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In a groundbreaking development for the HBL Pakistan Super League ( ), Walee Technologies, an indigenous Pakistani firm,...
10/01/2024

In a groundbreaking development for the HBL Pakistan Super League ( ), Walee Technologies, an indigenous Pakistani firm, has successfully acquired the live streaming rights for the upcoming 2024-25 season.
This represents a historic moment as it is the inaugural instance in the league’s history where a wholly Pakistani entity has surpassed major media giants like ARY, GEO, Myco, Hum, GroupM, Jazz and TRANS in securing the coveted broadcasting rights.
Walee Technologies, based in Pakistan, has quickly become a symbol of innovation and technological prowess in the country. The company’s success in acquiring the live-streaming rights is seen as a significant milestone, breaking the monopoly of larger, established media houses in the bidding process. This achievement not only showcases the capabilities of the local tech industry but also signals a shift in the dynamics of sports broadcasting in Pakistan.
Walee

22/11/2023

22/11/2023

15/11/2023

12/11/2023

More IG users are engaging in private groups, and Instagram's looking to feed into that behavioral shift.

12/11/2023

Some tips to help improve your business' online presence.

12/11/2023

Understanding the differences between marketing and branding can help you improve your results.

31/10/2023

Social media Adwise Media Digital Afro Swiss Média News Social Media News

30/10/2023

The dynamic nature of the interaction on social media whether direct communication or passive liking enables businesses to leverage free advertising opportunities from eWOM (electronic word-of-mouth) recommendations between existing and potential customers. Entrepreneurship Swiss Entrepreneurs Global Entrepreneur's Forum European Entrepreneurship Foundation European Business

27/10/2023

echnological progress is a key driver of improvements in incomes and standards of living. The spread of knowledge and technology across borders has intensified because of globalization.

It took 1,000 years for the invention of paper to spread from China to Europe. Nowadays, in a world that has become more integrated, innovations spread faster and through many channels.

Globalization allows countries to gain easier access to foreign knowledge. Second, it enhances international competition including as a result of the rise of emerging market firms and this strengthens firms’ incentives to innovate and adopt foreign technologies.

25/10/2023

In today’s ever-evolving world, debating whether to incorporate sustainability into your business strategy is no longer an option. Considering a values-driven approach when developing business strategies can be vital to long-term success.

Sustainability doesn’t mean sacrificing profits or putting success on the backburner. Instead, it has become a crucial element to any organization’s successful strategy. A business that doesn't factor in sustainability risks is less successful in several measures, including profitability, growth, and employee retention. Sustainable Business Network Sustainable Business Growth Business Growth Entrepreneurship

24/10/2023

The importance of leadership in business administration is hard to overstate. It can motivate teammates and provide them with a purpose and direction. Good leadership can help to establish company culture and developmental direction of an organization.
Meta for Business Swiss Business Network International European Entrepreneurship Foundation European Business Group

24/10/2023

Businesses small and large must act ethically to protect themselves and their business environments. A lack of business ethics endangers the future of company, jeopardizes the public good and can have many other negative effects on a business environment. Swiss Entrepreneurs Global Entrepreneurship Network Swiss Business Network International European Business Group Entrepreneurship

23/10/2023

Branding is more important than you might think. Branding has always been a vital part of business, but it may be more important now than ever before. With social media, consumers get exposed to new brands every day. This can be great for consumers who have plenty of options and are able to do research to find the best one, but it makes it harder for businesses.
Entrepreneurship Meta for Business Business development Global Entrepreneur's Forum Global Business Network Branding Boutique Swiss Business Network International

19/10/2023

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Swiss Business Council United Arab Emirates Swiss Business Network International Swiss Business Council European Business Group European Entrepreneurship Foundation Entrepreneurship Business Professionals of America Meta for Business

17/10/2023

            QatarSocialMedia GLOBAL MEDIA
13/10/2023

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12/10/2023

                GLOBAL MEDIA MediaOne Saudi العربية السعودية - Al Arabiya Saudi Arab Media Saudi Signs Media
11/10/2023

GLOBAL MEDIA MediaOne Saudi العربية السعودية - Al Arabiya Saudi Arab Media Saudi Signs Media

25/08/2023

In the realm of technology, one fundamental truth remains unshakable: data reigns supreme. In a world propelled by innovation, the significance of data is ubiquitous and undeniable. It forms the bedrock upon which various technologies thrive, steering us towards realms like AI, the metaverse, ChatGPT, and the internet itself.
We the humans generate so much data every day. Estimated by Bernard Marr & Co by end of 2022, we created 97 zettabytes of data in the world with estimated daily 2.5 quintillion bytes of data creation across the Globe. Reports suggest that the vast majority (up to 85%) of it consists of copies of files. Projections show that by 2025, half of all data will be in the cloud and just 20% of it will remain in personal devices
Humans create and cultivate data through their activities, be it composing text, snapping photos, recording videos, or making online transactions. These collective efforts generate a reservoir of information that underpins technological progress. Data isn't static—it's a living entity that evolves with every passing moment.
Data collection and storage serve as the bedrock of all technologies, AI being a prime example. This process involves gathering, organizing, and safeguarding data, empowering technologies to unravel patterns, make predictions, and facilitate informed decisions. The big data market is expected to soon reach $100 billion in yearly revenue, earning itself a spot on the list of the biggest industries in the US.
In the grand tapestry of technological advancement, data is the golden thread that weaves everything together. It's the fuel that powers innovation, propelling us towards AI-driven breakthroughs and immersive metaverse experiences. As technology continues to evolve, one certainty endures: data's reign as the most pivotal force will persist, forever etching the footprint of human ingenuity in the digital realm.

https://mohsindurrani.medium.com/
24/08/2023

https://mohsindurrani.medium.com/

Read writing from Mohsin Durrani on Medium. Marketing & Sales Specialist with almost 23years of experience in OHM, Print Media & Electronic Media. Passion is to serve Humanity.

23/08/2023

In today's highly competitive business landscape, where countless brands and products vie for consumer attention, advertising has emerged as a paramount strategy for establishing and sustaining a brand's presence. The phrase "To exist you must advertise, and to advertise you must exist" encapsulates the symbiotic relationship between brand existence and advertising efforts.
Advertising is not merely a promotional tool but an intricate art. It involves crafting messages that resonate with the target audience, evoke emotions, and leave a lasting impression. Selecting the right words, visuals, and media platforms to tell a compelling story that resonates with consumers.
Content serves as the nucleus of any advertising campaign. Content has the power to captivate, inform, and inspire action, whether it's making a purchase, sharing information, or subscribing to a service. Well-crafted content addresses consumer pain points, offers solutions, and establishes an emotional connection.
A Complex Evolution Transforming a product into a recognizable and respected brand is a multifaceted process that hinges on meticulous market research and strategic planning. Advertising plays a pivotal role in this transformation, amplifying the brand's message and solidifying its identity in the minds of consumers.
Effective advertising creates a dialogue between brands and consumers, fostering interaction and feedback. Interactive campaigns, user-generated content, and social media interactions empower consumers, making them feel valued and heard. This engagement cultivates a sense of loyalty and trust, laying the foundation for long-term customer relationships.
Market leaders like Coca-Cola and Pepsi, which have achieved iconic status, continue to invest heavily in advertising. This is a testament to the enduring importance of advertising in maintaining brand visibility and relevance.
Advertising is a dynamic art form that thrives on captivating content, market understanding, and the engagement it fosters. As brands evolve and markets shift, advertising remains an indispensable tool for brand promotion and consumer engagement.

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