We didn’t want to have a boss anymore, so we changed that.
A small group of friends. Full of energy, hopes and dreams.
We got a beautiful office. And brand new furniture. Ready to make millions.
The GRAND OPENING - and nobody came.
All those shiny desks and chairs...empty. Not a soul in sight.
We reached out to friends, acquaintances and people we never met.
FINALLY - we got 3 clients! Second month? - 5. By the third we had 11.
After the fourth and fifth month we not only broke even but made a profit (a decent one too).
We didn’t have enough seats in the office to fit everyone so people had to pull up chairs from another room and keep their stuff on their laps.
So what that MASSIVE shift?
We learned the power of marketing.
No more handing out flyers at the train station.
No more cold emails asking for collaborations.
No more cheap tricks like 70% OFF.
No more struggle for business.
Our only struggle was replying to all the leads. And customers. And sales.
Of course that created other issues like scaling & hiring (but that’s a good problem to have).
There were days with 12-15 appointments (high ticket sales) where we would PRAY not to get any walk-ins. Our prayers weren’t answered...we would have all stay, trained and untrained, closing deals. Two at a time in the office, two in the meeting room, another in the conference room.
Heck, we’d have to fight and line up for the EFTPOS machine to charge the customers.
With our original business running on autopilot, we needed a new mission.
We developed a passion helping other small businesses grow.
And grow they will. How, you may ask?
Through the power of social media.
We spent hundreds of thousands of dollars on advertising.
A lot? Yes...but a lot is relative.
Would you spend $200,000 on ads if it brought in $1.7 million in sales? - HECK YES!
So how is that relevant to YOUR business?
Simple...
-if you’re not online, you don’t exist
-if you are online but outdated, you’re not trustworthy
-if you’re up-to-date but inactive, you’re forgettable
-if your stuff is forgettable, your clients won’t buy
What’s the solution?
Get online. Get up-to-date.
Get optimised for web & mobile (yes, most people buy through cellphone).
Start advertising. A LOT! Or as much as possible as long as it’s makes you profit.
Post content EVERY SINGLE DAY. If you’re not top of mind - they won’t buy.
Customise all content for 4-5 main platforms (yes, that’s crucial).
-REALLY? Yes. Would you listen to a radio commercial on TV?
Didn’t think so...
Sounds like A LOT of work, doesn’t it?
We’ll take care of that for you.
What do you have to do?
-Focus on doing your business the best you can.
We won’t help you hire, fire, manage the books and all the other operations.
But we’ll make DAMN SURE you have enough business to keep you going.
Send us a message right now & schedule your FREE strategy call.
