17/01/2023
How to know if an account is being authentic?
It's the sign of the digital times!, everyone who posts on any social media accounts wants to make a name for themselves in one way or another, BUT can you spot those who are being authentic to those who have created a "fake" online presence?
Before working with any account, take on board these key factors.
- Do they create UGC Content?
- Do they have an engaged following?
- Does their follower count look and feel authentic?
Please do not BUY followers!
This applies to both Brands and Content Creators, so the message to the masses is, PLEASE be authentic, grow a loyal and engaged following and always BE YOURSELF!
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