In this episode of Charting Tracks we're looking into how an artist goes about building a fanbase. From identifying who your core audience is likely to be, breaking down the broader makeup of the music consuming public and the difference between the "Fanatic", "Enthusiast", "Casual" and "Indifferent" music audience segments.
We also talk through examples of how artists can construct a profile of their typical fan and the different ways to reach them.
Quotes from this Charting Tracks episode:
“What does your audience actually look like? Who would your audience be?” - @chrismogorman
“The people who are properly serious… They already kind ‘a know, what they’re doing.” - @aamirmusic
“You can’t be all things to all people.” - @ben.m.hg
#ChartingTracks #MusicStudent #Music #MusicIndustry #ArtistDevelopment #Musician #MusicStudents #Podcast #MusicIndustryTalks #ArtistManagement #Professional #ProfessionalMusicians #Musicians #MusicProfessionals #RecordLabels #Artist #ProfessionalMusician #IndependentMusician #Development #MusicEducation #musicdevelopment #IndependentArtists #StageCraft #ThePartOfPerforming #BuildingAFanbase #Fanbase #GrowYourFanbase
In this episode of Charting Tracks, we continue our discussion of performance and delve into the psychology of performing. We also take a deeper look at the art of stagecraft, visual presentation, branding and the evolving world of digital performance spaces.
Quotes from this episode:
“Make it easy for people to find you. ” - C. O’Gorman
“Something as simple as tying a scarf around your mic stand. That can separate you from other people” - A. Yaqub
“Our psychology matters.” - B. Hennessy-Garside Socials:
Tap the link in our bio to listen or watch wherever you get your podcasts!
#ChartingTracks #MusicStudent #Music #MusicIndustry #ArtistDevelopment #Musician #MusicStudents #Podcast #MusicIndustryTalks #ArtistManagement #Professional #ProfessionalMusicians #Musicians #MusicProfessionals #RecordLabels #Artist #ProfessionalMusician #IndependentMusician #Development #MusicEducation #musicdevelopment #IndependentArtists #StageCraft #ThePartOfPerforming
In this Charting Tracks episode, we continue our conversation on The Art Of Performance. We take a deeper look at the studio setting, the concepts of emotional interpretations, the importance of practice and the overlapping disciplines of acting and performing.
Quotes from this Charting Tracks episode:
“There have been times… where the artist just hasn’t been rehearsed… and so, basically a day where we should have been able to film at least five different tracks we’ve ended up just doing two, or just doing one.” - C. O’Gorman
“My favourite vocal performances have always been the ones that I believe.” - A. Yaqub
“It’s really important to distinguish between… ‘practicing’ and ‘warming-up in preparation’ to perform” - B. Hennessy-Garside
Tap the link in our bio to listen or watch to this episode and more.
#ChartingTracks #MusicStudent #Music #MusicIndustry #ArtistDevelopment #Musician #MusicStudents #Podcast #MusicIndustryTalks #ArtistManagement #Professional #ProfessionalMusicians #Musicians #MusicProfessionals #RecordLabels #Artist #ProfessionalMusician #IndependentMusician #Development #MusicEducation #musicdevelopment #IndependentArtists
Charting Tracks: Episode 12 - Performance (Part 3)
In this episode of Charting Tracks, we continue our discussion of performance and delve into the psychology of performing. We also take a deeper look at the art of stagecraft, visual presentation, branding and the evolving world of digital performance spaces.
Quotes from this episode:
“Make it easy for people to find you. ” - C. O’Gorman
“Something as simple as tieing a scarf around your mic stand. That can separate you from other people” - A. Yaqub
“Our psychology matters.” - B. Hennessy-Garside Socials:
Click here to listen or watch wherever you get your podcasts: http://hyperurl.co/chartingtracks
#ChartingTracks #MusicStudent #Music #MusicIndustry #ArtistDevelopment #Musician #MusicStudents #Podcast #MusicIndustryTalks #ArtistManagement #Professional #ProfessionalMusicians #Musicians #MusicProfessionals #RecordLabels #Artist #ProfessionalMusician #IndependentMusician #Development #MusicEducation #musicdevelopment #IndependentArtists #Performance #Performing #Stagecraft
Charting Tacks: Episode 10 - Performance (Part 1)
In this episode of Charting Tracks we delve into the world of performance! We cover what makes a performance, what are the core elements that go into performing, rehearsal and how to refine a performance.
We also explore adapting recorded music to a live setting, the specific of different venues and settings and how these can effect your performance and how to inject emotion and stylistics into a performance.
Quotes from this Charting Tracks episode:
“That’s actually what I think all the great performers have; like you said, this ability to command but also this ability to adapt.” - C. O’Gorman
“Your audience wants to be led somewhere, they want you to take them on a journey, they want you to put on a show.” - A. Yaqub
“Music isn’t a sport.” - B. Hennessy-Garside
Click here to listen or watch wherever you get your podcasts: http://hyperurl.co/chartingtracks
#ChartingTracks #MusicStudent #Music #MusicIndustry #ArtistDevelopment #Musician #MusicStudents #Podcast #MusicIndustryTalks #ArtistManagement #Professional #ProfessionalMusicians #Musicians #MusicProfessionals #RecordLabels #Artist #ProfessionalMusician #IndependentMusician #Development #MusicEducation #musicdevelopment #IndependentArtists
Charting Tracks: Episode 9: The Art of Recording (Part 2)
In this episode of Charting Tracks we continue our discussion on the art of recording and delve into the differing expectations on engineers and producers and how engineers, producers and studios have their own sound/aesthetic.
We also look in more detail at recording techniques, underpinning messages, stylistic impact, and how this all connects to the artist brand as well as tips and advice for artists producing their own music.
Quotes from this Charting Tracks episode:
“The reason we’ve come to you is because we want YOUR sound.” - C. O’Gorman
“The word that sticks out for me is ‘Vision’.” - A. Yaqub
“Everything is an artistic choice.” - B. Hennessy-Garside
Click here to listen or watch wherever you get your podcasts: http://hyperurl.co/chartingtracks
#ChartingTracks #MusicStudent #Music #MusicIndustry #ArtistDevelopment #Musician #MusicStudents #Podcast #MusicIndustryTalks #ArtistManagement #Professional #ProfessionalMusicians #Musicians #MusicProfessionals #RecordLabels #Artist #ProfessionalMusician #IndependentMusician #Development #MusicEducation #musicdevelopment #IndependentArtists #IndependentArtist #DIYMusic #Recording
Charting Tracks: Episode 8 - Recording: (Part 1)
In this Charting Tracks episode we explore the art of recording! Join us as we discuss the various roles in making a recording, the studio “vibe”, getting a set-up for yourself and how to prepare before a recording.
Quotes from this Charting Tracks episode:
“[with] social media and digital being such an important part of the process now, from early, early on we’ll probably be… capturing stuff like video content and social media content from the studio.” - C. O’Gorman
“Everyone’s going to work in a different way, so this is really why it’s important for you to… have some form of a recording device which will allow you to form your ideas… before you go into the studio.” - A. Yaqub
“There’s weirdness around us and that weirdness can be forgotten about.” - B. Hennessy-Garside
Click here to listen or watch this episode and more wherever you get your podcasts: http://hyperurl.co/chartingtracks
#ChartingTracks #MusicStudent #Music #MusicIndustry #ArtistDevelopment #Musician #MusicStudents #Podcast #MusicIndustryTalks #ArtistManagement #Professional #ProfessionalMusicians #Musicians #MusicProfessionals #RecordLabels #Artist #ProfessionalMusician #IndependentMusician #Development #MusicEducation #musicdevelopment #IndependentArtists #IndependentArtist #DIYMusic #Recording
Charting Tracks: Episode 7 - Music Creation (Part 2)
In this Charting Tracks episode, we continue our discussion on music creation and delve deeper into the creative process and explore concepts such as “TAMTIFTL” (Timing, hArmony, Melody, Tonality, Instrumentation / Timbre, Form / Structure, Texture, Lyric).
We also discuss the elements that go into music creation both emotional and phycological and learn how tension/release, repetition, change all play a part in the musical journey and what elements actually make up a song.
And if that wasn’t enough, we also talk about the Dolly Parton Test!! Want to know what that is? Listen and watch part 2 of our music creation episode here: http://hyperurl.co/chartingtracks
Quotes from this Charting Tracks episode: “The song just lives on beyond you, it takes on it’s own life.” - C. O’Gorman
“If the song works with just two instruments, you are going to the bank laughing.” - A. Yaqub
“Can you repeat the thing whilst also changing it at the same time?” - B. Hennessy-Garside
#MusicIndustry #Music #Podcast #MusicIndustryPodcast #MusicProfessional #MusicProfessionals #Professional #Musician #MusicStudents #MusicStudent #ChartingTracks #AHolisticGuide #ProfessionalMusicians #Musician #Musicians #MusicIndustryTalks #InsideTheMusicIndustry #Artist #ArtistDevelopment #ArtistManagement #RecordLabels #RecordLabel #RecordDeal #IndependentArtists #DIYMusic #DIYMusicians #DIYMusician #Songwriting #SongProduction #MusicProduction #MusicCreation
Charting Tracks: Episode 6: Music Creation (Part 1)
In this episode of Charting Tracks we discuss the democratisation of the music industry, access to music creation and marketing tools and how these have affected the music creation and marketing process both positively and negatively.
We also discuss collaboration, creative boundaries, creating and editing and 'serving the song'.
Watch & listen to this episode and more here: http://hyperurl.co/chartingtracks
#MusicStudents #MusicIndustryPodcast #MusicStudent #MusicEducation #ChartingTracks #musicdevelopment #Development #CareersInMusic #IndependentMusician #ProfessionalMusician #IndependentArtists #Podcast #ArtistDevelopment #Musician
Charting Tracks: Episode 5: Know Thyself
In this Charting Tracks Episode we cover in more detail the artist persona and discuss the concept of true selves, archetypes, examples of brand and artist archetypes and how these all come into play when making a record and marketing an artist.
Quotes from this Charting Tracks episode:
“When you have a certain level of success and awareness as an artist, there will be a point where that (building partnerships with other brands) is a consideration.” C. O’Gorman
“I try to steer it away from copycatting” - A. Yaqub
“Music is a creative endeavour, so do you really wanna ‘just do you’?” - B. Hennessy-Garside
Click here to listen or watch wherever you get your podcasts: http://hyperurl.co/chartingtracks
Click here for more info on artist branding and archetypes: https://bit.ly/3pK02jf
#MusicStudents #MusicIndustryPodcast #MusicStudent #MusicEducation #ChartingTracks #musicdevelopment #Development #CareersInMusic #IndependentMusician #ProfessionalMusician #IndependentArtists #Podcast #ArtistDevelopment #Musician #MusicIndustry #Music #IndependentArtist
Charting Tracks: Episode 4 - Development (Part 3)
In this Charting Tracks episode, we discuss navigating blocks to growth and creativity as well as music industry judgment, failure, blame, success, “making it” and “managing decline”.
Listen or watch this episode of Charting Tracks and more here: http://hyperurl.co/chartingtracks
#ChartingTracks #Music #MusicIndustry #Podcast #MusicIndustryPodcast #MusicEducation #musicdevelopment #ArtistDevelopment #Development #DIYMusic #Musician #ProfessionalMusician #MusicStudents #MusicStudent #CareersInMusic #CareersInMusicIndustry #IndependentArtist #IndependentArtists #IndependentMusician #IndependentMusicians #DYIMusician #DYIMusicians
Charting Tracks: Episode 3 - Development (Part 2)
In this Charting Tracks episode we continue our discussion of development. We cover the concepts of the mesh network, teaching and generator functions.
Quotes from this Charting Tracks episode:
“When I started to sit and explore those things individually, it made the network a lot stronger” - A. Yaqub
“The Entire Music Industry is a Mesh Network really… It’s a network of lots of different people / companies / agendas, often conflicting agendas as well and you can view it… a different way depending on where you’re coming from.” - C. O’Gorman
“Teach someone something.” - B. Hennessy-Garside
#ChartingTracks #Music #MusicIndustry #Podcast #MusicIndustryPodcast #MusicEducation #musicdevelopment #ArtistDevelopment #Development #DIYMusic #Musician #ProfessionalMusician #MusicStudents #MusicStudent #CareersInMusic #CareersInMusicIndustry #IndependentArtist #IndependentArtists #IndependentMusician #IndependentMusicians #DYIMusician #DYIMusicians
Charting Tracks: Episode 2 - Development: (Part 1)
In this episode of Charting Tracks we give a bit more background about our experiences in the music industry before delving into the main topic of the episode.... artist development!
To listen or watch the episode in full, tap the link in our bio.
“To be considered anything like a legend in the game of music you probably have to have put in a good 20 – 25 years.” - A. Yaqub
“Every Overnight Success is Years in the Making’” - C. O’Gorman
“Plan, Do, Review” - B. Hennessy-Garside
#ChartingTracks #Music #MusicIndustry #Podcast #MusicIndustryPodcast #MusicEducation #musicdevelopment #ArtistDevelopment #Development #DIYMusic #Musician #ProfessionalMusician #MusicStudents #MusicStudent #CareersInMusic #CareersInMusicIndustry #IndependentArtist #IndependentArtists #IndependentMusician #IndependentMusicians #DYIMusician #DYIMusicians
Charting Tracks: Episode 1: Music?
Welcome to Charting Tracks, A holistic guide for professional music makers. Hosted by Aamir Yaqub, Ben Hennessy-Garside and Chris O'Gorman.
In this first episode we discuss the concept of music, what is is, why we love it and why we make it.
Watch now or stream on your favourite podcast platform here: http://hyperurl.co/chartingtracks
Charting Tracks… launching October 13th 2021.
#ChartingTracks #Podcast #Music #MusicIndustryPodcast #Holistic #AHolsticGuide #ProfessionalMusicians #MusicIndustry #AspiringMusicians #MusicStudents #MusicCareers #CareersInMusic
