Clair Monet

25/01/2024

Yellow, the color is associated with curiosity, friendliness, youthfulness, and energetic.

If you are building a brand that is fun and playful and exudes a modern vibrance this might be a good color to include in your palette.

Swipe through to take a deep dive into this color, what it communicates, and different ways to use it!

17/01/2024

Currently booking 2024 Start dates!

If you are planning a website revamp, rebranding, launching a new brand, or wanting to add some collateral now is the time to chat with me!

Of course, I want to work with all of you but if you see your business type on the second slide, know I might literally pass away when your inquiry comes in

11/01/2024

Hard at work behind the scenes on some fun custom branding and website design projects. Here is a peek at an unused icon that deserves to live on the feed.

Now is the time to book your projects for 2024 and take advantage of our current rates and extended payment plans for as low as $600 // Head to the link in bio to inquire or send me a DM.

10/01/2024

Blue, the color is associated with trust, patience, confidence, and wisdom.

If you are building a brand that exudes a calm confidence blue might be a color you want to include in your palette. You’ll see blue used across a variety of industries, dark navy blue for example is common when brands want to convey professionalism while a bright vibrant blue can be seen as boundary-pushing and stand out in a more neutral palette. On the other hand, light blue has a calm peaceful appeal.

Swipe through to take a deep dive into this color, what it communicates, and different ways to use it!

26/10/2023

Today is a dive into script fonts and the different typeface styles.

There is something so fun about a good script font but also beware, there are MANY bad scripts out there. Truth be told I was VERY anti-script for the longest time.

What is your favorite style of script font?

23/10/2023

Here are 3 mood boards to inspire your rebrand.

Which one is your favorite 1, 2, or 3?

If a rebrand is on your radar, this is the month to get started! Starting in October will ensure you have your new brand ready for 2024 to hit the ground running. Inquire now at the link in bio.

17/10/2023

Today is all about handwritten fonts. I feel like these fonts are having a moment right now.

The different styles and what they communicate.

What do you think about the handwritten fonts?

16/10/2023

Font Choice can change the entire vibe of a brand, sending a different message to consumers and people interacting with the brand.

Scroll through the same logo and menu but in different font selections. Which do you like better? Which feels like a place you’d more likely want to visit?

11/10/2023

What typeface you use says about your brand.

Today is a look at San Serifs and the different styles and weights.

What is your favorite style?

05/10/2023

What the typeface you use say about your brand!

Deep diving into the different meanings behind different styles of serifs in the wild.

Do you have a favorite style?!

31/08/2023

Your insecurity might just be your biggest asset! Hear me out…

Being vulnerable and allowing people to see the real and the raw, both good and bad, is an essential and underrated practice for brand-builders in todays world.

The move can feel risky, but ultimately, the fears are overshadowed because the role that vulnerability plays in building trust and community far surpasses the risk. But the thing is you can’t perfect your way into authenticity and vulnerability, softening it and making it palpable.

Playing it safe leaves your brand void of personality and safe.. but, bland.

If you want a brand that is infused with personality and fosters human connection you need to be AND SHOW the human behind it! Show the moments that build character, that we all go through but no one wants to talk about. These moments good and bad are what make your brand multidimensional and in turn create that loyal following because it is built in the same way friendships are, with imperfections and humanity at the forefront.

31/08/2023

When used within your brand vulnerability allows for a deeper connection with your audience and ultimately builds a community. It humanizes the brand, making it relatable and approachable.

The role vulnerability plays in brand building:

Vulnerability makes your brand relatable and authentic. Sharing challenges, failures, and personal stories can build trust

It fosters an emotional connection which is at the heart of a memorable brand experience.

It invites a two-way conversation, encouraging customers to share their own experiences and fostering a sense of community.

By being open about your values, struggles, and journey, a brand can establish a unique identity that stands out from the rest.

29/08/2023

Three captivating brand voices that we are loving right now! The Skinny Confidential, Double Dutch, and Nuddy. Each voice is as unique as the brand it represents, reflecting its essence and resonating with its audience.

The magic of brand voices is the unique expressions that create authentic connections. Whether it's sassy sophistication, vibrant playfulness, or fearless empowerment, each brand's voice is the heartbeat and one factor of their brand personality. Your brand voice is your signature, a bridge that draws your tribe closer.

18/08/2023

What comes to mind when you think of a brand with personality and human connection? If your brand voice wasn’t something that came to mind then let’s talk about it. Branding is all the elements from your strategy to your voice to your visual identity, and even your customer experience. All the pieces of your brand work together in order to create an experience that captivates and delights. Your brand voice is a piece of that puzzle.

Reasons your brand voice matters when infusing your brand with personality:

- Defines your brand personality
- Builds authenticity and trust
- Creates an Emotional connection
- Builds Brand Recognition
- Creates a great customer experience

A successful brand voice is not just about what you say, but how you say it. By infusing personality and human connection into the brand, you create an emotional bond with your audience that goes beyond transactions and transforms customers into loyal brand advocates and helps you create something bigger, that goes deeper.

16/08/2023

Brand potential for a current project! When I design brands it isn't just about the need today but also about the evolution and potential for your brand in the future.

Currently booking September start dates. Inquire at the link in bio.

14/08/2023

You know, when you started this journey, you knew you wanted your brand to stand out from the crowd. So, you took a deep dive into exploring different tones and styles, like a fun little taste test of all the flavors (can you tell ice cream is on my brain?)!

Remember those heartfelt stories you shared? They were like the heart-to-heart chats you have when catching up over brunch - genuine and relatable, just like you! You wanted your audience to feel like they were part of the conversation. You listened and learned, just like you do during those cozy brunch sessions with your friends.

You discovered something special - your brand's voice should be an extension of who you are - whether that is funny, blunt and the first one to drop the F bomb or nurturing and gentle.

Embracing authenticity became the secret ingredient. And you know what? Your brand voice became a source of deep connection, bringing you even closer to your audience. It's like sharing those special brunch moments that leave us feeling connected and understood.

Speak from the heart, embrace your values, and watch your voice create lasting connections with your community and infuse personality and connection into your brand. After all, friends don't just meet for brunch; they create beautiful stories together.

Cheers to authenticity and meaningful connections! 🥂

22/06/2023

What would you do with an extra $4,200?

Hiring a designer to build you a website is expensive. The cost and timeline of getting a custom site are not for you right now, so you don’t even need to be thinking about it.

Instead, let’s take a look at the list of things you want to do or need support on. These are some of the things that you could do instead with the money you are saving by NOT working with a designer.

You could take a weekend getaway!
You could hire a VA for 3-5 months
You could do a photoshoot
You could ✨treat yourself✨ to that shopping spree you’ve been thinking about

With the right template, believe it or not, you are capable of making a stunning site all on your own!

What would you do with the money you save by not hiring a designer?

Check out the templates now
https://clairmonet.com/showit-template-shop

14/06/2023

Don’t pour your heart and soul into borrowed land…
The fastest way to have your heart crushed is build a community and business on a platform that you have no control over. One day you are thriving and the next, it’s all gone.

But you know what you do have complete control over, your email list and website!
You also run the risk of losing out on clients because your business doesn’t seem legit or credible, 91% of people said they wouldn’t purchase from someone without a website.

A CUSTOM website might not be on your radar which is fine but a WEBSITE should be! You can do it yourself but I don’t want to see you lose everything because Instagram decided to delete your account.

09/06/2023

When was the last time you objectively looked at your brand presence?
If you go from your Instagram, to your TikTok, to your website, to your store front, is it clear that they are all pieces of something bigger? Or do they all feel like stand-alone entities? If you say the latter, you aren’t alone!

Building a brand can feel like once you have your logo and colors you’re all set but it goes so much deeper than that. You want your brand presence to be undeniable when people come across it no matter where they are.

That is exactly why I made social media templates to coincide with each website template because even if you are DIYing you can still set yourself up for success without having to figure it out alone.

If you get a website template between now and June 12, you will get that matching social graphics for free.

Shop the templates now with the link in bio.

05/06/2023

Work smarter and don’t over extend yourself when you are starting out!

If you don’t already, now you know, using a website template for your website when you are starting your business is a smart move. You are able to save time, money, and get yourself set up to attract clients and you can do it yourself!

Checkout three reasons why getting a template is the best move for your blossoming business.

My templates are designed to stand out, help you convert visitors into clients, and make you money.

Shop the templates today and if you purchase a template between now and June 12, you will get the matching social graphics for free.

Shop the templates at the link in bio.

08/05/2023

Wondering How We Can Work Together

Here is a look at the services I offer. The branding + website design packages are the most requested but that isn't all I can do.

I am currently booking custom projects for May and beyond with limited spots available per month. If you have any questions, my doors are open! If you can dream it up let's make it happen.

03/05/2023

Behind every great desktop website is an equally stunning mobile design.

02/05/2023

This a little reminder from me to me.. and maybe you too.

It is so easy to get caught up in never-ending tasks or feel like you are never doing enough if you aren't doing something. There are times when you will inevitably be busy with work all day but when you aren't, enjoy it and give yourself credit for the fact your crushing it because you are!

And no matter what know that you are valued no matter what your output looks like.

24/04/2023

Hue Haus // An elevated experiential paint store brand identity and packaging design.

23/03/2023

Playing around with hand-drawn brand elements lately! The personal touch that sets your brand apart because no one else has the same elements. Completely unique just like you.

Currently booking Q2 projects \\ Inquire at the link in bio.

22/03/2023

There is something so exciting about new chapters. The world feels like your oyster.

Honestly, it’s bittersweet saying goodbye to a home that held so many fun memories. This was our first home (the one we owned). My business transitioned to fully brand and website design in that home. We got married in that home. We got our big white dog in that home. I had so many amazing calls with badass women in my office in that home. It’s bittersweet saying "see you later" and knowing that when we go back, we won’t be the same people we were when we left which is fun and sad.

But this new chapter feels like a fresh, blank canvas. A story of endless possibilities and adventures to come. Plus, being in a place with the sun doesn’t hurt ha. California Clair is already living her best life.

Anyways, the point of this point is just to hope to share a bit of the inspiration I've been feeling. I want to let you know that even if you aren’t moving across states, finding a way to shake things up might just be the spark that creates a new inspiration in what you are doing. Because I am going to level with you really quickly…I have been feeling off. Depressed. Stuck. And just not sure what to do to fix it. To be honest, it could be the fact that I lived in the PNW and it was winter. Or maybe it was something else.

So cheers to you and the oyster that is life (lol… what?!)! Cheers to me! Cheers to sunshine as I write this. I can’t wait to see what lies ahead because I know that it’s going to be GREAT!

23/01/2023

The key to building a brand identity that is based in a strong foundation is what leads to a successful outcome. Instead of picking a beautiful font or a color palette that is pretty but isn’t rooted in strategy is what leads your brand to fall short.

There is endless inspiration out there but just picking elements because they are pretty is doing your business a disservice. That is where I come in! I take your vision and goals and together we merge art and science by creating something that will take you the distance with both beautiful aesthetics and a strong strategy.

If your brand is no longer serving you let’s chat! Currently booking Q1 projects - inquire at the link in bio.

18/01/2023

The creative direction is the bluprint for the brand ex*****on!

Your creative direction is the visual representation of the foundation (AKA the strategy) and the way you want to visually communicate. By putting things into visuals you are able to align what the visuals will look like.

The creative direction is the guide for your brand. It is the concept behind your brand. Ultimately the creative direction should be a mixture between your style and your target audience's style and deliver the feeling that they want to feel!

Without a clear creative direction, your brand can easily lack consistency and focus!

If your brand is lacking a clear creative direction let's chat - now booking Q1 2023 custom projects.

17/01/2023