Magnetic Ag

Magnetic Ag Your 5-minute news fix for all things agriculture. Business, policy, and tech insights delivered twice a week to your inbox, for free.

Scientists have uncovered the genes that decide how big tomatoes and eggplants will grow. Armed with this new research o...
11/03/2025

Scientists have uncovered the genes that decide how big tomatoes and eggplants will grow. Armed with this new research out of Johns Hopkins, scientists are making big plans for varieties that could bolster production in underserved areas around the globe.

Bt corn, notable for fighting rootworm infestations since 2003, has had less luck over the decades. A recent study from ...
08/03/2025

Bt corn, notable for fighting rootworm infestations since 2003, has had less luck over the decades. A recent study from Purdue University found the overuse of genetically engineered corn has become a long-term detriment.

U.S. Secretary of Agriculture Brooke Rollins hit the stage in Denver, dropped some big-dollar news, and took a stroll th...
06/03/2025

U.S. Secretary of Agriculture Brooke Rollins hit the stage in Denver, dropped some big-dollar news, and took a stroll through the trade floor.

TL;DR?
✅ $30 billion in economic & disaster aid is rolling out.
✅ A streamlined app process (because nobody likes paperwork).
✅ E-CAP is the new name to know for commodity relief.
✅ No more waiting a year for disaster assistance (finally).

Farming’s been through it, but help is on the way. Stay tuned, stay caffeinated, and maybe start checking your mailbox for that pre-filled application.
__
All this and more in the first episode of Magnetic Ag - Ears Edition! Listen on your favorite streaming service.

Spotify - https://open.spotify.com/episode/6nldTZsniNdxLi3L1oD0qn?si=5x0A6ywHTkKCbRI52P9aWw
Apple Podcast - https://podcasts.apple.com/us/podcast/economic-relief-plan-the-oscars-and-the-chocolate-industry/id1800237744?i=1000698162875YouTube -
YouTube - https://youtu.be/6JWdl86-_o4
Amazon - https://music.amazon.com/podcasts/f0624873-9d05-48bd-8d6d-9df6e393c558/episodes/f3602ede-8981-44ad-8c0c-ea3c27f48a03/economic-relief-plan-the-oscars-and-the-chocolate-industry

"How you doin'?" - the bull when he gets to the pasture 😏
04/03/2025

"How you doin'?" - the bull when he gets to the pasture 😏

🥛 The dairy industry is making mooves—big ones. 🐄💨🚨 Breaking: The Fair Milk Pricing for Farmers Act just got bipartisan ...
01/03/2025

🥛 The dairy industry is making mooves—big ones. 🐄💨

🚨 Breaking: The Fair Milk Pricing for Farmers Act just got bipartisan backing to ensure dairy prices reflect real production costs. Meanwhile, the U.S.-Mexico-Canada Agreement (USMCA) faces a crucial review next year, with negotiators pushing for the dairy best outcomes. 🧀📈

🇨🇦 Canada remains a tough nut to crack, restricting U.S. imports and stirring up international disputes. From tariff quota struggles to dairy dumping accusations, the milk market is anything but smooth. 🌎🥛

“You’re (re)hired!” What is going on?!ICYMI, the highly pathogenic avian influenza (HPAI), aka bird flu, has led to the ...
26/02/2025

“You’re (re)hired!”

What is going on?!

ICYMI, the highly pathogenic avian influenza (HPAI), aka bird flu, has led to the culling of millions of egg-laying hens. Egg prices are sky-high as a result.

By the numbers: 160M birds have been culled since the onslaught of the virus in 2022, and on average, a dozen eggs cost $4.95—perhaps even higher at a store near you.

And many of the USDA staff working with HPAI who were fired are now being rehired. (As a quick recap, thousands of federal workers received termination letters at the recommendation of billionaire Elon Musk and his Department of Government Efficiency. This included many at USDA.)

We love YOU, and it's NOT ruining our lives ❤️ Send one of these to your Farm Valentine!
14/02/2025

We love YOU, and it's NOT ruining our lives ❤️ Send one of these to your Farm Valentine!

Am I a farmer? Or do I live in a bear inhabited forest? Same difference.
04/02/2025

Am I a farmer? Or do I live in a bear inhabited forest? Same difference.

A new Gardner Food and Agricultural Policy Survey published by the University of Illinois aimed to understand how govern...
31/01/2025

A new Gardner Food and Agricultural Policy Survey published by the University of Illinois aimed to understand how government payments to farmers fare in the court of public opinion. The quarterly questionnaire was conducted from May 2022 to November 2024 and included 1K U.S. residents designed to represent the demographics of the U.S. population.

💰Farm funding in favor: The study asked participants to note their support for payments to farmers for various scenarios. Throughout the study’s two years, the responses were relatively consistent. The scenarios are listed in order of public support:
🟢 Natural disasters harming their crops (averaging 80% support)
🟢 Making crop insurance protection more affordable
🟢 Farmers adopting sustainable practices
🟢 An income source
🟢 Compensating for ag trade or export restrictions
🟢 Crop prices being too low (averaging 43% support)

🔥Tangent: The timing of this study closely coincides with the 118th Congress’ last-minute action to extend the 2018 farm bill another year and push through funds for disaster relief. That included $30.78B in assistance to farmers for relief from natural disasters and low crop price projections.

🤝 Tariff talk: The topic on everyone’s minds these days is Trump’s tariffs. When asked about political leanings in the November survey, 60% of both Democratic and Republican participants supported payments to farmers. That was a pretty steep uptick in Republican support compared to less than 50% support in the prior quarter. Independent/other participants also saw an increase in support in the last wave of the survey.

"Either import labor or import food." With Trump promising mass deportations, many in ag are worried. Immigrants make up...
30/01/2025

"Either import labor or import food."

With Trump promising mass deportations, many in ag are worried. Immigrants make up 67% of farmworkers, and without them, producing our food becomes even more challenging. 🇺🇸🌱

And thats on ✨the joys of farming✨
29/01/2025

And thats on ✨the joys of farming✨

It’s not March Madness yet, but the poultry industry is gearing up for equal playing feathers in its tournament system. ...
18/01/2025

It’s not March Madness yet, but the poultry industry is gearing up for equal playing feathers in its tournament system.

ICYMI: Poultry farmers are put into a tournament-type system when companies are looking to contract with a grower. The performance-based system determines payment based on the quality and quantity of the flock, as well as the efficiency of the systems in place.

Cluckin’ fairness: A third installment of regulatory reforms under the Packers and Stockyards Act intends to level the pecking order for farmers who raise chickens and turkeys (and hogs, cattle, and sheep). The Poultry Grower Payment Systems and Capital Improvement Systems rule gives chicken farmers information about rates companies pay for birds, since there can be a lot of variability.

Bracket busters: The rule hopes to provide stability in the tournament system and give farmers information on improvements companies want farmers to make in order to keep or renew contracts. The new rule also helps farmers have leverage when the shoe’s on the other drumstick (when companies don’t adhere to rules).

Birds of a feather don’t flock together: Ag Secretary Tom Vilsack says the rule will create "a much more balanced and fair tournament system in which producers can earn additional bonuses but won’t necessarily be penalized."

However, the National Chicken Council isn’t as happy—saying the rule will "lead to rigid, one-size-fits-all requirements on chicken growing contracts that would stifle innovation, lead to higher costs for consumers, decrease competition, and cost jobs by driving some of the best farmers out of the chicken business."

The regulations will take flight July 1, 2026.

We have all had that toxic love that we can't get over. 💔🦟 Now it may be time for pest to feel the same way.Meet Toxic M...
16/01/2025

We have all had that toxic love that we can't get over. 💔

🦟 Now it may be time for pest to feel the same way.

Meet Toxic Male Technique, a.k.a. TMT.

About TMT
🧬 By genetically engineering male insects to transfer venom proteins during mating, females are eliminated before they can spread diseases like Zika or harm crops.
🌱 TMT works as quickly as pesticides but targets pests without harming beneficial species, offering a sustainable alternative.

Who owns your farm? The government wants to know. But legal wrangling has left businesses stuck in a regulatory tug-of-w...
14/01/2025

Who owns your farm? The government wants to know. But legal wrangling has left businesses stuck in a regulatory tug-of-war.

ICYMI: In 2021, The Corporate Transparency Act (CTA) became a law through the National Defense Authorization Act. The CTA requires most corporations, limited liability companies, and similar businesses to report information about their beneficial owners to the Financial Crimes Enforcement Network.

The law is designed to combat money laundering and tax evasion. You have shell organizations and bad actors to thank for that.

For farmers, that means operations must disclose owner information to the government. But farmers and other business owners worry about privacy issues, plus having to jump through more regulatory hoops.

Legal lockup: The law was supposed to go into effect Jan. 1, 2024. However, months of legal battles left the latest deadline for businesses to disclose information as Jan. 13, 2025.

But now, the CTA has been in even more regulatory limbo since December. A federal appeals court reinstated an injunction on the law—and no one knows the (new) official deadline.

Soundbite: "Conflicting rulings make it difficult for entities to determine next steps. A final decision is expected soon, but the timeline remains unpredictable." — Jim Wiesemeyer, Washington Bureau Chief for Farm Journal

Standing by: The back-and-forth has created uncertainty. But businesses are still encouraged to keep a close eye on regulations and be ready with the required information if enforcement begins.

This leads to so many more questions!🍽️ Who is eating this much ostrich meat?👩‍🍳 How do you cook it?👅 What does it taste...
13/01/2025

This leads to so many more questions!

🍽️ Who is eating this much ostrich meat?
👩‍🍳 How do you cook it?
👅 What does it taste like?

"Pea-protein strips" don’t quite have the same ring (or appeal) as "plant-based bacon." 🥓🫛The FDA guidance aims to ensur...
11/01/2025

"Pea-protein strips" don’t quite have the same ring (or appeal) as "plant-based bacon." 🥓🫛

The FDA guidance aims to ensure plant-based products don’t mislead consumers. The FDA suggests stating the predominant plant source (by weight) first in the name. It’s more of a "best practices" approach than an enforceable rule—and TBD on what the Trump admin will do with this.

That is quite a long name!& quite a lot of butter! 🧈 It's 1,000 pounds of butter to be exact.The famous annual Pennsylva...
07/01/2025

That is quite a long name!

& quite a lot of butter! 🧈 It's 1,000 pounds of butter to be exact.

The famous annual Pennsylvania butter statue was unveiled last week to honor the state's dairy farmers and their cattle.

Our New Year's Resolutions are in & we broke down what's in and what's out for the new year!💥💪Let us know what makes you...
06/01/2025

Our New Year's Resolutions are in & we broke down what's in and what's out for the new year!💥💪

Let us know what makes your lists.💬

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