Pink Pepper Creative (2024)

17/04/2021

Sell your online offer with these 6 types of social media posts.

15/04/2021

Identifying your target market is key to online success. Without having a clear understanding of the target audience, a business or a brand cannot sustain for so long.
Whether you sell a product or a service, whether you have a clothing line, or real estate business, knowing your target audience helps you maximizing your sales.

1. Focus on your company values, what makes your business better and special?
2. Learn from your competitors: research who is interacting with them on social media, who is writing about them, which outlets are covering them, who is reviewing them online.
3. Define the demographics: carry out a thorough research about your audience age, gender, educational qualities, geographic locations, and their social status.
4. Understand your audience psychographics: give them exactly what they like.
5. Define a Customer Persona profile as a representation of the average member of your target audience.
6. Understand not everyone is your audience and therefore some people may not like your product.

12/04/2021

Follow this simple 5 points strategy to improve your posts performance on social media and grow your business online.

11/04/2021

We are here to help you build a professional and consistent brand, we are here to make your business grow while you can settle down and enjoy the journey.

09/04/2021

What is a social media manager?
A social media manager executes and creates a brand’s marketing strategy on social media. Their goals are aligned to the organization’s business objectives, and they use key performance indicators (KPIs) to prove return on investment (ROI).

Look at the most successful brands on social: they’re culturally relevant, they’re human, and they’re effortlessly unified across platforms.

How do they do it? They have a social media expert (or a team of experts) strategizing, executing, measuring, reporting, and learning—so that they can do it all again, but even better.

Social media jobs might come with a variety of titles (community manager, social media strategist and social media specialist are all commonly used) but they all have one thing in common: they’re person you hire when you want your brand to thrive on social.
What does a social media manager do? Find out in our post.

08/04/2021

Whether you're a entrepreneur, a business owner or a freelancer, always ask yourself these questions.

07/04/2021

Many small businesses are working to re-open or rebound from setbacks resulting from COVID-19. Now is an excellent opportunity to connect with local small businesses or support fellow business owners. What can you do to support other small businesses? One way is to get social. Whether you are a fellow small business employee or a local customer, you can easily use social media to support a small business!

06/04/2021

Being talented and good at selling doesn't always imply that closing deals is easy. If you are a salesperson, you already know this feeling; that one of shaking hands when a sale is concluded. It’s a feeling of well-being and you know what comes next.

However, watch out! The techniques to close a deal are not always simple, and customers are sometimes very demanding or do not know what they want. You have certainly experienced negotiations of this type. Interactions or discussions that lasted weeks and that often didn’t even work out.
By taking the right steps, you can close a sale even with customers you thought were impossible to convince.
Here are some sales closing techniques that will help you in any situation, to close sales without much effort.

04/04/2021

Happy Easter !

01/04/2021

Do you plan to use Instagram for earning money but have no idea which account type to use? If you are not new on this social media platform, you probably know that there are 3 types of Instagram profiles that can be used for personal and business use. Even if this info is a novelty for you but you believe that your account has excellent perspectives, it is necessary to learn more about different types of Instagram accounts before making your choice.

31/03/2021

Not sure what to put in your business contract? Avoid all the awkward client situations with these tips!

30/03/2021

This is a thing. Did you know about banned # and shadow ban? have you noticed decrease in your engagement? this could be the problem.

29/03/2021

Here we go again: get started on planning your April content!

28/03/2021

While running your own business brings a lot of positive aspects to your workday, business owners are often particularly prone to spending too much time on the work side of the work-life teeter-totter. Owners can be so focused on their business, they may not even notice how it's interfering with their family relationships and personal life.
You need to guard against this by making sure that you are giving your family and friends the time and attention they need. You also need to do some self-assessment and ensure you're spending enough time on self-care. Many people find that making an effort to incorporate some time management strategies into their personal lives makes a considerable improvement in their work-life balance.

As an employer, you also need to be aware of the work-life balance issues of your employees. Support their efforts to reach a comfortable work-life balance in their own lives.

Learn how to delegate and outsource to free up time.
Many small business owners have a great deal of difficulty delegating tasks to employees, particularly when they have started their businesses from scratch.If you can hire an employee, sit down and make a list of minor tasks that you can delegate.
Your business isn't the only place where you can delegate tasks. The same applies to your home environment.

27/03/2021

Planning your work is key. we all know that. but how much time do we waist with our indecisiveness? we must learn to be mindful of our time and energy, by gaining confidence and trusting our gut feeling and start delegating time consuming tasks that are not out forte.

26/03/2021

We are all specialized in something. we can’t master it all. To keep healthy life-work balance, is it important to delegate. Wether you have your own brand, collection or service packages, it is vital that you focus on your work and delegate what you can. We, as a creative marketing company, help our clients by taking a lot of weight off their shoulders. working with marketing and branding professionals will make the difference. It will ease your stress and show long terms returns on your investment in working with us. check out our services on our website and feel feee to talk to us and begin our journey to success with us.

14/02/2021

You are enough.
Happy Valentine’s Day ♥️

29/01/2021

Pink Pepper is not just a brand, is a lifestyle. We are a creative agency focusing on beauty, aesthetics and attractive content. Stay with us to learn more about our services, grow with us and enjoy the ride.

🇮🇹 Pink Pepper non è solo un marchio, è uno stile di vita. Siamo un'agenzia creativa che si concentra su bellezza, estetica e contenuti attraenti. Resta con noi per saperne di più sui nostri servizi, crescere con noi e goditi questa avventura. 🌶

25/01/2021

A brand aesthetic refers to the visual look or appearance of your content. It helps establish a mood, tone, or style and demonstrates your personality. Creating a brand aesthetic is a way of aligning your social channels to ensure consistency. According to research, consistent branding can increase revenue by 23 percent.

A powerful aesthetic can make your brand more recognizable. This is important considering the majority of consumers prefer to purchase from brands they are familiar with.

Demonstrating a cohesive style can create harmony across your social channels that translates to credibility.

Finally, establishing an aesthetic can help keep your employees on the same page about the kind of content to post. As your business grows, so will your social presence. It’s important to make sure there are no questions about what’s considered ‘on brand’ for your social content.

21/01/2021

Successful selling means showing your prospective customers how your product meets their needs and why your offering is the right solution. What you should be doing is highlighting the benefits of your product in the simplest way possible.

If they can't identify benefits, consumers are likely to move on to the next company that can. You definitely do not want this to happen so don't let it. Your first goal is to attract attention before you even present the product. Anybody who has ever made a decision to purchase a product already has an existing problem. Find the problem, offer the benefit and explain why your product will solve it.

Vendere con successo significa mostrare ai potenziali clienti come il tuo prodotto soddisfa le loro esigenze e come la tua offerta possa essere la soluzione giusta. Quello che dovresti fare è evidenziare i vantaggi del tuo prodotto nel modo più semplice possibile.

Se non riescono a identificarne i vantaggi, è probabile che i consumatori passino ad un’altra azienda che sappia farlo. Non vogliamo che ciò accada, quindi non trascurare questo tassello importante. Il tuo primo obiettivo è attirare l'attenzione prima ancora di presentare il prodotto. Chiunque decida di acquistare un prodotto ha già un problema esistente. Trova il problema, offri un vantaggio e spiega perché il tuo prodotto lo risolverà.

20/01/2021

Remember how far you’ve come, not how far you have to go. You are not where you want to be, but neither are you where you used to be.

Tag a friend you’re sharing your journey with. 💞

Ricorda quanto lontano sei arrivato, non quanto lontano devi andare. Non sei dove vorresti essere, ma nemmeno dove eri una volta.

Tagga un amico con cui stai condividendo il tuo viaggio. 💞

18/01/2021

Struggling with your social media managing skills?

We are here to help you growing your platforms, follow our advices and use our services to implement your results. Here are some tips for you:

1. Use your SENSE OF HUMOR to grab your audience’s attention.
2. Set up a SOCIAL MEDIA CALENDAR to help you schedule your content.
3. Share posts with POLLS to directly interact with your audience.
4. Use the art of STORY TELLING when talking about your brand/product.

15/01/2021

Instead of focusing on what you should do, what you could have done or what you would do, take action and do it now.

Don’t stay focused in the past. Accept failures, embrace challenges and react now. The only person who can change your future is you.

13/01/2021

Every revolution gotta start somewhere.

Two Italian ladies who accidentally met up some years ago in Shanghai.
Two globetrotters, passionate for fashion, aesthetics, nice things and of course Italian food.
Bringing creativity in this boring world, assembling ideas and doing business is our hobby. We create for passion and for making your life easier.

Pink Pepper Creative