป๐ด ๐๐ผ ๐๐ฟ๐ ๐๐ผ ๐ธ๐ถ๐น๐น ๐บ๐ฒ ๐ผ๐ฟ ๐๐ผ๐บ๐ฒ๐ต๐ผ๐ ๐ฝ๐๐ ๐บ๐ฒ ๐ถ๐ป ๐ฑ๐ฎ๐ป๐ด๐ฒ๐ฟ?"
That's our evolutionary response to just about everything.
Which is an excellent reflex to rely on when trying to fend off saber-toothed tigers or deciding whether or not we should eat some berries.
In today's world of significantly reduced danger? Not as helpful, but it's still a filter that we run our decisions through.
This is why it's so important to provide value - to help others - before we ask for anything in return.
When we see something/someone new, we immediately start from a place of distrust and suspicion. We know everyone is looking out for themselves first and we'll naturally assume they want something from us. Even worse, they may try and take it.
I talk a lot about creating content, letting people get to know you, and this is why. When you see a familiar face, you don't jump to the same conclusions as when you meet someone new. The same alarm bells don't start ringing and you aren't automatically reaching for your spear.
Don't overthink it.
Start showing up, put people at ease, maybe even share something with them to make their lives/battling tigers a bit easier ๐๐โโ๏ธ ๐ โ ๐
