DKdose - Digital Knowledge Dose

06/01/2021

This is the ultimate social media goal, isn't it?

But, in order to achieve this, you have to be present, provide value, build trust, and establish yourself as an authority within your field.

How to do this?

💠 Be responsive - everywhere. Answer quickly to people who leave comments, reviews, who send direct messages or post tweets mentioning your business. They all expect an answer from you in less than 2 hours.

💠 Reward your followers. You can organise contests or have special promotions exclusively for your followers.

💠 Always, always, always share positive customer feedback.

💠 Share user-generated content whenever you have the chance.

💠 Make your followers feel like they’re a part of the business by keeping them updated.

💠 Create a community - constant interaction with your followers makes it more likely that the people who follow you will become your brand ambassadors.

So yeah, it's not easy. It takes a lot of patience & most of all, commitment. But it's also very rewarding.

What's your social media goal at the moment? 🎯

04/01/2021

𝐖𝐡𝐲 𝐲𝐞𝐬 𝐨𝐫 𝐰𝐡𝐲 𝐧𝐨𝐭? 🤔

31/12/2020

Wishing you all health, wealth, and happiness in the New Year ahead!

30/12/2020

Turns out that having a strong social media presence is a necessity for any business nowadays.

So, let's focus on more important things. ⬇️

🙍‍♀️ Being active on social media takes a lot of your time?

🤷‍♀️ The constant thought of posting something is bugging you?

The good news? It doesn't have to be like this.

We can take that stress off your shoulders.

You won't have to worry about what to post today. Nor tomorrow.

Actually, you will have the posts planned ahead of time, ready for you to approve.

No time to engage with your followers? Comments sitting there unanswered for weeks?

We've got that covered too.

And a lot more. Check our complete list of services

https://dkdose.com/affordable-seo-packages/

Does this sound like a good plan?

Let's chat about it. We're one message away. 💬

28/12/2020

Failure can be an intimidator 👎 or a motivator 👍.

After all, If you never fail, you're not trying hard enough.

⬇️ Describe your biggest social media failure

25/12/2020

𝐖𝐢𝐬𝐡𝐢𝐧𝐠 𝐘𝐨𝐮 𝐀𝐥𝐥 𝐚 𝐖𝐚𝐫𝐦 𝐚𝐧𝐝 𝐇𝐚𝐩𝐩𝐲 𝐂𝐡𝐫𝐢𝐬𝐭𝐦𝐚𝐬! 🎄

23/12/2020

Social Media is one of those fields that are constantly changing.

What's trending this month will be gone by next month.

Features that we're using right now might completely disappear by next week or evolve into something different.

So, whenever someone says something, press pause and before jumping head first...

Just think about it.

Question it.

Consider involving your audience in the equation.

❓ Will it work if you do the same?

If not, move on. Experiment. Find your own way. 🌌

What social media myths need to be debunked asap?

Here's our favorite:

"To Find Success, You Have to Create a Lot of Content." 🤦‍♀️

21/12/2020

Oh, the good old days...

The struggle is real.

The first client or first order is the hardest one to get.

We'd love to read your stories so share them in the comments section.

And if you're just starting out and didn't have that first-order/client just yet. Keep going! You're doing an amazing job and it will happen soon!

After all, it took us almost 5 months to get our first real client (not counting friends and family here).

𝐓𝐚𝐠 a business owner who needs to read this 👀

18/12/2020

🚀 We've increased local organic traffic by 37% for one of our client's website after claiming and optimising their Google MyBusiness.

So if you didn't claim it yet for your business or if you don't keep it up to date...

Keep on reading ⬇️

Why is GMB so important?

If someone is to go on Google right now and search for "cakes", even without writing their location, the search results will take that into consideration.

Even if word of mouth is important and you will get a lot of clients that way, having a GMB listing is equally important.

If not, even more important.

By not having a listing you're missing out on new customers who won't find you online.

And you know what?

✅ Creating a listing is free and it lets you list your business location on Google Maps and local search results.

✅ You get to display important information about your business such as opening and closing times, phone number, a link to your website, upload pictures, tell your story, etc.

✅ You can use it for local marketing by always answering to reviews and including keywords (make it sound natural).

✅ You can even post as you would on a blog. If you already have a blog, you can write a short introduction and link back to the original article.

"𝑩𝒖𝒕, 𝑰 𝒅𝒐𝒏'𝒕 𝒏𝒆𝒆𝒅 𝒕𝒉𝒆 𝒆𝒙𝒕𝒓𝒂 𝒕𝒓𝒂𝒇𝒇𝒊𝒄 𝒕𝒐 𝒎𝒚 𝒘𝒆𝒃𝒔𝒊𝒕𝒆!"

Said no one. Ever.

So, check out our post and 𝐬𝐰𝐢𝐩𝐞 to see how to optimise your GMB.

Also, 𝐟𝐨𝐥𝐥𝐨𝐰 for tons of valuable info Social Media & SEO related

16/12/2020

You don't need any kind of traffic to your website or store. Unless it's the right kind of traffic, it won't help too much.

Targeted traffic means your visitors are people who are likely to use your product or service.

Not only this, but they are also:

⚈ more likely to spend money

⚈ more interested in the info you are offering & spend time reading your blog posts

⚈ more likely to bookmark your website

⚈ more likely to recommend your website to others

Are you making sure the traffic you're getting is targeted and relevant?

𝐓𝐚𝐠 a business owner who needs to read this 👀

14/12/2020

What are your thoughts on this? ⬇️

Are businesses ready to hire self-taught people? 🤷‍♀️

13/12/2020

If you're still not including videos in your marketing strategy, you will want to read this ⬇️

🔷 54% of consumers want to see more video content from a brand or business they support

🔷 81% of businesses use video as a marketing tool — up from 63% over the last year. (Hubspot)

🔷 6 out of 10 people would rather watch online videos than television. (Google)

🔷 YouTube is the second most popular website after Google. (Alexa)

🔷 By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. (Cisco)

Have you started posting videos yet?

If not, we get it.

It's intimidating to show your face. You'll be vulnerable to criticism and mean comments. Plus, when you started your business you didn't know you'll have to do this.

But you have to be where your customers are. You have to produce the type of content they prefer. Otherwise, they might turn their attention to other businesses.

Have a look at what your competitors are doing.

Have they gathered the courage to create some Reels?
Are they showing their face in video stories?
Going Live?
Did they create a TikTok account?

If YES - they are already one step ahead of you

If NO - then you can be one step ahead of them

Just do it.
Don't overthink.
Don't plan too much.
Just hit record and have fun!

𝐓𝐚𝐠 a business owner who needs to read this 👀

11/12/2020

Need help with your Instagram?

You got it!

09/12/2020

Shareable content ideas are:

✅ helpful
✅ amusing
or
✅ interesting

➡️ Is your content easy to share?

07/12/2020

It's hard to imagine life without social media, isn't it?

Social media, whether it be Facebook, Instagram, or Tik Tok, has been associated with the term guilty pleasure for the same reasons as Tv Shows and Youtube videos.

We're curious... What's your social media guilty pleasure?

We'll go first. Opening Tik Tok during work breaks has proven to be a bit dangerous.

Want to know why? We will tell you, anyway.

Because once we do, time becomes an 'unknown notion' and what feels like a 20 minutes quick break, it's actually a 2-hours-long-break and there's no will to work left after that.

But don't tell anyone, ok? 🤫

Your turn. ⬇️

04/12/2020

Done right, SEO is a life-changing game.

Why do you need to work with an SEO agency?

An SEO agency will come up with a successful strategy that gives you the chance to appear above your competitors in search engine results.

When was the last time you went on the second page of search results to find what you were looking for?

Exactly, neither have we.

Your business has to be on the first page to attract more visitors and increase your customer base.

The only downside of SEO? It takes time to see results, but it's worth the wait.

Have a look at our affordable SEO packages and let us increase search visibility for your business!

https://dkdose.com/packages/seo-packages/

02/12/2020

Your content needs to provide value in order to be relevant to your target audience.

If they find it useful or relatable, they will engage and share it with their connections. 🤝

How to write relevant content? ⌨️

Have your audience and their problems in mind:

💠 show them that they are not alone in this
💠 help them solve their problems
💠 share relatable situations
💠 describe how you've overcome obstacles (same they might be facing right now)
💠 share funny stories, etc.

Create content for a month and then have a look at your analytics & make a list of the best performing posts.

Understand why those posts were successful & recreate the same type of content.

01/12/2020

Such a brilliant and bold marketing campaign 💙



https://bit.ly/35XL39C

This clever marketing campaign gifts free food to disgruntled McDonald's customers.

30/11/2020

No matter what we do, we always find ourselves sitting at the desk, with a big cup of coffee realising that we blinked and, just like that, the weekend was gone! Puff!

To make that Monday-morning-moment less painful we would spare a couple of hours on Sunday to organise our week.

We know how it sounds, but this increased our productivity. And that's because we would start the week already knowing what each day will look like, the main focus, what's urgent & what's not.

But we'd love to hear your productivity tips. What motivates you on a Monday morning? ☕

27/11/2020

Did you experiment with influencer marketing? Was it a successful campaign or not so much?

26/11/2020

Wondering if B2B social media marketing is right for your business? Check out this awesome article bi Katie Sehl from Hootsuite 🤓


https://bit.ly/3jOseuC

Think social media is just for B2C businesses? Think again. B2B social media is just as important—and only getting more important.

25/11/2020

If you feel like you're not growing fast enough on Instagram keep on reading ⬇️

Instagram is not an SEO optimized platform. Not as much as Youtube for instance. So if you're expecting a fast growth you'll be disappointed.

Posting quality content, jumping on stories, engaging on a daily basis, and posting Reels will make a huge difference. But remember that Instagram is not the best platform to get traffic natively.

𝑰𝒕 𝒅𝒐𝒆𝒔 𝒕𝒂𝒌𝒆 𝒂 𝒑𝒍𝒂𝒕𝒇𝒐𝒓𝒎 𝒕𝒐 𝒈𝒓𝒐𝒘 𝒂 𝒑𝒍𝒂𝒕𝒇𝒐𝒓𝒎.

Here's what Vanessa is saying with this quote:

You can link back to your Instagram from other platforms that are SEO friendly such as Youtube, LinkedIn, or your blog.

Mention your Instagram on those other platforms and that will help you grow your account faster.

Don't be shy and let your audience know that you're active on your IG stories. Tell them to follow you for behind-the-scenes and make them understand that by following you on Instagram they will get more access to information, sneak peeks & raw, spontaneous videos from your life & business.

Give this a try & see how it goes!

Oh, and if you're not following already .co yet, you should go ahead and press that follow button right now. Trust me, there's a ton of valuable information where this came from!

23/11/2020

After all, a social media manager without scheduling tools is like a mechanic without his tools.

Like a student without his notes.

Like a photographer without Photoshop & Lightroom.

We could go, but we're pretty sure we've made out point.

So, calling all social media managers!

Tells us what are your go-to apps and tools for posting and scheduling content? ⬇️

20/11/2020

𝑰𝒏 𝒏𝒆𝒆𝒅 𝒐𝒇 𝒔𝒐𝒎𝒆 𝑰𝒏𝒔𝒕𝒂𝒈𝒓𝒂𝒎 𝑹𝒆𝒆𝒍𝒔 𝑰𝒅𝒆𝒂𝒔?

We thought that might be the case...

Here are some ideas for Reels you can start filming today ⬇️

💠 Introduce Yourself
💠 Before & After
💠 Day in the life
💠 Don't be shy and hop on a trend (involve your team)
💠 How-to videos
💠 FAQ
💠 Make a list of tips, favourites, etc
💠 Expectations vs. Reality
💠 Talk or write in the captions about an obstacle you had to overcome in your career
💠 A work-related funny story
💠 Tips & tricks
💠 This/That - put options in the captions above your head and point towards your choice
💠 Employee Spotlight
💠 Do a dance (include your team)

18/11/2020

We have thoroughly investigated and listed your best choices of reliable yet cheap hosting providers for your first website. See the options in our latest blog article and get your site up and running for as little as $0,99/month.



https://dkdose.com/cheap-hosting-providers-for-your-first-website/

We have thoroughly investigated and listed your best choices of reliable yet cheap hosting providers so you can start your website today.

18/11/2020

𝑾𝒆 𝒄𝒐𝒖𝒍𝒅𝒏'𝒕 𝒉𝒂𝒗𝒆 𝒔𝒂𝒊𝒅 𝒊𝒕 𝒃𝒆𝒕𝒕𝒆𝒓.

Do you agree?

Aren't we all doing this marketing thing to get more customers or more clients?

Don't we all want them to be happy for choosing us & talk about us? Keep coming back & recommend our products or services to others?

Your buyer has to feel good about their decision of paying for your product or service.

How to achieve this?

1. Have your customer's/client's problem in mind and empathize with them. Show them that they're not alone. Do this first and then position your product or service as the solution to their problem.

2. Explain why your product is the solution to their problem. Or why your service is required, but do it in a simple way. Forget about technical terms and, instead, talk about features and benefits.

3. Spend time understanding who your customers or clients are, what are their preferences & get to know more about their lifestyle. Think about what they do and how you can help them. Having this knowledge allows you to speak their language and only produce content for them.

The better you know your audience, the better results you're going to have.

Tell us what you think in the comments.⬇️

17/11/2020

Check out these 10 Google Sheets add-ons that can help you with SEO. ⬇️



https://www.searchenginejournal.com/google-sheets-add-ons-seo/385717/

Google Sheets is a go-to tool for SEO professionals. Why not use add-ons to save time and simplify tasks? Check out 10 add-ons that can help.

16/11/2020

Be honest with us! What do you prefer watching? Tiktoks or Reels? 🤔

12/11/2020

Check out this great piece on link building 🔗



https://bit.ly/2GikJyd

Link building campaigns shouldn't have a start-and-stop date — they should be ongoing, continuing to earn you links over time. In this 2018 edition of Whiteboard Friday, guest host Paddy Moogan shares strategies to achieve sustainable link building, the kind that makes your content efforts lucrati...

11/11/2020

Want to know why we started DkDose? ⬇️

10th of August and the best burger we’ve had since 93 on planet Earth. 🍔

Crunchy bun, perfectly cooked beef, and the most delicious tomato sauce you’ve ever tasted, but 10 times better. That kind of burger that makes you go to the opposite end of the city just to grab one. 🍴

Were you ever drawn into a place by the smell?

It doesn’t happen that often, does it? It’s normally a recommendation from someone you trust, a good advertisement, or a picture that makes your mouth water. But it’s rare to go into a place because you were drawn by the smell, without even checking the reviews.

We did & those burgers became our lunch on days off and comfort food after a bad day. And we wish we knew about that place sooner.

No website 💻
No Instagram 🤳
Just a page 💙
And an incredible smell to attract customers to her food trailer.

But we knew she deserved to have a strong social media presence.

That’s how it all started.

We'd love to hear your story, so don't be shy and share it with us on the comments section ⬇️

10/11/2020

'Although both AI and SEO are complex disciplines, used together, they make it easier for you to boost your website’s rankings.'

⬇️


https://bit.ly/3jMFlMR

What is AI SEO, and how can you use it to improve your website? Here are six ways AI can help give you a competitive edge and scale your SEO efforts.

09/11/2020

Social Media has a big role to play when it comes to Digital Marketing. But for each business, there has to be a platform that's proving to be better than the others.

When our main goal was to get traffic to our website, Twitter proved to be our best option. However, when it comes to finding new clients, Instagram is our gold mine.

What's the most effective platform for you? 📱

06/11/2020

📱Coming up with new social media post ideas for your accounts can be challenging. But posting something new daily, or at least 3-4 times a week, all year round can be pretty intimidating.

🦄 But how satisfying is it to know that you have scheduled all your posts until the end of the month?

Does it happen often?

No, but we love it when it does! And you’re in luck because today we are revealing our top tips and tricks to come up with post ideas.⬇️


https://dkdose.com/social-media-post-ideas-for-your-business/

Here's our list of 100 Social Media Post Ideas for your business so that you never run out of ideas again. Save it and come back to it when stuck.

06/11/2020

Consistency is one of the keys to being successful on Instagram. And on any social media platform really, but the frequency of your posts is something that you decide.

There's no magic formula of how many posts, stories, or Reels you should put out there weekly.

I've seen businesses that post daily and that works. I've seen others that post twice a week and that works too.

Quality over quantity.

Always.

What about you?

How often do you post?

05/11/2020

More than 30M companies use LinkedIn for business.

And there are more than 760M members.

And you should probably include LinkedIn in your marketing strategy. We're not saying it's a must, but you should start thinking about it.

Now here's why ⬇️

💠 Just by adding your logo as your profile picture, you will be getting 6 times more visits than those pages without.

💠 If you complete your page, you will be getting 30% more views.

💠 You get to add your location and connect with people from the same area & add up to 3 hashtags to make your page SEO friendly.

💠 You can share your page to gain popularity. I'm sure your friends, employees, and customers will be following you straight away.

💠 Then you can just start posting. Keep in mind that posts with images receive 98% more comments than those without.

💠 And you should also know that videos see 5 times more engagement than any other type of content.

💠 There's also this cool option to notify employees of posts so they can engage straight away and boost visibility.

💠 And last but not least, you can join LinkedIn Groups & make new connections.

So if you took our advice seriously and you'll create a LinkedIn page for your business...

Be active, but don't interact just for the sake of it.

LinkedIn is a professional network space so act as a professional.

You've got this!

Oh, and don't forget to find our page, Digital Knowledge Dose.