Sneha Dey- Social Media Management (2024)

31/01/2023

Do you really know the ins and outs of the Instagram platform? 😏

Many of you might use this platform to build your business and genuine connections.

However, have you ever thought of doing a SWOT Analysis like how you do it for your business? 🤔

Instagram is one of the most popular social media platforms in the world, with a strong user base and numerous features that make it a valuable marketing tool.

By understanding its strengths, weaknesses, opportunities, and threats, you can effectively utilize Instagram to reach your target audience and achieve your marketing goals.🚀

What do you have to say? Comment below.

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Hashtags 👇

13/01/2023

It’s not strange why marketers are so influenced by the “Influence” used in marketing.

Yes, it’s based on the book “Influence: The Psychology of Persuasion” by Robert B. Cialdini.

It’s put emphasis on conversion but not merely based on the quality of the product or services. The feelings of the customers are mainly prioritized. As all decisions are based on emotions, influence marketing also works on the same logic.

Marketers use emotions to influence the decision-making power of the buyers.

Which type of influence have you used or you have experienced in influencer marketing?

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04/01/2023

Don’t forget to track your social media metrics for Instagram.

After all, it will help you know how your content is performing on Instagram.

These metrics let you know whether your social media goals are aligned with your business goals.

Knowledge of the metrics also allows you to create a content strategy that resonates with your audience.

Stay ahead with your strategy by following the social media metrics of Instagram.

Comment below which metric you find important.

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03/01/2023

We all know how important hashtags are when it comes to Instagram?

There are certain rules to be followed when it comes to using the hashtags.

Here's a quick hashtag rules cheat sheet that you can easily follow and implement in your hashtag strategy.

What else do you find important when it comes to using hashtags?

Share below in the comments!

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27/12/2022

You need to pay attention to the “caption” while creating an Instagram post.

Have you seen any product packaged with only the brand name? 🙄

No, right?

Because it needs to be backed with some sort of information for the readers.

The same applies to an Instagram post which seems to offer a line of communication to the audience with a caption.

The caption adds information to your post, shows off your brand’s personality, entertains the readers, and finally compels them to take action.

Moreover, it boosts your reach and engagement on the social media platform.

Am I missing anything about writing a well-researched caption?

Let me know in the comments.

09/12/2022

Your marketing strategy can be ineffective if you don’t have a personal brand.

Branding psychology transforms human perception associated with a level of quality, credibility, and satisfaction.

In fact, after having a positive experience 77% of consumers are likely to recommend that brand to others.

Your personal brand messaging should reflect the feeling and lifestyle that your customers desire.

Drop your comments about personal branding.

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07/12/2022

This full-proof engagement strategy will help you to know the in and out of engagement on IG. 🤝

IG Engagement is one of the important metrics and when you engage it signals the algorithm to prioritize your post on other's feed.

Having a clear idea about the engagement strategy on Instagram is crucial for your account’s growth.

Share this strategy with your friends!

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06/12/2022

What have you learned from the story of the Call to Action (CTA)?

Boss, your Instagram Captions without CTA is like a butter chicken without butter. 🤮

Why: When you implement a call to action it impels your audience to engage better with your content and helps them to take the necessary actions which you want from them. ✌

👉Your CTAs should be aligned with your content to get you desired outcome from your audiences. Design your CTAs with phrases that explain to your readers better why they need to take a particular action.

Drop a heart sign ❤ if you like this post.

02/12/2022

No matter which industry you serve, your freelancing business needs more clients to grow.

This is why I have created a handy cheat sheet that will give you an idea of how to book more clients for your freelancing business.

Are you following these steps share your opinion?

SAVE THIS POST-To ‘GROW’ your freelancing business.

30/11/2022

Creating a system like a content bank can help you streamline your efforts.

To be honest, daily content creation can be a hassle until you think of creating a content bank. 🤔

It is a resource for your future and gives you extra time for planning and scheduling new content.

Have you created your content bank? 🙄

Let me know in the comments!👇

29/11/2022

Kickstart your caption writing process with this easy hack

Stop creating unnecessary processes that require investing a chunk of your precious time.

Content creation shouldn’t be painful but one that really inspires you to create more.

Write relevant caption copy that defines your post and provides insight to your readers. This also drives better engagement with your target audience who easily relates to your content.

Start implementing this tip if you want to create content faster.

Love this idea?

Let me know so that I can share more time-saving hacks with you.

25/11/2022

Do your social media marketing goals validate your business objectives?

Social media marketing is more than just a promoting tool.

There are different objectives of a business and these can be successfully achieved if you have an understanding of your social media goals.

What social media marketing goals do you wish to accomplish for your business?

Still confused then DM me to get assistance!

23/11/2022

Boss, don’t take s**t about the work-life balance, you are here to rule 👑.

Apply these techniques and I’m sure you will be able to create a better synergy between your work and personal life ⚔.

What do you think, drop your comments below! 🤔

22/11/2022

Do you plan on designing your Instagram feed?

Instagram is a social media platform that visually conveys information to the audience about you and your brand’s identity. So, you need to be aware of how to design an Instagram feed that appears visually integrated.

Behind every brand, there’s a visual personality that steers audiences to like your posts, engage with your content, and hit the follow button.

I have come up with a free guide that will help you design your Instagram feed perfectly.

Tell me in the comments which one is missing from your Instagram feed.

SAVE THIS POST!❣

19/11/2022

You need to have a solid social media strategy for Instagram that can do wonders for your business.

To put it simply, you have to develop an insightful plan of action that can lead to the success of your social media campaign.

👉I have created a social media strategy checklist for marketers to stay ahead in their biz game.

✔Follow and implement a proper social media strategy to get desired results for your business.

I would like to know if you are following a social media strategy?🙄

SAVE THIS CHECKLIST❣

18/11/2022

What have you learnt from the story of Hashtag?

Well,

If you want to pull your content on Instagram then hashtag strategy is super important.

📍Why: When you implement hashtags it boosts your reach, helps to develop your community and also gets engagement on your content.

👉Be sure, to use hashtags that are relevant to your content. Using hashtags without any proper research and strategy won’t give you the ultimate results.

Tap to fill ❤ sign if your like this post.

Drop an emoji 🥰 to express your opinion.

17/11/2022

A survey revealed that 80% of customers say the experience of a company is equally important as its products and services.

Why: Customers connect better when brands evoke emotional responses.

Marketing doesn’t happen by random promotion but needs to be backed by logic.

Psychology in marketing attempts to read the pattern of how humans think, feel, behave and make decisions.

What you think about marketing psychology drop your comments below!

15/11/2022

If you hate creating content regularly then the ideal way to escape this situation is to batch your content.

✔Batching your content helps you to organize your content effectively, gives you flexibility and a time freedom to focus on your business.

✔Yes, you have to allocate some hours for batching your content which actually saves you from bouncing from one work to another.

✔The best part of batching content is that it eliminates the stress and risk of creating content without any strategy.

✔Batching your content helps you to organize your content effectively, and gives you flexibility and time freedom to focus on your business.

12/11/2022

Don’t forget to take benefit of Social Media Marketing for your Business.

A Hubspot survey revealed that 92% of marketers said their social media initiatives boosted their online business presence.

Social media marketing has become essential to the overall digital marketing strategy. The benefits are numerous, from getting reach to the customer to communicating your brand value.

Still needing help with your Social Media Marketing strategy?

DM me to get assistance.

10/11/2022

Grab my freelancing tips on how to deal with the RED FLAGS of a Client 🚩🚩

These precautionary measures will help you to deal with clients effectively.

Confront your client and explain to them to trust your process and work style.
Encourage clients to sign the contract using tools like HelloSign, DocuSign, or PandaDoc.
Communicate your boundaries to the client to avoid conflict of interest.
Schedule a conversation with your client and show them how your strategies have impacted the outcome.
Mention your payment term in the contract and send the invoice to the client in advance to give them a reminder about payment.

💡 SAVE THIS POST FOR LATER!

What else are the RED FLAGS of Clients....... comment below

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08/11/2022

Are you designing attractive Instagram posts that captivate your target audience?

Instagram is a visual platform and if you wish to excel in this platform you have to pay attention to the post’s design details.

I have provided some valuable tips through which you can design an appealing Instagram post for your readers.

So, check out this post to have a clear idea

SAVE THIS POST!

06/11/2022

Your content strategy without content pillars can actually be a BIG MISTAKE!

If you are looking for an optimized content strategy for your social media then you must include content pillars.

In simpler words, content pillars are 3-5 categories of topics that are interlinked which each other in a well-defined niche.

Channelizing your marketing efforts properly through content pillars succeeds in attracting your ideal audiences and establishes your brand as an expert in the industry.

Your social media marketing with content pillars helps you to create high-quality, consistent, and organized content.

How many content pillars are you using for your social media?

Do let me know in the comments!💭

.co

04/11/2022

Do you struggle to be consistent as an Instagram creator?

Most Instagram creators face challenges to being consistent on this platform. It can adversely affect their Instagram Growth.

Boss, I’m making it simpler by listing some possible ways to make the process much easier for you.

Develop Consistent Habits: To be successful, develop some consistent habits. For example, stick to your posting and engaging schedule, plan your content strategy, and use reminders.

Learn to Manage Mistakes: Mistakes are part of the content creation journey. So, take lessons from them and plan for the next steps.

Grow your Willpower: Increase your willpower by resisting temptation. Push yourself forward every day and show up consistently as a creator.

Take out Time to Post and Engage: As a content creator, you must allot time for posting and engaging with your community. Remember the long-term benefit if you stay consistent.

Take Tiny Steps and Do your Bit: To be a consistent Instagram creator, you can post 3-4 times a week and stick to that instead of posting daily.

Change your Mindset: As an Instagram creator, embrace a growth mindset to develop consistency. Give yourself time to see what works best for you.

Take Rest and Be Kind to Yourself: Showing up daily as an Instagram creator, you need rest. Don’t burn out, be kind to yourself by setting realistic expectations.

Use Tools for Content Creation: Make the process smooth by using tools for content creation to create, edit, organize, and schedule content.

Do you find it relatable, let me know in the comments!

SHARE it with your friends.

.co

Sneha Dey- Social Media Management