14/02/2023
With gourmet meals and awe-inspiring destinations, expedition collective Camp Yoshi is helping new audiences fall in love with the wilderness.
Chef Rashad Frazier, the founder of Camp Yoshi created the collective to diversify the lens through which people experience the outdoors, primarily by offering upscale guided adventures geared towards--though not exclusively for--BIPOC, or Black, Indigenous and people of color. The legacy of outdoor spaces in North America was often passed down from grandparents and parents, with kids going to an uncle's cabin in the woods or their father's secret fishing hole, but as Frazier noted, this was often only an option for white people. "We were marginalized and kept from these spaces."
With Camp Yoshi, he hopes to change that narrative and help bring more diverse groups out of their comfort zones. "We're taking back our power, reconnecting in our own way," Frazier says. "We're going down the roads that had fences and signs saying 'no entry' or 'keep out.'"
Explore Camp Yoshi here: https://www.campyoshi.com
