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SpeedBumps Live SpeedBumps Live! is an award-winning web show for marketers, by marketers. We bring you real conver

03/01/2023

Brace yourselves. It's circle back season.

New year, new content 🥂Here are a couple of things to remember to help make your content stand out in 2023.
28/12/2022

New year, new content 🥂

Here are a couple of things to remember to help make your content stand out in 2023.

Want to implement XR technology in your organization but don't know where to start? Here are three tips from Annie Eaton...
20/12/2022

Want to implement XR technology in your organization but don't know where to start? Here are three tips from Annie Eaton on building a use case and gaining momentum around your ideas.

People trust people. UGC & word of mouth are key in gaining customer loyalty.Spending ad dollars to reach your audience ...
15/12/2022

People trust people. UGC & word of mouth are key in gaining customer loyalty.
Spending ad dollars to reach your audience is helpful, but focusing on building a community that advocates for your brand has a lasting effect.

That's a wrap on the year and Season 4 of SpeedBumps Live! 🎬What was your favorite moment this season? 👀
07/12/2022

That's a wrap on the year and Season 4 of SpeedBumps Live! 🎬

What was your favorite moment this season? 👀

Keep a writing utensil on you at all times. 📝 You never know when inspiration will strike!What's the last thing you read...
06/12/2022

Keep a writing utensil on you at all times. 📝 You never know when inspiration will strike!

What's the last thing you read that inspired you?

20 years ago, creating segments based on peoples' interests took a physical focus group and a lot of effort. Now you don...
01/12/2022

20 years ago, creating segments based on peoples' interests took a physical focus group and a lot of effort. Now you don't necessarily need a focus group – just the internet and some good analytics. Being able to actually measure intent with search rather than interest is just... 🔥

So, what do you think? Is the internet today's version of a focus group?

AR/VR isn't new, but most marketers don't understand the role it can play in their mix. It's not just a gaming or entert...
28/11/2022

AR/VR isn't new, but most marketers don't understand the role it can play in their mix. It's not just a gaming or entertainment thing. It can be a powerful tool to engage your audience in new ways.

Join us as we talk with Annie Eaton, CEO of Futurus and Executive Producer at Amebous Labs, about how marketing and this immersive technology can work together to push new boundaries.

🗓 Friday December 2, 2022
🕛 12pm (EST)
📍LinkedIn Live: https://www.linkedin.com/video/event/urn:li:ugcPost:7000879502163607552/
📍YouTube Live: https://youtu.be/RRi-u2CNXUo

Don't miss this insightful conversation (and our last live show for the year 🎉)! Head to the links to learn more & set reminders!

15/11/2022

'Tis the season for giving back. Well, in the content world – 'tis always the season for giving back.
⭐️ Create content that helps people.
⭐️ Create content that makes you & others feel good.
⭐️ Create content that entertains, inspires, and/or educates.

Marketers are always searching for what's next - from the tools & platforms we use to our audience's consumption habits....
14/11/2022

Marketers are always searching for what's next - from the tools & platforms we use to our audience's consumption habits. But you don't need turn-by-turn directions to succeed. The key is identifying market needs early & taking calculated risks to reach your destination.

Join us as we chat with Dave Willams, co-founder of BLiNQ Media, 360i, & NomadX about how to see around the corner to find key growth areas and reach success.

🗓 Friday November 18, 2022
🕛 12pm (EST)
📍 LinkedIn Live: https://www.linkedin.com/video/event/urn:li:ugcPost:6996955966122467328/
📍 YouTube Live: https://youtu.be/KcrP-TlNhlA

You won't want to miss this insightful conversation. Click the links above to learn more & set reminders!

Need some content inspiration? Here are a few questions you should be asking yourself.
07/11/2022

Need some content inspiration? Here are a few questions you should be asking yourself.

03/11/2022

When it comes to content creation, here's what you need to know.
Don't (over)think. Just do.

And once you press post, get ready to do it again.

You should be getting as much content as you can out there. Continue to test the waters & see what works.

Don't get paralyzed by perfection.

How do you get people to rally around an insane idea? Recently, volunteers from around the world built 48 websites in 48...
24/10/2022

How do you get people to rally around an insane idea? Recently, volunteers from around the world built 48 websites in 48 hours. Nonprofits like 48in48 are pros at getting people on board with their mission – no matter how challenging.

This Friday, 10/28, we're chatting with 48in48's co-founder, Adam Walker, about a few things marketers can learn from non-profits.

You in? 👀 www.speedbumpslive.com

Inspiration and lessons can come from anywhere. As marketers, we're constantly tapping into industries outside of our o...
19/10/2022

Inspiration and lessons can come from anywhere. As marketers, we're constantly tapping into industries outside of our own to broaden our perspectives and get inspired.

Marketers tend to be risk averse, but that's not the case with nonprofits. There's a thing or two all marketers could learn from nonprofit tactics. Join us as we learn just that from Adam Walker, co-founder of Edgewise Media & 48in48.

🗓 Friday, October 28, 2022
🕛 12pm (EST)
📍 LinkedIn Live: https://www.linkedin.com/video/event/urn:li:ugcPost:6988162679534206977/
📍YouTube Live: https://youtu.be/BmT9056Bi1I

You don't want to miss this conversation. Click the links to learn more and set reminders!

06/10/2022

How can marketers connect with customers? For one, understand things from their perspective. Walk the walk — use the platforms they're using.

Connecting with your customers means staying connected, yourself.

To hear more great insights about marketing and doing it with purpose, check the rest of our conversation with Jo Ann Herold. 👉 https://youtu.be/51G_Ip_1Wdw

28/09/2022

Feel like you're just going through the motions in your personal or professional life? You may not have defined your raison d'être.

As a marketing leader, it's crucial to identify not only your purpose but that of your brand, customers, team, and community. Once you've got it all sorted out, find a way to connect them together. How can they all meld into one core motivation?

Don't know where to start? Tune in this Friday [9/30 @ noon EST] as Jo Ann Herold shares some of her secrets to success in defining and living out your purpose as it relates to the organization and community you're a part of.

Watch on LinkedIn Live 👉 https://www.linkedin.com/video/event/urn:li:ugcPost:6975933883183693824/
Watch on YouTube Live 👉 https://youtu.be/51G_Ip_1Wdw

Purpose: to have as one's intention or objective.As marketers, we constantly live in the world of objectives, but are we...
22/09/2022

Purpose: to have as one's intention or objective.

As marketers, we constantly live in the world of objectives, but are we missing the mark on our intentions?

What happens when we spend more time thinking about the purpose behind our work?

Align your personal purpose with that of your brand and customers & watch what happens. Tune into our next episode to learn how to do just that from Jo Ann Herold, Strategic Advisor and former CMO of The Honey Baked Ham Company.

🗓 Friday, September 30, 2022
🕛 12pm (EST)
📍 LinkedIn Live: https://www.linkedin.com/video/event/urn:li:ugcPost:6975933883183693824/
📍 YouTube Live: https://youtu.be/51G_Ip_1Wdw

You don't want to miss this conversation — follow the links to learn more and set a reminder!

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Videos

Brace yourselves. It's circle back season. #RealTalk #HappyNewYear

'Tis the season for giving back. Well, in the content world – 'tis always the season for giving back. ⭐️ Create content that helps people. ⭐️ Create content that makes you & others feel good. ⭐️ Create content that entertains, inspires, and/or educates. #content #contentcreation #foodforthought

When it comes to content creation, here's what you need to know. Don't (over)think. Just do. And once you press post, get ready to do it again. You should be getting as much content as you can out there. Continue to test the waters & see what works. Don't get paralyzed by perfection. #contentcreation #marketingtips #realtalk #webshow

How can marketers connect with customers? For one, understand things from their perspective. Walk the walk — use the platforms they're using. Connecting with your customers means staying connected, yourself. To hear more great insights about marketing and doing it with purpose, check the rest of our conversation with Jo Ann Herold. 👉 https://youtu.be/51G_Ip_1Wdw #marketing #connection #customer #testandlearn #realtalk #webshow

Marketing with Purpose
Marketing with Purpose

Feel like you're just going through the motions in your personal or professional life? You may not have defined your raison d'être. As a marketing leader, it's crucial to identify not only your purpose but that of your brand, customers, team, and community. Once you've got it all sorted out, find a way to connect them together. How can they all meld into one core motivation? Don't know where to start? Tune in this Friday [9/30 @ noon EST] as Jo Ann Herold shares some of her secrets to success in defining and living out your purpose as it relates to the organization and community you're a part of. Watch on LinkedIn Live 👉 https://www.linkedin.com/video/event/urn:li:ugcPost:6975933883183693824/ Watch on YouTube Live 👉 https://youtu.be/51G_Ip_1Wdw #purpose #brand #CX #CMO #marketing #leadership #realtalk #webshow

Everything 👏 is 👏 content 👏 You never know what content will be right in front of you, so capture it all. Record it, draw it, take a picture... it'll last longer. Our co-host Paul knows exactly what we're talking about here ( & can we take a minute to soak in those killer dance moves 🕺) #content #contentcreation #creators #everythingiscontent #socialmedia #dance #webshow #marketing #realtalk

Letting you all in on "our little secret" 🤫 StreamYard (plus our incredible team setting it all up 🙌) has been monumental in elevating our livestreams both looks-wise and engagement-wise. It's easy to use and has really changed the game for us. Some of what we love about it: - Multiplatform broadcasting (hello #LinkedInLive #YouTubeLive & #FacebookLive 👋) - Branding elements (backgrounds, overlays, etc.) - Banners - Ability to view and respond to comments (and even bring them into the stream) - Background music - Intro & outro videos - "Green room" where your guests can hang out until they're brought on the stream For anyone out there doing #livestreams, we really recommend checking out StreamYard. If you do, let us know what you think. Got any live-streaming platforms you recommend or don't recommend? Let's get some #realtalk going in the comments. Happy live-streaming!

Break for the Summer — Back in September!
Break for the Summer — Back in September!

Let the good times roll! ☀️ We're taking a break from live-streaming for the summer. ✌️ We'll be back with more guests, insights, and #realtalk in September. Stay tuned for updates! Have a great summer everybody! #summer #break #webshow #marketing #summertime #funinthesun #speedbumps

Looking to build a home for your content? Get down with OTT. 💡 OTT can help you elevate your brand's content and build a strong community. Check out our full conversation with Paul Hamm to learn more about how your brand can leverage OTT. https://youtu.be/iG3CtwtiPNc #ott #content #community #realtalk #webshow

We can all tap into our masculine and feminine energies. ☯️ "Don't forget: water is feminine, and water carved the Grand Canyon." Plenty more of these mic drop moments in our conversation with Kacie and Katie. If you missed it: https://youtu.be/ybBSjxeHmYE And be sure to follow IT ALL Media to stay updated on all of the exciting things they have coming soon! #webshow #realtak #creativity #energy

Imposter syndrome affects all of us and never really goes away. Don't let fear prevent you from standing in your power— listen to your best friend. 👯 Great tip from our recent episode with Kacie Lett Gordon and Katie Louise Mullins from IT ALL Media. Check out the rest of the conversation for more mic drop moments! https://youtu.be/ybBSjxeHmYE #impostersyndrome #empowerment #webshow #realtalk

How do you empathize and connect with a culture outside of your own? — Expose yourself to new experiences and broaden your perspective. 💡 Great advice from our last episode with Jennifer and Ricci! Check out the full conversation for more insights and inspiring history lessons. https://youtu.be/kF0vIzYIIpg #connection #exposure #realtalk #webshow

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