
10/03/2022
๐ ๐๐๐๐ข๐ฅ๐ข๐๐ญ๐ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐๐๐ฌ ๐๐จ๐ฎ ๐๐๐๐ ๐ญ๐จ ๐๐จ๐ง๐ข๐ญ๐จ๐ซ:
Each key performance indicator gives you insight into your business and its health. If you know you're underperforming in a specific area by looking at a particular KPI, then you'll see where you need to focus your efforts.
1. Conversions: conversions are perhaps the most important KPI for an affiliate marketing program.
Each conversion translates to a sale from one of your affiliates. The higher the conversions, the more money you and your affiliates will make.
2. Clicks: in affiliate marketing, clicks tell you how many users end up on your site thanks to your referrals.
Naturally, you want as many clicks as possible, even if only a small percentage of them translate to conversions (which is normal).
3. Revenue and Commissions: revenue and commissions go side by side as the two most important affiliate marketing KPIs.
The โcommissionsโ KPI tells you how much money you we be paid from the overall revenue for your efforts.
4. Total Number of Affiliates: an affiliate program that pays good rates and that markets a product or service that people want is a hot commodity.
That means the word will spread among affiliates and the program should grow at a healthy pace.
As the number of affiliates grows, you should see a direct increase in conversions. If that's not the case, it might be that some affiliates aren't carrying their weight.
5. Highest-Performing Affiliates: an affiliate program is only as successful as the members that make it possible. Affiliates are just like any other employee in that they're likely to start looking for greener pastures if they don't feel appreciated,
Monitoring who your best affiliates are provides you with the opportunity to offer high performers higher commissions.
๐๐ฅ๐ข๐๐ค ๐๐ก๐ ๐๐ก๐๐ญ๐ฌ๐๐ฉ๐ฉ ๐๐ฎ๐ญ๐ญ๐จ๐ง ๐๐จ ๐๐๐๐ซ๐ง ๐๐จ๐ซ๐:
https://tinyurl.com/2p8jxp56