Acorn Studio Marketing & Co.

25/10/2024

🌿 October is Small Business Month! 🌟

As October comes to an end, we at Acorn Studio Marketing want to take a moment to express our heartfelt gratitude.

Your support, encouragement, and collaboration mean the world to us. Whether it's partnering on a project, engaging with our posts, or sharing kind words about our work, you've helped us grow in more ways than one.

Thank you for being part of our journey! Let’s continue supporting each other all year round. 💚

23/10/2024

🎻 Client Spotlight: Scott Duncan! 🎶
We're thrilled to announce the launch of Scottduncan Music's newly revamped website!

We worked hard to capture Scott’s passion and dedication to his music, showcasing his talent and the journey that makes his sound so unique. Whether you're a fan of fiddle music or new to Scott’s work, head over to explore his story, upcoming shows, and more! 🎶

We had the pleasure of working with Scott to bring his vision to life through brand design, every detail was designed to capture the essence of Scott’s journey and the heartfelt stories behind his music.

Follow along with Scottduncan Music for more updates and get ready to experience the magic of Scott’s fiddle playing!

Check out the new site and feel the music come to life. 👇
🔗www.scottduncan.ca

18/10/2024

✨Boost Your Start-Up's Growth with a Fractional CMO!

For start-ups on a budget, a fractional CMO offers the expertise of a senior marketing executive without the full-time cost. From maximizing limited budgets to strategic brand building, fractional CMOs provide the guidance and support needed to turn your start-up into a thriving business.

Ready to scale your start-up with smart strategies? Book a free discovery call with an Acorn Studio Marketing consultant today!

🔗Read the full blog for more info—link in bio!

27/09/2024

🌟 Meet Wendy, Founder of SequentialHR! 🌟

Wendy and her team at SequentialHR are dedicated to helping businesses streamline their HR services and recruitment processes, making it easier to find the right talent and manage your workforce.

We’re thrilled to announce SequentialHR’s new website. Built using Squarespace, this site is sleek, user-friendly, and full of resources to help businesses with their HR needs.

04/09/2024

👑 Content is still King! For the greatest success be sure to tailor your audience's experience. Tips below 👇

• Know Your Audience: Understand their preferences, pain points, and behaviours.
• Prioritize Visuals: Use tools like Canva for professional, eye-catching designs.
• Stay Consistent: Keep your brand identity uniform across all content.

++ Here are more Tips to take your Content Marketing to the next level.

🌟 Manage Your Content

• Editorial Calendar: Plan content in advance to align with key dates.
• Use Management Tools: Track tasks with tools like Trello or Asana.
• Review Analytics: Regularly check performance to make data-driven improvements.

🌟 Plan for Success

• Set Goals: Define clear content marketing objectives.
• Do Keyword Research: Find and use relevant search terms to boost SEO.
• Diversify Formats: Mix up content types—blogs, videos, podcasts, etc.

🌟 Publish & Promote

• Be Consistent: Post regularly to build trust and engagement.
• Cross-Promote: Share your content on multiple platforms.
• Foster Engagement: Encourage interaction and build a community.

🔗 For more tips, visit our blog—link in bio!

29/08/2024

🌟 We’re excited to highlight one of our amazing clients, Windsor Window Imaging Inc! We had the pleasure of crafting their brand identity and designing a stunning website on Squarespace . It’s been incredible to continue supporting them as they spread the word about their top-notch window film solutions for both homes and businesses.

If you’re looking for expert window solutions, be sure to check out their website —designed with functionality and user experience in mind. https://www.wwifilmsolutions.ca/

📣 A shout out to one of our graphic designers, Kami Alicja, who helped on this project with branding, logo design & website template design.

Visit our website to learn how you can get your new business online quickly and professionally - acornstudio.marketing/services 🔗link-in-bio

25/08/2024

🌟 Elevate your business game with exclusive insights! 🌟 Join our email list and unlock a monthly dose of expert marketing and entrepreneurship tips, trends, and insights delivered straight to your inbox.

✨Ready to start your journey to marketing success? It all begins with a clear vision and a solid business plan. That’s why we’re offering a FREE custom Business Plan Template bundle crafted from over 30 years of expertise in building successful businesses and brands.

Don’t miss out—this is your first step to turning your business dreams into reality!

🔗 Sign up through the link in our bio and get your complimentary Business Plan Template today!

20/08/2024

⭐️ Having a digital marketing plan is crucial for building your brand and ensuring the success of your business.

The digital marketing plan template includes sections for:
An executive summary
Brand strategy
Target audience
Goals and objectives
Timeline
Budget
Evaluation methods
Metrics
& More!

This download also includes an example of the marketing plan being used with a sample company!

👉 Learn more and access this Digital Download Bundle on our website.
🔗 Link in bio - acornstudio.marketing/downloads

11/08/2024

☀️ Summer is in full swing, and it’s the perfect time to expand your network and explore exciting collaborative projects!

Whether you’re attending events, reconnecting with old contacts, or teaming up on a creative venture, now’s the time to build relationships that can take your business to the next level.

Here are some ideas to get you started.

Networking Ideas 💡
1. Attend a local industry event
2. Host a virtual coffee chat
3. Join an online community
4. Reconnect with past contacts
5. Partner on a social media post

Collaborative Project Ideas 👇
1. Co-author an article
2. Host a webinar together
3. Create a bundle offer
4. Cross-promote each other
5. Organize a workshop

Stay proactive and keep building those connections—your future self will thank you! 🙌

These are highlights from our GRWE weekly summer challenge Week #6. Every week we send out a new challenge + more resources all year round. If you want to join our free email list, you can sign up here https://acornstudio.marketing/grwe-membership-signup

GRWE MEMBERSHIP SIGNUPUse the sign up button below to access your GRWE membership. If you are looking to join a start-up entrepreneur community, this free membership will give you access to:✔️ GRWE newsletter (weekly)✔️ Live virtual events - webinars, lunch n learns.✔️ Networking opportu...

25/06/2024

Are you a small business owner looking to master Instagram and connect with your customers?

Join us for an engaging online session with Emily Watson, a professional graphic designer and social media marketing expert.

Emily will share the latest Instagram trends and offer valuable tips on how to use different features, create engaging posts, and much more. Plus, there will be a Q&A session at the end!

About Emily Watson: Emily brings her expertise as a graphic designer and social media marketing expert to help businesses thrive on Instagram. Check out her work here: Emily Watson Portfolio - https://emilykay.ca/

🗓️ Event Details:
📅 Date: Thursday, June 27, 2024
🕒 Time: 6:30-7:30PM EDT

This free online event is hosted by Acorn Studio Marketing & Co. as part of our GRWE (Get Ready with Entrepreneurs) series. Moderated by Laura Dunkley.

Don't miss this opportunity to boost your Instagram game with expert guidance!

👉 Register here - https://www.eventbrite.ca/e/923907731897?aff=oddtdtcreator

24/06/2024

Join us for an exclusive tutorial with Drew Tapley, founder and principal consultant of WebCopy Group. Drew will share his expert insights on how to create and organize the words on your website homepage to capture instant attention and engage your visitors effectively.

About Drew Tapley
With over 16 years of experience as a copywriter, Drew has crafted millions of words across thousands of content pieces for a broad range of industries. His expertise spans business communications, marketing, advertising, publishing, and entertainment.

About WebCopy Group
WebCopy Group specializes in writing and editing the words businesses need for their websites, email marketing, social media posts, blogs, LinkedIn profiles, and more. Learn more at https://webcopygroup.com/

🗓️ Event Details:
📅 Date: June 26, 2024
🕒 Time: 10-11 AM EDT

This free online event is hosted by Acorn Studio Marketing & Co. as part of our GRWE (Get Ready with Entrepreneurs) series and will be moderated by Laura Dunkley.

Don't miss this opportunity to enhance your website's effectiveness with expert guidance!

👉 Register now: https://www.eventbrite.ca/e/923878875587?aff=oddtdtcreator

11/06/2024

As the summer season approaches, many of us are gearing up for some well-deserved vacation time. But before you unplug, we have a few exciting opportunities to help you make the most of this month and get ready for a fantastic summer!

👉 Upcoming free webinars for small business owners, including
- How to Write Content for your Website with Drew Tapley
- How to Hire your First Employee with Laurel Cooper
- What's New with Instagram! Tips & Trends with Emily Watson

👉 New Blog: Tips on How to Stay on Top of Marketing Tasks while on Vacation.

👉 Sign up for our Summer Marketing Challenges right to your in-box! Back by popular demand from our hashtag Community.

Access all the information and registration links on our latest e-newsletter https://mailchi.mp/5bd398fd3bf1/acorn-enews-june2024?e=ec2b7659ef

30/01/2024

If you want to join a community of value-driven start-up entrepreneurs, sign up today! It's free to join 👇

✔️ Weekly E-Newsletter

Entrepreneur - Tips, trends, challenges, and event updates.

✔️ Webinars

First Wednesday of every month 10AM-11AM EST. Stay on top of the latest trends and learn the skills needed to build your business. Expert-led topics include Marketing, Sales, Business Planning. Recordings & resources available.

✔️ Lunch n Learns

Members who support other entrepreneurs with their services & products have the opportunity to do a presentation to the group. These are Mondays from 12-1PM EST.

✔️ Networking

Events will be interactive with networking encouraged. Networking specific events offered throughout the year.

✔️ Free Resources

Blogs + checklists, templates & guides (downloads) + video tutorials + more!

✔️ Facebook Group for Entrepreneurs

Keep the conversation going! Further sharing and networking, including sharing of your products & services encouraged in this group.

Learn more at acornstudio.marketing/grwe

link-in-bio 🔗

22/01/2024

What is a CMO? It is short for Chief Marketing Officer, the executive in charge of a company's marketing strategy, including advertising, public relations, and product development.

What is a Fractional CMO? A Fractional CMO is a type of chief marketing officer who works part-time, and are typically a contracted consultant or marketing agency. Not only do they offer senior marketing expertise, but they will help you get things done!

When to hire a fractional CMO:
👉 To develop and implement a comprehensive marketing strategy.
👉 Need leadership for your marketing team.
👉 Rebranding or reposition your business to stay competitive.

Depending on your growth and goals, a fractional CMO will offer the support you need when you need it.

Contact our team if you want to learn more about our Fractional CMO Services - No business is too small! Learn more 👇

https://acornstudio.marketing/services/fractional-cmo

19/01/2024

Celebrating Four Years of Growth, Impact, and Sustainability!

At Acorn Studio Marketing, we're proud to reflect on our journey as we continue to support impact-focused entrepreneurs, work remotely for a greener world, and give back to our planet.

Thank you to everyone for being a part of our journey. Let's make a difference together! 🌳

Read more in our latest blog - https://acornstudio.marketing/blog/four-years-growth-impact-sustainability

04/10/2023

A long overdue project feature!
Learn Play Love Tennis

⭐️ About the Project:

To create a user-friendly website that could be easily accessed and utilized by individuals of all ages. The website serves as a platform to promote and provide more information about the online tennis training programs. Since the target audience includes a wide range of ages, from children to seniors, it was essential to develop a website that is intuitive, engaging, and easy to navigate.

Full project details are now live on our website!

WORK WITH US 👇
We are now booking branding & website design projects for Winter 2023
Link in bio to contact our team!

Learn Play Love TennisWebsite Design (Squarespace) About the ClientLearn Play Love Tennis (LPLT) is a comprehensive online tennis training platform designed for individuals of all ages, from children to seniors. Created by certified tennis coach Ravi DeSouza, with over 30 years of experience in coac...

03/10/2023

⭐️ NEW BLOG & VIDEO TUTORIAL ⭐️

Squarespace Website Design Tips:

👉 Use high quality images
👉 Customize your default colour palettes
👉 Save your sections
👉 Include Page animation
👉 Separate your sections
👉 Upgrade you default pages (i.e. 404 page)
👉 Squarespace A.I.
👉 + MORE

Watch the video and download the presentation for more information. 👇

Whether you're a business owner, creative professional, or simply looking to build your online presence, this tutorial is perfect for anyone who wants to design a stunning website using the Squarespace platform or learn how to optimize their existing website.

27/06/2023

Creating or revamping a website needn't be a complex process...
SO we have created a tool to help 👉 Website Design Worksheet Checklist!

1️⃣ Clearly articulate your business goals and outline how your website can support them.

2️⃣ Pinpoint your target audience to ensure your site resonates with them.

3️⃣ Strategize your website's structure for an optimal user experience.

4️⃣ Streamline your website content planning process, from key messaging to compelling calls to action.

Perfect for tech newcomers and digital veterans alike, our Website Design Worksheet Checklist will help you streamline your process, ensure your website aligns with your business objectives, and make a bold statement in the online world.

🔗 Check the link below

This document is designed to help you better plan your website and get yourself organized. Whether you’re working with a website designer or DIY, this worksheet will help you build a solid plan. From organization, to goals, to design, and even technical aspects, make sure you stay on track.

02/06/2023

Acorn Studio took a trip to the new IDEA Mississauga Innovation Hub at Square One to host our first hybrid workshop 💡

Huge shout out to Donna & her team for giving us a tour of the new space. We can’t wait to come back for more!😁

+ a big thank you to all of our GRWE members who join us in-person and online for our business planning workshop 👍🏼

Want to see inside the new Innovation Hub 👉 Check out this quick video: https://www.instagram.com/p/Cs9klhLABxQ/

12/05/2023

Organize your marketing campaign with this bundle! ⭐️
These resources will help you develop a plan to implement your next successful marketing campaign.

This bundle includes:
👉 Marketing Campaign Planning Template (Google Docs)
👉 Step-by-step guide on how to plan a successful marketing campaign + example (Video)
👉 Guide with example campaign - presentation slides (PDF)
👉 MIRO board - planning exercise with example campaign (template)

This download is available for FREE for all GRWE Plus Members in your online portal 🌿
Not a member yet? 🤔 Follow the link below to check out this download

Learn how to plan a successful marketing campaign - video instruction, template, example campaign, Miro board. $12.00CAD

10/05/2023

New blog has been published: How to prepare and deliver an effective elevator pitch! 🚀

Learn about how to make a lasting impression and win over potential clients in just a few short minutes. Here are some things we mention:

👉 Know your audience and tailor your pitch accordingly.
👉 Be clear and concise about what you do and what problems you can solve for your clients.
👉 Use storytelling to make your pitch memorable and engaging.
👉 Practice, practice, practice! The more you rehearse your pitch, the more confident and polished you'll be when it counts.

Ready to master the art of the elevator pitch? Click the link below 👇

You may think an elevator pitch is only suitable for entrepreneurs or your sales team, but from CEO to employee, everyone should have one. Why? Because your CEOS are your organization's thought leaders, and employees can be your best ambassadors. Having an elevator pitch available will make it easy

08/05/2023

📣This weeks GRWE session: Digital Marketing 101 for Professional Services

Learn the latest digital marketing strategies and techniques to help grow your business online!

Open to all professionals, this webinar is perfect for lawyers, accountants, consultants, and anyone looking to improve their online presence!

See you there!

Join this session if you are a professional service provider looking to build your brand and connect with new clients online.

05/05/2023

Hey everyone! 😄

Check out our more recent tool to help you design a website that truly reflects your brand and meets your business goals.

This Website Design Worksheet & Checklist is perfect for anyone who is planning to design a website, whether you're a small business owner, a marketer, a blogger, or even a web designer.

Here are just a few of the benefits of this workbook:
👉 It's a step-by-step guide that will help you organize your thoughts and clarify your goals before you start designing your website.
👉 It includes a list of essential elements that every website should have, such as a clear value proposition, easy navigation, and a mobile-friendly design.
👉 It covers important technical considerations, such as SEO optimization and website security, so you can ensure that your website is not only beautiful but also functional and safe.
👉 It's a downloadable PDF that you can use again and again, so you can keep refining your website design as your business grows.

This download is available for FREE for all GRWE Plus Members in your online portal 🌿
Not a member yet? 🤔 Follow the link below to check out this download

This document is designed to help you better plan your website and get yourself organized. Whether you’re working with a website designer or DIY, this worksheet will help you build a solid plan. From organization, to goals, to design, and even technical aspects, make sure you stay on track.

17/04/2023

Join us for our upcoming event on "How to Conduct Secondary Marketing Research" 🎉

Gain valuable insights on how to conduct effective secondary marketing research. Discover the latest trends and techniques that will help you make data-driven decisions and boost your marketing efforts.

Don't miss out on this incredible opportunity to enhance your skills and network with other like-minded professionals! Click the link below to get your tickets now. 👇

https://www.eventbrite.com/e/how-to-conduct-secondary-marketing-research-grwe-weekly-tickets-500337481877?aff=odcleoeventsincollection&keep_tld=1

See you there! 😃

Learn ways to conduct secondary marketing research for small business. GRWE is a weekly learning and networking series for entrepreneurs.

14/04/2023

Always happy to reshare this project done for The Course and The Clubhouse in St. Catharines 🏌️

Working together was this team is always a pleasure and we are looking forward to future projects to help build the brand even more!

Check out our published project to learn more about the project 👇

The Course & The ClubhouseLogo + Visual IdentityBusiness CardsFood & Beverage Menu About the ClientThe Course and The Clubhouse combines the feeling of being out on the golf course with the atmosphere of hanging out in the clubhouse afterwards. With five HD Golf simulators, guests can play the sport...