24/05/2022
Email Marketing is not Dead!
Yes! I know as a business owner, you always hear that!
But what about it?
How great is it that every successful entrepreneur
reminds those who are starting to build their email list?
That my friend is a very valuable reminder that you have to remember, save, and put on a note!
Email Marketing is still one of the best tools you can use to grow your business and increase your earnings even while you're sleeping.
But how do you do it?
So here are some strategies that work!
GET PERSONAL!
Getting personal means you do your research on what your market needs. Study and test your emails based on your research and make sure that what you are sending aligns with what they want.
Getting personal is more than just mentioning their name on the email.
GIVE DISCOUNTS AND FREEBIES
Who doesn't like free taste right? Everybody loves freebies and discounts, especially on a new product they would love to try. So discount codes and freebies are huge impacts on your brands and you can give them as your welcome gift, birthday gift, or part of a promo, via email!
SEGMENTATION
This is probably one of the most used terms in email marketing. As a business owner, you have to know how segmentation works cos it can do massive change with your business on autopilot.
RE-ENGAGE WITH INACTIVE SUBSCRIBERS
Inactive subscribers can do magic in your sales when treated right. By launching a welcome sequence, these inactive subscribers can be reminded of your brand and somehow pushes them to make that sale.
There are different strategies you can do when it comes to email marketing.
You just gotta do the research and make sure to implement it smartly. Do A/B testing to see what works and what does not.
I hope you're not getting confused but if you are and need help with email marketing and creating email designs that catches the eye, I'm your gal!
Let's hop on a discovery to see if we're fit ❤
PS. I am a graphic designer too 😊