Cosmic Agency (2024)

15/09/2023

Thanks to for this question! 💖
A lot of the time I feel like hashtags are the forgotten child of social media management!

Most businesses don’t really know what kinds of hashtags they should be using, let alone how many they should be using! In this post I outline why hashtags are still relevant, and how you should implement them so that instagram can effectively categorise your content.

Make sure you’re following to ensure that you are staying ahead of the social media curve! 👩🏼‍💻

13/09/2023

🌟 Testimonial Time 🌟 I’m over the moon to share this incredible success story!

My collaboration with has been nothing short of amazing. In just 3 months, we boosted their reach by a jaw-dropping 96.3%! 💥🚀

Seeing their brand flourish is what fuels my passion for digital marketing.

Thank you, Full Spectrum Hair, for entrusting us with your vision! 💖🌈

08/09/2023

Honestly, I wish someone had told me these truth bombs when I first started out as a social media manager 🫠

Sometimes reality can be a little bit harsh. Whilst there are great tips and tricks that social media managers use to speed up the process, the reality is that 99% of insta accounts will require consistent and high quality effort to make them grow organically (and through paid ads). There is no quick fix!

Let me know if you have any truth bombs that you wish someone had told you sooner about managing your businesses insta account!

And remember, follow to stay ahead of the social media curve 👩🏼‍💻💫

08/09/2023

Honestly, I wish someone had told me these truth bombs when I first started out as a social media manager 🫠

Sometimes reality can be a little bit harsh. Whilst there are great tips and tricks that social media managers use to speed up the process, the reality is that 99% of insta accounts will require consistent and high quality effort to make them grow organically (and through paid ads). There is no quick fix!

Let me know if you have any truth bombs that you wish someone had told you sooner about managing your businesses insta account!

And remember, follow to stay ahead of the social media curve 👩🏼‍💻💫

31/08/2023

Hi, I’m Maddie! I’m a driven, bubbly, creative and analytical social media manager, photographer, content creator and strategist. Find out more about me and what I can do for you and your business here 👩🏼‍💻

31/08/2023

Looking for the results to back it up? I got you 🙌🏻

My goal every single day is to make your social media connect you with your ideal customers and nurture the relationship you have with your current ones.

Check out these testimonials and screenshots of results from my recent projects 🚀 I always feel so lucky to have such awesome clients.

31/08/2023

So, you’re ready to tackle your business’s social media? AMZING, lets of it together!

Check out how you can get in touch with me, as well as some Q and As about pricing here in this post✨

23/07/2023

HEY HAIR STYLISTS 📣

In a funk and struggling to come up with new reel ideas? I got your sorted 👩🏼‍💻

💓Here are five reel ideas that anyone can do to help you build engagement and build your audiences trust and understanding of you as a business.

✨Don’t be afraid to let your personality shine through - Super polished videos can sometimes look too “cold” and impersonal anyway!

Save this post for later so you’ve got content ideas on tap!

13/07/2023

SUCCESS💫💜💅🏻

I took some time today to look over my beauty salon clients data since we commenced working together… and I have to say… DAMN 🙌🏻 These results were purely organic, which makes it even more impressive (if I do say so myself 💁🏼‍♀️)

I’m not one to brag, but sometimes its nice to stop and appreciate the results of your hard work ✨

If you want to know how I did it, I would sum it up with these three words:

🥂CONSISTENCY - I posted 6 times per week every week for my client. Not only does insta shine favourably on this, but it also allows us to test what’s working and what we can leave behind. Speaking of testing:

🥂ASSESSMENT - What is working? What’s not? You can’t improve what you are putting out if you don’t analyse the data. Look for patterns in engagement and how they relate to the content pillars you are posting for.

🥂 CREATIVITY - Try something new!!!! Yes you can absolutely take inspiration from your competitors, but you need to make the content uniquely yours. Your tone of voice needs to shine through.

Want to stay ahead of the social media curve? Make sure you follow me for my tips and tricks so you can learn to get results like these 🙌🏻

03/07/2023

I’ll be honest, this result even surprised me! 😱

With all the hype surrounding other platforms sometimes we forget the power that Instagram holds when it comes to gaining new clients.

Instagram is a highly visual platform that celebrates still images (and reels). Audience members want to gain as much information as quickly as possible, which makes a well curated instagram page the ideal way for users to assess the skill and ambiance of a potential hair salon. Some things your dream clients will be looking for:

✨ON TREND Dramatic before and afters
✨Package deals
✨Up-dos for events (so they can save and use it to tell you exactly what they want)
✨Posts that show off your technical abilities
✨Full process videos (to build trust and demonstrate that you know your stuff)

So, if you want to get started with creating a salon profile that will convince clients to book NOW send me a message! I have packages starting from just $112+GST per month PLUS you’ll receive 15% off for your first month 🙌🏻

23/06/2023

SO the other day I had a video for one of my hair salon clients go VIRAL 🚀

It reached 20K audience members which is 4 times the size of my clients current audience (on average users find that their reels only reach at least 25-35% of their follower number) 🤯.

There is also a number of elements your reel should hit in order to be in the best position to go viral - or at the very least kick some huge goals.

So, keen to see the ultimate check list for your hair salon reels? ✨Save this for later ✨ and check it out below!

1. Start with an attention-grabbing hook - what is something unique about this video? Is it a must have hair technique? Is your clients hair really unusual? Are you showing off a really technical skill?

2. Showcase a variety of hairstyles and techniques. Your audience can get fatigued if they are seeing the same content over and over!

3. Keep the reel concise within the 60-second limit… we have a short attention span!

4. Include before-and-after shots for dramatic impact.. I know its hard to remember to take photos before and after, but trust me your content will perform better with this!

5. Choose music that is trending, with LESS THAN 20k reels using the audio if possible.

6. Add a clear call to action at the end. What do you want them to do once they have seen your reel? Save it? Call the salon?

7. Ensure high-quality video footage. No phone potatoes here please.

8. Use trending hashtags for increased discoverability. Have a scavenge around! What are your competitors using?

9. Engage with comments and encourage shares. You have to connect with your audience if you want them to interact with you!

NOW GO GET EM! 🚀 And follow for hair salon instagram tips and tricks! 👩🏼‍💻

03/05/2023

Part of my job is trying on shoes all day and making content with them, so, when I say I love my job I really mean it 😅

Dont be fooled though, there is a tonne of strategy behond the posts 😉

Working with Rose from is honestly a dream. She is such a delightful client and has impeccible fashion sense. The shoes and bags in her store are to die for, and she loves experimenting with new reel formats which makes things so fun.

We have acheived some awesome results for her in the past 2 months, and it's only going up from here. 🚀

24/04/2023

🤢 The ICK! 🤢 Have you heard of this term before?

It was a word that was usually reserved for the dating scene, but has quickly become a word that can be applied to everyday occurrences. Basically it means when someone does something that is a massive turn off. 🙅🏼‍♀️

So how does this apply to Instagram bios?

Well, whenever I see:

😱Weird fonts
😱Strange emojis
😱No location
😱No key words to help with SEO
😱Personal insta linked (influencers excluded)

… it gives me the ick 🤢

Do you have any icks that I haven't listed? Let me know in the comments below!
✨👩🏼‍💻

21/04/2023

If you haven't already checked them out, has the most beautiful, bright homewares 💞 We acheived some really great results through
a little bit of experimentation and competitor analysis - a vital part of continuing to evolve with social trends 👩🏼‍💻

My strategy always involves encouraging my clients to try something new, and I loved that Greta was open to it!

Make sure you follow Cosmic Agency to stay ahead of the social curve 🚀

19/04/2023

Want the secret secret sauce for growing your account?🧪✨

When it comes down to it, consistancy, engagment and a little bit of creativity goes a very long way! Showing up daily is most of the battle! Heres a little check list to make sure you are on the right track:

🧪Are you liking, commenting and following with your target audience?
🧪Hav eyou done a recent check in on what your audience demographics are?
🧪Are you posting consistantly?
🧪Are you using the hashtags that your target audience uses?
🧪Is your brand identity clear in every post you make?

Save this for your next audit! 💞

17/04/2023

🧚🏻‍♀️✨The rare Social Media Fairy can be hard to find!✨🧚🏻‍♀️ Known for sprinkling business instagram accounts with style, and making performance metrics sky rocket, this Social Media Fairy does it all! Catch her before she flies away 🧚🏻‍♀️🫢

11/04/2023

Don't settle for a SMM that only strategises, shedules, creates copy and reports for you when you can have a full-on social media supernova! 🌟 Blast off to new heights with a manager who's got the whole package 🚀

Photography, videography and content editing is part and parcel of what I do here at Cosmic Agency 👩🏼‍💻 Get in touch today to see how I can make your brand stand out on social media 😉

25/03/2023

💗Working with Kim from is an absolute dream ☁️ Her products are amazing, and the vision she has for a sustainable, clean, luxurious skincare brand always astounds me. The trust she has in me to produce content for her makes me feel incredibly lucky. Whilst working together, she was even nominated for The Australian Small Business Champion Awards, which seems very fitting to me! Love that we could acheive some great results for her page 👩🏼‍💻

Cosmic Agency

15/09/2023

13/09/2023

08/09/2023

08/09/2023

31/08/2023

31/08/2023

31/08/2023

23/07/2023

13/07/2023

03/07/2023

23/06/2023

03/05/2023

24/04/2023

21/04/2023

19/04/2023

17/04/2023

11/04/2023

25/03/2023

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