16/03/2026
How do you get your first customers when you have no testimonials?
Try these:
1. It’s free
Offer a sample or a free taster of your service. In return, ask for feedback and testimonials.
2. It’s new
Target early adopters who love trying new things. They want to be first, so they need less proof.
3. It’s improved
Position yourself as “X, but better.” It appeals to people who want lower risk.
The testimonials you get will make great customer stories. And with them, you can get more sales.
🎯 Check out our free 1-hour story-selling masterclass (link in bio).