Smartup

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⇢ We help business to help more people.
⚡️Connect your business with more people with strategy, design and advertising.
🥝 New Zealand based.
↯ Interested in working with us?

👉Network, network, network. Social media is the BEST place to network in today’s world. Messaging, sharing content, and ...
30/09/2021

👉Network, network, network. Social media is the BEST place to network in today’s world. Messaging, sharing content, and and commenting can help build a relationship with strangers in your area.

Swipe to see to see why social media is important for realtors 👉 ⁣
Click the bookmark icon below to save this post!
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23/09/2021

The rumours are true. 🤭
My superpower is helping Real Estate Agents building their brand to grow their businesses to make LOTS more money.

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If you need help designing marketing material or to improve your branding and online presence DM me 'BRANDING' I'll be glad to help you take your business to the next level.

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20/09/2021

5 websites for FREE stock images and videos. Which one is your go-to source?

👉Save for later.

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17/09/2021

Did you know that 47% of real estate agents note that social media results in the highest quality leads versus other sources?⁠

The fact of the matter is, with billions of monthly users, there are endless opportunities for you to utilize Instagram to your advantage.⁠

Real estate is a visual and personable business, which makes Instagram the perfect platform for building connections and tapping into a bigger client base.⁠

Here are a couple more ways agents can benefit from it.⁠

1- It's the perfect place to show off your listings.
2- It offers more opportunities for connections.
3- It's free marketing.
4- It's a goldmine for engagement.
5- Everyone's on it.

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If you need help designing marketing material or to improve your branding and online presence posting valuable content and your listings to multiple social networks DM me 'MARKETING FOR REAL ESTATE' I'll be glad to help you take your marketing to the next level.

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This statistic from the American market shows us that 'who gives quickly gives twice'.Being the first   to contact the o...
09/09/2021

This statistic from the American market shows us that 'who gives quickly gives twice'.

Being the first to contact the owners, being the agent that accompanies them in the development of the idea of selling and being the first to present the marketing plan will be totally advantageous for your business.
You can get noticed from potential sellers and achieve this with branding, marketing, and online presence.

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If you need help designing marketing material or to improve your branding and online presence posting valuable content and your listings to multiple social networks DM me 'MARKETING FOR REAL ESTATE' I'll be glad to help you take your marketing to the next level.

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02/09/2021

8 days worth of ideas for your page ☺️
Make sure you save this for later 😁

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Today I want to share with you this hashtag funnel so you create your groups of hashtags in a strategic way. Swipe left ...
26/08/2021

Today I want to share with you this hashtag funnel so you create your groups of hashtags in a strategic way. Swipe left on the post above to see more.👆

👉If you want to increase your Instagram post engagement, then you really need to use the right hashtags and understand hashtag groups. It's important to do hashtag research, but if you're not aware of what you want to achieve from using the hashtags, it'll be of little use.

The idea is to rotate them to compare results and see what works best.

Comment below if you know other types of hashtags!👇
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13/08/2021

Let's be very clear on this:
Nobody is in a race here!

And if that is your attitude towards social media... you will end up very tired. 🥵

The frequency in which you post must be the amount with WHICH YOU CAN COMMIT.

If you think you can only create one post, or three posts per week, because you have a lot to do, then commit to that frecuency.

If you can post daily, commit to that, test for a month and based on the response of your community, change or stick to that.

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Free tools to rock on social media.⁣⁣Save for later 😊⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣______
05/08/2021

Free tools to rock on social media.
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Save for later 😊⁣⁣
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Why “DM for price” is killing your Online Business. ☠️WHAT TO DO INSTEAD 👇Here are ways you can display your price and s...
21/07/2021

Why “DM for price” is killing your Online Business. ☠️

WHAT TO DO INSTEAD 👇

Here are ways you can display your price and still reap big.

1. Don't be insecure!
Share your price and own it. If you are charging a certain amount for something that you know is worth it then don't be afraid to say it. It helps build trust with your customers and shows that you are confident about the value of your product. Secret Tip: It also reduces the chances of bargaining.

2. Have a value centered CTA (Call To Action).
This means that instead of relying on price enquiries on price for comments, you get potential customers to comment around the value you are offering.

3. Have a price list on standby.
This works especially well for businesses that offer services or custom products. When customers ask for the price, redirect them to a price list which has a range. What this will do is not only show transparency but also expose your customers to more products that you offer and increase the likelihood of higher sales.

4. Stop competing on price.
Instead compete for value. Price alone should not be your main method of competing. Keep in mind that you aren’t just selling a product or a service. People will buy into you. Don't play the short game. Connect, engage and earn the trust of your customers for long-term success. The connections and experiences are what make clients come back.

5. Don't waste time.
Both the customers and yours. Put your price out there. If your customer is interested and can afford the product then they will reach out and enquire or buy it. You can build a connection from there.

I'm curious, what's your “DM for price” story? If you are an online business, what's your take? If you’ve experienced it, how did that go for you? Comment down below. I’d love to hear!

Selling just a product / service is no longer enough 🤚🏽❌Do you know Neuromarketing? 🤓👉🏽 Neuromarketing consists of the a...
16/07/2021

Selling just a product / service is no longer enough 🤚🏽❌

Do you know Neuromarketing? 🤓
👉🏽 Neuromarketing consists of the application of techniques belonging to the neuroscience and psychology, in the field of marketing that analyses the levels of emotion, attention and memory evoked by stimuli in the context of marketing or advertising, such as advertisements, products or experiences.
Eg
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Coca-Cola 👉🏽 is focused on one emotion: happiness.

✨ This is just an example, of a big brand that don't sell a product, but sensations, experiences and emotions.

So your product / service is not important? 🤚🏽 OF COURSE IT IS! Everything you communicate should reflect the quality of your product / service, but do not focus on talking about it, but on identifying what stimuli can evoke your product or service and sell it through these emotions / sensations / experiences! ✨

Now let me ask you as a consumer! Do you buy products / services? or emotions / sensations / experiences? 😯👇🏽

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👀 BEWARE OF THE SALES PROMOTIONS.⁣⠀⠀⠀⠀⠀⠀⠀⠀⠀⁣In this post I explain you what to take into account when planning your prom...
15/07/2021

👀 BEWARE OF THE SALES PROMOTIONS.⁣
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In this post I explain you what to take into account when planning your promotions. Improving the profits of your business is always going to be the dreamed goal but without a doubt it is not the easiest to achieve.
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The thing about promotions is that: ⁣
👇 The sale price goes down. ⁣
👉 The cost its maintained.
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So what? You have to increase your sales volume a lot so that your profits increase.
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What can you do? ⁣
Here I have droped some promotion goals in the carousel for you🤩. But you can actually define any goal you want to achieve.
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Important⁣
🔸 If you sell products: be careful with the stock, the delivery days and the logistics.
🔸 If you sell services: beware of the increase in working hours that you can assume.
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Nobody likes to wait right? ⁣
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My last recommendation: make it easy. Simplify the shopping experience for your customers because otherwise they will look for other options.
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How many times did you upload your content and it doesn't look good? Or has it been cut at the edges? 🤯⁣⁣We bring you th...
13/07/2021

How many times did you upload your content and it doesn't look good? Or has it been cut at the edges? 🤯⁣

We bring you this practical guide for you to save and use every time you design your content. Because we know there are entrepreneurs who, in addition to running a business, also have the role of designers, photographers, filmmakers... right? 🤣⁣

What is the size you use the most for Instagram posts? 👇🏼

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📸 | Very often we need a photography and we don't have the budget, resources or time to produce them ourselves. This is ...
25/02/2020

📸 | Very often we need a photography and we don't have the budget, resources or time to produce them ourselves. This is when it becomes useful to download free images from the Internet.⁠

👁 | But you have to be careful, you shouldn't use just any image from Google, because these are usually copyrighted and you could get into trouble.⁠

👉🏼 | If you don't have the budget to buy images the best option is to use a free stock images website, here you can find free photos, videos, icons and illustrations. When you download a resource, the page will let you know if you need to credit the author or not.⁠

If you are an entrepreneur, an influencer, a blogger or a freelancer, you should check out our fav free stock images websites:⁠

1. Pexels⁠
2. Pixabay⁠
3. Unsplash⁠
4. Stocksnap⁠
5. Burst⁠
6. Reshot⁠
7. Picjumbo⁠

What is your favorite stock image source? Do you use stock images? We read you 👇🏼👇🏼⁠

📌 If this post was helpful, don't forget to save it!⁠



📦 | With the exponential growth of e-commerce, there are more and more challenges for the entrepreneurs. One of those ch...
17/02/2020

📦 | With the exponential growth of e-commerce, there are more and more challenges for the entrepreneurs. One of those challenges is how to offer an unforgettable shopping experience. 🤔 How to make your customer feel happy to buy from you instead of your competitor? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
💻 | With more and more online shopping every day, it is important that you make each customer feel happy with their purchase and buy from you again! One way to offer that experience is with good packaging 👉🏼 SLIDE THE IMAGES TO SEE THE IDEAS.
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👁 | In addition, something that many businesses forget is that their packaging is an extension of their overall image. You can deliver your products with bubble wrap, but your customers may feel "careless."
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💡 | There are very low cost little things that can add great extra value to our deliveries that will help you excel and exceed your customers' expectations. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
👉🏼 Swipe the images to see the ideas, there are many options you can use to deliver more value and generate more loyalty with your customers.
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💬 Which idea do you prefer? 1, 2, 3, 4, 5 or 6?

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@ Auckland, New Zealand

Love is love. Happy Valentine's Day! 💞⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀
14/02/2020

Love is love.
Happy Valentine's Day! 💞⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀

Be the person who flip the picture. Be the person who doesn’t apologize for flipping the photo. Be the person who’s not ...
05/02/2020

Be the person who flip the picture. Be the person who doesn’t apologize for flipping the photo. Be the person who’s not sorry.⁠

Don't be sorry for posting an image in fear of having to apologize because it was a little out of the ordinary- because it didn’t fit in.⁠
Stop thinking about other people’s opinions because you don’t owe anyone an explanation as to what you are saying or what you are doing instead.⁠
You don’t owe anyone an explanation for choosing to not apologize for the choices you make for YOUR life.⁠

Here’s the catch- you don’t owe anyone an apology either! You have this wonderful, magical power to say 'my story my way'! You just have to access that power within you and decide to use it.⁠
That’s on you.⁠
Choosing to tell your story, choosing to not apologize- that’s on you.⁠

Peps - if the thing isn’t serving you, do it your way. Put it down, flip it, and reverse it into something worth your time! Just be authentic and tell your unique story, that's it. 🙌

03/02/2020

We're on fire! 🔥 Literally and figuratively, because despite the warm weather, we are super productive today.
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Could it be that we have just been on holidays? ⠀ ⠀
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Now just a cool down in the office with an ice pop. And you? How are you keeping yourself cool today? 👇⁠⠀

This is a revealing concept 👁 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Have you ever asked yourself this question? ⠀⠀⠀⠀⠀⠀⠀⠀⠀This was one of the...
31/01/2020

This is a revealing concept 👁 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
Have you ever asked yourself this question? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
This was one of the keys 🔑 we learned in one of the many Social Media Content courses we have attended.⠀⠀⠀⠀⠀⠀
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So, we open our Instagram account; we are super excited because we have 50; 100; 200 ... 300 followers and suddenly ... silence ... Stop. Did that happen to you? It happened to all of us 🤷🏻‍♀️ because once your friends, your mom, your cousin and your neighbor follow you... it's time to ask the magic question: 🤔 why will someone who does NOT know me follow me? ⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
This is where the key concept that comes into play is: ⠀⠀⠀⠀⠀⠀⠀⠀⠀
🔥 VALUBLE content 🔥⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Only those people who find valuable information from us will read, follow and like us: as simple as that 🌈⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
So!!! Get to work to think about how to design and plan your content marketing: including ✔️tips, ✔️ sharing tools, ✔️ turorials and everything that can be VALUABLE for your community. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
If you liked the advice 🙏🏻 comment below! Your opinion is very helpful for us to continue working ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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And don't forget to ask yourself this question very often!!!
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Your business, your partner, your economy, your friends, your clothes and everything is the result of how much you have ...
28/01/2020

Your business, your partner, your economy, your friends, your clothes and everything is the result of how much you have worked on yourself. If you don't like your results, it's because you haven't worked enough on yourself. It's that simple!

Working on yourself is not easy ... it is challenging, revealing and intimidating, but when you do it, changes happen.
⭐️ What does your beliefs say about you?
⭐️ What does your economy say about you?
🌟 What does your lifestyle say about you?

DO YOU LIKE WHAT IT SAYS?
If you don't like it, it's time to design a NEW STORY.

Discover your purpose, raise your standards, design an action plan and create a new story. 🔥 A STORY AND BUSINESS THAT REALLY REFLECTS WHO YOU ARE

Would you like to find the business you are meant to create?

What are you doing about it? We read you in the comments! 👇

It's   and your body knows it.For us Fridays would be like this 💃, because we getl very, very happy.Share in the comment...
16/01/2020

It's and your body knows it.

For us Fridays would be like this 💃, because we getl very, very happy.

Share in the comments what is yours and why?

Your heart will take you wherever you need to be. 💗Breathtaking pic from 'Paso de Los Libertadores', a mountain pass in ...
15/01/2020

Your heart will take you wherever you need to be. 💗

Breathtaking pic from 'Paso de Los Libertadores', a mountain pass in the Andes between Argentina and Chile.


... that's the question. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⁣⁣⁣We see business profiles focused solely on generating more followers, commercial...
13/01/2020

... that's the question. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
⁣⁣⁣We see business profiles focused solely on generating more followers, commercializing and gaining more visibility than their competitors, getting on the 'trend' even at the cost of going against their own essence, thinking that this will make them grow.
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We wonder what would happen if instead of focusing on "growth" we focus on "transcending." ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⁣⁣⁣For us, to transcend is to evolve as a brand, to learn from the steps taken and to become stronger, to know how to overcome obstacles and create a healthy brand in harmony with your initial values.⁣⁣⁣ ⠀⠀⠀⠀⠀⠀⁣⁣⠀⠀⠀⠀⠀⠀⠀⠀⠀
These brands focus on doing delicate and loving work, taking care of their clients and making them live unique experiences. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⁣⁣Those businesses that understand this are the ones that become unforgettable. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⁣⁣⁣That is why we want to invite you in 2020 to take firmer steps by projecting in the long term and creating strategies focused on your customers. ⁣⠀⠀⠀⠀⠀⠀⠀⠀⠀⁣⁣⠀⠀⠀⠀⠀⠀⠀⠀⠀
Write down how you could make your brand closer to your audience and create experiences aligned with its essence. ⁣⁣⠀⠀⠀⠀⠀⠀⠀⠀⠀
⁣⁣Get back to your beginnings, to those values ​​that made you undertake and write them down. Sometimes getting back to the roots is the best way to find us again. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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May your goal always be to transcend, to be a memorable brand.

Almost everyone with their own business knows 'what' he / she does. A large part of them also know 'how' they do it. But...
02/01/2020

Almost everyone with their own business knows 'what' he / she does. A large part of them also know 'how' they do it. But very few entrepreneurs (organizations and businesses) know 'why' they do it. With why is meant: why do you get out of bed every morning? What do you believe in and what is your passion? Why do you do what you do?⁠
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To give you an example, this is our 'why': We believe in the passion of entrepreneurs and that a good marketing plan and a clear purpose can play an important role in the visibility and growth of companies, small businesses and startups.⁠
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Now you! Share your 'why' below ⭐️⁠

for ⁠

To have a successful marketing strategy you must dedicate time to the "buyer persona". ⠀⠀⠀⠀⠀⠀⠀⠀⠀⁠A buyer persona is your...
21/12/2019

To have a successful marketing strategy you must dedicate time to the "buyer persona". ⠀⠀⠀⠀⠀⠀⠀⠀⠀⁠
A buyer persona is your ideal customer, the customer who would buy your products.⁠

Buyer personas give you a deeper insight into who your target audience is, what they want/need and how you can deliver a solution.⁠

How to Create Effective Buyer Personas?⁠

When creating a buyer persona, you should be as detailed as possible. The more specific you are, the easier it will be to create a deep insights into your target audience and determine how best to communicate with them.⁠

Here are two components to make sure you include for the best results:⁠

1.Background. Age, gender, income (this point is key!, education, job title, career, location, and other key demographic information are all important details to add to your buyer profiles.⁠

2.Online behavior. How long do users stay on web pages? Where do they click? What do they want, what don't? ⁠
Also include a “day in the life” section where you provide a first-person point of view (POV) account of your buyer persona. ⁠

Reaching one consumer who you’re sure will identify with your product is more powerful than reaching a multitude who will look past your marketing efforts without even thinking twice.⁠

Do you know your buyer persona?⁠

for

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How much does it cost to help a local entrepreneur? $ 0!⁠⁠3 Ways to Support local business:⁠⁠1. Share the business’s pag...
14/12/2019

How much does it cost to help a local entrepreneur? $ 0!⁠

3 Ways to Support local business:⁠

1. Share the business’s page on social media⁠
Like it, support it, invite others to visit it. Whether it’s Facebook, Instagram, Twitter or LinkedIn, social media is the most affordable and effective tool a local business owner has available to market their business to millions of users online who may not have known the business even exists.⁠

Interacting with local business on social media also helps the business owner know who their customers are and how to better serve them and attract more. Share images of a meal you have at your local coffee shop and tag the business’s social media page so others can find it and learn more or even visit the shop. ⁠

2. Word of mouth referrals⁠
Take the time to share your experience with friends, family, acquaintances and to your social media platforms. People are more likely to trust a recommendation from an actual customer than the business itself. ⁠

According to a Nielsen study 92% of millennials aren’t buying into adverts anymore, making word of mouth marketing (WOMM) so crucial for small business growth. This is especially true in the SME sector where big advertising budgets aren’t available to compete with big companies’ campaigns. ⁠

3. Buy local⁠
Supporting small businesses is the best way to indirectly play your part in economic development. ⁠

Small and medium businesses provide a huge percentage of all jobs, so essentially, the more support local entrepreneurs receive from local consumers, the stronger the economy. ⁠

Let's work together as a community 💙⁠

Name your business below 👇⁠


💵 | We have a good product, we deliver a great service, but there is something that always slows us down: how much shoul...
05/12/2019

💵 | We have a good product, we deliver a great service, but there is something that always slows us down: how much should I charge?

👉🏼 | Whether you are marketing a new product, selling items on Trademe or negotiating a deal with a customer, pricing is not an easy task.
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🧠 | That's why I want to share with you these psychological tricks for pricing, this is a marketing strategy based on the theory that certain prices have a greater psychological impact on consumers than others.
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✅ 1. Prices ending in, 99 make the client ROUND NUMBERS DOWN: We experience this every day without realizing it.
When we see $ 2.99 we think of $ 2.00

✅ 2. Prices with "Round" numbers generate the feeling of EASIER AND FLUID PURCHASE: according to an experiment conducted by the University of Chicago and MIT, precise numbers trigger an association with small values ​​and easier to acquire

✅ 3. Prices ending in random numbers seem to be CHEAPER: Consumers need to use more mental resources to process non-rounded prices. So those prices seem more suitable for rational purchases.

Tag your entrepreneurial friends to give them a hand with pricing strategy 👇🏼👇🏼

❣️ MAKE YOUR AUDIENCE FALL IN LOVE ❣️In order to grow, you have to focus on growing and making your community and your c...
02/12/2019

❣️ MAKE YOUR AUDIENCE FALL IN LOVE ❣️

In order to grow, you have to focus on growing and making your community and your clients fall in love. These are the 10 types of content that I recommend you to be able to show you real, transparent and (very important) human in front of your audience.
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Do you use any of those? How are you getting on with your Social Media content? I read you!

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Volunteering for   has been such a gift in my life and I encourage everyone to learn more about hospice volunteering.I a...
01/12/2019

Volunteering for has been such a gift in my life and I encourage everyone to learn more about hospice volunteering.
I am beyond thankful for being invited to the Greek Extravaganza fundraiser for Hibiscus Hospice, by Club.
We had such an amazing night last night getting into the 1930s groove!
Such spectacular entertainment, conversations and new friendships made. 🖤
Well done Rotary Satellite Club of Orewa-Millwater team for making this happen. 👏👏👏

Some time ago I set out to dedicate moments for creativity and searching for inspiration ✨.⁠⁠I realized that the routine...
17/11/2019

Some time ago I set out to dedicate moments for creativity and searching for inspiration ✨.⁠

I realized that the routine exhausts me, turns off my creativityt and I feel like in "zombie" mode wandering this digital world.⁠

These days I decided to give myself space and go for a walk and get inspired. In this way I found my self walking through the beautiful Gulf Harbour Marina with a pleasant breeze that invited me to create. Lot's of drawings today! Everything was given for creativity to flow.⁠

That's why I want to invite you to do two things:⁠

1) Seek for inspiration by doing what you love.⁠

2) I encourage you to show a little who is behind the business to connect with your audience and with yourself too. 💫💕⁠

Some Sunday reflections! 💕⁠

--------------------⁠

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