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Optician Digest This page is for ongoing updates and resources related to the eye care industry.

19/10/2020

My favorite marketing questions-
1) Attention: how will I get the attention of potential clients?
2) Interest: how do I create interest in my products/services?
3) Desire: how will my client benefit by buying my
products/services?
4) Action: what is my “call to action?

21/09/2020

This is a great pearl to explain to patients if done properly.

18/09/2020

4 C’s of Social Media Marketing
Content
Context
Community
Connection

17/09/2020

QTIP
You can start over, each morning.

15/08/2020

Staring at your computer screen, smartphone or other digital devices for long periods won’t cause permanent eye damage, but your eyes may feel dry, red and tired. Learn how to prevent digital eye stra

15/08/2020

Vision screening vs. comprehensive eye exam: knowing the difference can make all the difference. Schedule an appointment with Edina Eye today for comprehensive vision care services! Call (952) 832-8110.

15/08/2020

28/07/2020

QTIP

Acquire talent like you acquire customers-

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