Wellekin

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Wellekin

We focus on marketing affordable luxury products and services.

We empower businesses to utilise all of their creative resources to fulfil their marketing needs, from influencer marketing to social media management.

25/04/2023

25% of marketers say live video is the most valuable type of social content. (Sprout Social)

The power of live video is unmatched when it comes to building a relationship with your community, but one of the things a lot of B2B companies struggle with is the topic.

Here are a few ideas for your next live stream:
💬 An interview discussing one of the biggest issues your industry is facing now and potential solutions.
💬 Telling a story, this could be the story of how it all started or an announcement for an exciting project you have coming up, to make this easier you could do this with a colleague or someone who’s been there from the very beginning.
💬 A demo of you using your product or a behind-the-scenes look at you delivering your service.

Will you be going live soon?

13/03/2023

The word on the street… 💬

”Wellekin takes their time to understand your brand and your mission to ensure your social media presence is reflective of your message.”

We want to say a HUGE thank you to .consulting for leaving this wonderful review on Google.

Here at Wellekin, we’re all about getting to the nitty gritty of what makes your business tick, what makes it special, and how we can help you.

Want to find out more about how we can help you? TAP the to book a call today!

18/11/2022

Thank you for these kind words! ✨

Here at it’s all about giving our clients much needed time to focus on the other parts of their business.

We understand how important it is to maintain a presence online, keep up with the latest updates and also keep the content “on brand”.

So we take your socials off your to-do list.

If you would like to find out more information about what we can do for you, TAP the !

13/09/2022

Here at we offer a range of services to help you promote your business online and get your message out there.

Our packages start from as little as £647 per month, if you’d like to find out more information about what we can do for your small biz, TAP the to book a FREE 30-minute discovery call today!

05/07/2022

Long-form and short-form content serve different purposes, SWIPE to find out what each can do for your brand.

Which type of content do you prefer for your business?

22/06/2022

Our Standard and Premium packages are perfect for busy entrepreneurs who want to dedicate time to the other parts of their business with the comfort that their social media is being handled!

22/06/2022

Steal our LinkedIn strategy for a week of content! SWIPE…

22/06/2022

Are you making the most of social commerce strategy in 2022? SWIPE to find out 3 of the key ways you can sell more products directly on IG!

21/06/2022

Have you wondered how works when it comes working with influencers and how you can start sending gifts to your favourite influencers? Here are 3 things to consider. SHARE this post with a fellow small business!

20/06/2022

Some new features that have come out on Instagram Reels recently, here are what they are and how they can be used to promote your small business!

08/06/2022

NEW IG FEATURE ALERT - GRID PINNING! 📌

SWIPE to find out how to use Instagram's latest feature in your social media strategy for your small business.

07/06/2022

Ever wanted to work with influencers but you’re sure where to start? SWIPE to find out 3 key things to do when you’re a small business working with influencers.

06/06/2022

Did anyone else feel the Monday blues today? 🥹

23/05/2022

Incorporate more UGC…

Do you know what UGC is? User-Generated Content is something we talk about a lot here at Wellekin. Native content is ruling in 2022.

What Is Native content you ask, native content is content that looks as though it has been created by a general user of app, not an influencer or a professional.

This content is booming as we see a shift from polished and very professional content pre-pandemic. We believe the shift has accelerated and been encouraged by the periods of lockdown throughout the pandemic when people got used to creating content in their homes.

What does this mean for you?

This is key to your strategy as a small business because…

- It tends to be less expensive to create content that mimics user generated content as you don’t require big budget for professional photography studios, props etc.
- Wider audiences are more likely to respond to relatable content.
- This gives you the opportunity to show your product or service being used, and helps to inspire people to make a purchase.

Are you using native content in your social media strategy this year?

13/05/2022

Are you trying to figure out the best time to post on your desired platform? ⏰

Here are a few ways you can find out…

- Third-party’s applications such as Later contains features that highlight to you when the best time to post is.

- Ask your audience when they use the platform most, you’re more likely to also find out when your engaged audience is online – and make sure you let them know it’s because you don’t want them to miss the content you’re putting out.

- Ensure to take into consideration the time zone where most of your followers are based, and their general lifestyles for example do they work a 9-5, are they a stay-at-home parent, or do they work at night-time?

11/05/2022

… as a small biz owner, life continues even when you cannot. Maintaining your social media presence online can feel like a full-time job in itself, that’s why we’re here to help!

We can help you to:
- Remain consistent online
- Explore the newest features on your social media platforms
- Provide reports that breakdown and analyse what’s working vs. what’s not working

Our packages start from as little as £647 per month, if you’d like to find out more information about what we can do for your small biz, TAP the to book in a FREE 30-minute discovery call today!

10/05/2022

A little look at the packages we offer our social media management clients.

Our packages start from as little as £647 per month, if you’d like to find out more information about what we can do for your small biz, TAP the to book a FREE 30-minute discovery call today!

06/05/2022

Happy Friday! ✨

Some things to remember as we head into the weekend:

- The algorithm is not against you, we repeat the algorithm is not against you.
- If a post hasn’t performed as well as you’d like, you’ve learned something new about the type of content you could create next.
- If you’ve showed up this week on social media for your business that is something to be celebrated and if you haven’t then take this a push in the right direction for next week!

11/04/2022

Reading analytics… so you’re social media goals was to increase more leads into the business… this is what you need to ensure you’re looking at.

Traffic to your website from your social channels, it’s important to look at the amount of clicks the links you’re sharing are driving to the website and then to also take this one step further and look at what they are doing once they get there.

The combination of looking at the website clicks and the data of the user behaviours once they land on your website, will not only let you know how many people are clicking through but also what the content you’re putting out it prompting them to do.

01/04/2022

A little look at where our founder Nicole is working from today!

All we need is a laptop, strong wifi connection and even stronger coffee to make the magic happen… ✨

Happy Monday! ☕✨

01/04/2022

Over the last year, search demand for TikTok has grown by 173%. But search demand for Instagram Reels has only grown by 22%.

TikTok is a great space to promote your small business because of the significant reach you can tap into.

Have you been creating TikToks for your small business? DROP a 🥂if you have and a 😬
if you’re not sure where to start.

28/03/2022

So what does a social media manager do anyway?

Here at wellekin we hear these questions ALL the time… what is it you can do for our company?

There is so much that goes into successfully running social media platforms for your small business, we handle:
💡The overall strategy over months at a time.
💡Publishing social media posts which can include, videos, images, captions, hashtags sets. 💡Advising you on creative ways to present your products, and the best ways utilise the best ways to use features such as IG Live.
💡Reports that break down the metrics and how this impacts your business and the growth of the platforms.
💡An engagement strategy that keeps your audience at the forefront and in the loop.

Want to find out more about how we can help your small business? Visit our website today to book in your FREE discovery call!

08/03/2022

To women, everywhere who constantly and consistently show up, show out and are always smashing it out of the park, Happy ! 🥂

This year the theme is centred around breaking the bias' that hold women back and forging equality.

22/02/2022

Is your account secure? Cyber-security continues to be an ongoing threat to small businesses, from spam leakage to losing your account entirely it’s important to protect all of your social accounts where possible.

Ensure you have:
🔒Two-factor authentication turned on for your accounts
🔒Complex passwords that are not easy to guess
🔒Back up emails if you’re locked out of your emails ever

22/02/2022

“There are no traffic jams along the extra mile.” – Roger Staubach

Are you using your social media channels to go the ‘extra mile’?

💬 DM Queries
💬 Use A Post Or Story To Ask What You Could Improve On
💬 Highlight Your Customer Query Process

22/02/2022

Wondering why people aren’t engaging with your content? People may not be engaging for a multitude of reasons. But here are a few things you can do to try and boost engagement…

You could:
✨ Create a short-form content video series that helps them with a key pain point and encourages them to share it with other people who may find it useful.
✨ Host a giveaway or competition with a prize that will make a difference in their day-to-day life and get creative with how they enter, think more than the “Like, Follow, Share” - perhaps they comment the reason of what winning this could do for them or submit a short story of something related through your website.
✨ It could be a great opportunity to engage in real-time, perhaps on LIVE or on a story feature.
✨ Share a major milestone, people love to see your business striving and thriving especially through the pandemic so be sure to let them know about any news or significant updates.

22/02/2022

Does your business have a branded hashtag? If not, keep reading! Having a clever and witty branded hashtag is a great and effective way to set you apart from your competition.

Here are a few benefits to having a branded hashtag:
💬 It’s a great look for you, having a brand hashtag is a great way to appear more polished and professional.

💬 It helps people to share their own content possibly using/shouting out your product or service in a way that’s quite effortless and also makes them feel more a part of the community you’re building.

💬 It helps to optimise you for discovery across all of your social platforms and solidify a strong brand omnipresence too.

22/02/2022

Wondering what our digital marketing agency can do for you and your business?

We can help you to:
✨ Plan months ahead to ensure you don’t miss key dates and awareness days.
✨ Help you to promote the launch of new products
✨ Help you to utilise all of the best new practices for your social platforms in real-time
✨ Troubleshoot any issues you may have with the companies by contacting them directly
✨ Engaging on your behalf and ensuring you don’t miss important messages from your most valued clients/customers and prospective clients or customers too!

Our monthly packages start from £647 per month! Want to find out more about what we can do for you? TAP the … in bio to book in your FREE discovery call today!

22/02/2022

Do you want to go LIVE on IG? But not quite sure how to…

Using the LIVE feature on Instagram seems to be a fear of many small business owners and entrepreneurs. So we thought we’d help by compiling a few tips on how to make your LIVE broadcast run as smoothly as possible

Know what you’re talking about ahead of the LIVE, whether it’s an interview or a solo LIVE it always helps to know the topics or subtopics ahead of time.
Spend time getting ready and preparing yourself as though you were going to a meeting this one is a little more psychological, getting ready will get you in the mind frame that you are going somewhere and to do something important
Don’t be discouraged by people entering and leaving the room (it’s not personal), remember you will typically have more people view your live after the fact possibly in their own time on their own schedule but what’s important is that you stay in the moment and don’t focus on the amount of people in the room.
Remember to engage with the audience, whether you have prompts or not, encourage them to ask questions and also try to incorporate time in the live to either answer those questions before or afterwards.
Lastly, remember to promote your live weeks, days and hours before - people are busy and will forget if you don’t remind them - but promoting ahead of time can help people to carve time out in their schedules especially for you!

Will you be going LIVE?

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20-22 Wenlock Road

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We are dedicated to making B2B sexy! In a post-pandemic world, we can all see the need to not only add the human touch to your content but also the need to make your customers and audience feel that they are part of something special. We help businesses to add that sparkle to their social media strategies, content creation, and campaigns that allow their USPs to shine through. If you want to find out more about what we can do for your, simply TAP the #linkinbio to book a call today!

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