01/12/2022
π Times Are Changing!
Influencing is changing as we move towards 2023, itβs time to take note or be left behind on the influencer scrap heap!
π Influencing makes up for around 15 billion in spending via social media and is growing year on year. So itβs definitely an industry to learn about and not ignore if you have social media, but things are starting to change in certain ways!
Influencer marketing has grown over the years to be about aesthetics and how things look and the more glamorous and ostentatious the better, but know the tables are turning!
π RELATABILITY IS KEY π
Being relatable on social media towards your audience is one of the biggest and best strategies right now to push forward and grow your popularity online.
π So no more perfectly posted social media grids with filters attached and fancy lavish lifestyles that canβt be obtained by most, this is old school influencing, times are changing so itβs time to jump on board and become relatable and inclusive to your audience in order to move with the times!