The EMU Podcast

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The EMU Podcast The E.M.U. podcast dives deep into all topics in the email and digital marketing world that you wish you knew better. E.M.U.

stands for Email Marketing Understood.

25/01/2022

The cost of email design can be a tricky topic. Custom design and code are the ultimate way to get the design details right. What's the best way to go about getting it developed? Ovi from BlocksEdit explains why a powerful email team needs a powerful email tool.

Learn more about BlocksEdit at www.blocksedit.com

Links to the full Episode 6 conversation:

Spotify: https://open.spotify.com/episode/3nrMMSFHQW0gJ3dF6PKs8t?si=5e035bbaa32d442a

Apple: https://podcasts.apple.com/us/podcast/email-editors-vs-builders-and-whats-right-for-you-episode-6/id1593329962?i=1000540578771

YouTube: https://youtu.be/_F-EnTbpq4Y

18/01/2022

What Editor Is Driving Your Email Production Cycle???

Email service providers usually have their own visual editors as a way to provide a holistic way of setting up and sending out an email. But what often-time happens is the design and editing part doesn't get enough attention as the rest of the platform.

Blocks Edit is designed for email designers, by email designers. Ovi Demetrian Jr. explains why he created BlocksEdit and why it's a different tool for email production than what's currently on the market.

Find out more about BlocksEdit at www.blocksedit.com

Full Episode Links:
Spotify - https://spoti.fi/3IediCD
Apple - https://apple.co/3GJdidn

YouTube: https://www.youtube.com/channel/UCeGG7Tib2UpPMOaiyMtpAlQ

13/01/2022

When it comes to brand standards, the rabbit hole goes deep. Unfortunately, many email builders/editors don't have what it takes to match up with the specificity of all the various standards involved in complex brands.

Founder of BlocksEdit, Ovi Demetrian Jr discusses why so many tools fall short and the inspiration for BlocksEdit.

Learn more about BlocksEdit at https://blocksedit.com/

11/01/2022

What Can Your Company Do When A Key Teammate Quits?

It's a nightmare scenario - the linchpin of one of your email marketing operations decides to quit, taking all of the knowledge and strategy with them. What do you do? Troy Gembecki of Avagate is a seasoned recruiter that has seen this scenario all too often, however; Troy explains that by leveraging strategic options there is light at the end of the tunnel.

23/12/2021

What is AI for marketers, where is it going, and how can you expect it to impact your workflow in the future? How long until it can really start making an impact in your day today? Steve Douglas of Avagate digs into these questions and more in this clip from Episode 2 of the E.M.U. Podcast. Listen to the full episode here:

YouTube: https://bit.ly/3mw1SBQ
Apple: https://apple.co/3EpayQg
Spotify: https://spoti.fi/3msS7Ei

Did you know that a GOOD email calendar can save your team HOURS of pointless meetings?!?!If your brain starts to melt e...
13/12/2021

Did you know that a GOOD email calendar can save your team HOURS of pointless meetings?!?!

If your brain starts to melt every time you look at your email calendar, you might have a problem.
Jordan and Ryan talk about how a GOOD email calendar can drastically improve your productivity...and quite honestly, your quality of work-life.

Watch/listen here:

https://youtu.be/6dfiLVEqaiU

https://linktr.ee/emupodcast

Avagate has developed an AMAZING email calendar, and IT'S FREE. Say hello to the EMU calendar, a tool designed for digital marketing teams that simplifies the email scheduling process. A good tool can make or break your email marketing operation, that’s why we’ve designed a simple and intuitive calendar scheduling tool that makes the process of email scheduling and documentation easy for the whole team.

Check out this episode to learn all about the calendar, and head over to the link below to download it for yourself!
https://avagate.com/resources/calendar/

09/12/2021

We get it.
The year is winding down, and many of us might be mentally checked out.

BUT WAIT ONE DARN SECOND!! Don't forget, DATA is that gift that keeps on giving!!!

Steve Douglas, CEO of Avagate talks about the opportunities to generate timely profitability from ALL THAT DATA you've gathered this year.

06/12/2021

How did your emails perform? Steve Douglas and Jordan Valdiviez discuss Cyber week strategy, what you might have done wrong, and how you can get the most out of your seasonal email campaigns.

Listen/watch full episode here: https://linktr.ee/emupodcast

Join the conversation that makes sense of the wonderful world of email marketing - The E.M.U. Podcast - Email Marketing ...
24/11/2021

Join the conversation that makes sense of the wonderful world of email marketing - The E.M.U. Podcast - Email Marketing Understood.

https://linktr.ee/emupodcast

23/11/2021

In this episode of the E.M.U. podcast, Douglas and Jordan Valdiviez talk about the evolution of email, where it's come from and where it's going, what not to do at an email conference, and why your companies email marketing is a big freaking deal.

23/11/2021

Here's a clip from Ep1 with Steve and Jordan.
It's about continuous improvement - it's not easy, but it's necessary to keep your perspective fresh.

22/11/2021

This is Episode 0, an intro to the podcast by CEO and Founder of Avagate, Steve Douglas.

The E.M.U. podcast dives deep into all topics in the email and digital marketing world that you wish you knew better. E.M.U. stands for Email Marketing Understood, and we talk about everything from strategies and the creative process, design, project management, data/machine learning, predictive intelligence, and basically everything that’s crazy technical in the world of email today. How do you deliver emails to the right audiences, to the correct segments, that deliver results in today's world of email marketing? Our approach involves applying the logic of software engineering to emails, the web, social paid advertising, and much much more.

This podcast is for the technical marketer out there that’s trying to understand all the complexities related to modern digital and email marketing. SAY IT ONE MORE TIME FOR THE PEOPLE IN THE BACK - this is for the technical, the strategic, and the creative - this is it - this is where we will talk ALL THINGS email.

Communication is constantly evolving and so should your email marketing strategy. Listen to the EMU Podcast to stay on t...
11/11/2021

Communication is constantly evolving and so should your email marketing strategy. Listen to the EMU Podcast to stay on the bleeding edge of the most important topics in email marketing.

https://linktr.ee/emupodcast

In this episode, Steve and Jordan talk about the evolution of email, where it's come from and where it's going, what not...
03/11/2021

In this episode, Steve and Jordan talk about the evolution of email, where it's come from and where it's going, what not to do at an email conference, and why your companies email marketing is a big freaking deal.
https://linktr.ee/emupodcast

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Videos

What Editor Is Driving Your Email Production Cycle??? Email service providers usually have their own visual editors as a way to provide a holistic way of setting up and sending out an email. But what often-time happens is the design and editing part doesn't get enough attention as the rest of the platform. Blocks Edit is designed for email designers, by email designers. Ovi Demetrian Jr. explains why he created BlocksEdit and why it's a different tool for email production than what's currently on the market. Find out more about BlocksEdit at www.blocksedit.com Full Episode Links: Spotify - https://spoti.fi/3IediCD Apple - https://apple.co/3GJdidn YouTube: https://www.youtube.com/channel/UCeGG7Tib2UpPMOaiyMtpAlQ #email #emailmarketing #emailtools #emailbuilders #emaileditors

What is AI for marketers, where is it going, and how can you expect it to impact your workflow in the future? How long until it can really start making an impact in your day today? Steve Douglas of Avagate digs into these questions and more in this clip from Episode 2 of the E.M.U. Podcast. Listen to the full episode here: YouTube: https://bit.ly/3mw1SBQ Apple: https://apple.co/3EpayQg Spotify: https://spoti.fi/3msS7Ei

How did your #CyberWeek emails perform? Steve Douglas and Jordan Valdiviez discuss Cyber week strategy, what you might have done wrong, and how you can get the most out of your seasonal email campaigns. Listen/watch full episode here: https://linktr.ee/emupodcast #emailmarketingunderstood #blackfriday #friyay #emailmarketing #digitalmarketing #marketing #emails #email

Here's a clip from Ep1 with Steve and Jordan. It's about continuous improvement - it's not easy, but it's necessary to keep your perspective fresh. #outsidecontractor #audit #freshperspective #keepitreal

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