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2020
17/01/2020

2020

13/03/2016

Hello readers, from couple of months the motorcycle
market of Bangladesh is doing something like stunning
surprising. Since last year the regular distributors of
different motorcycle brands rearranging their product
line in competition with others. Some of them doing
handover the distribution to others, or some newcomer
are doing self import. Every month in this small
territory of motorcycle market we are getting the
situation quite surprising. So here is the issue what is
the actual situation of our motorcycle market currently
in Bangladesh? Let’s try to know in detail with
Motorcycle Market Situation in Bangladesh, 2016 .
Common Situation of BD Motorcycle Market
You know currently there are over fourteens of
motorcycle brands doing their activity in Bangladesh.
There are Japanese, Chinese, Indian and some local
brands are available in our market. Very unfortunately
some renowned distributors like Karnaphuli is now in
position of tie-up with Yamaha but still not 100% sure.
On the other side, good brands like Suzuki still is not
doing well with their after sales service. Another
Japanese brand Honda is doing well, but we think their
product line should update more keeping pace with
current market trend.
Moreover we expected to get more renowned brands
like Kawasaki, KTM, Aprilia where they are producing
some awesome lower capacity bikes inline with others.
But the potential and existing motorcycle business
giants in Bangladesh are spending too much time
dealing with bureaucracy and calculating profit loss
figures. As a result those products are not available in
our market till now.
Meanwhile some of us regretting for not getting Japan
made product. But nothing to regret as Japan doesn’t
produces lower capacity street bike for international
market. I think the actual point of regression is that we
are not getting international standard & quality product
even spending huge money. The government imposed
tax and charges are the burden no doubt. And there
are also some complains about our importers &
distributors as they are not importing quality product in
our market. They are gaining profit just supplying us
the mid or lower quality products or models of bike.
Current Situation of Motorcycle Market
These are all at a glance common scenario from our
motorcycle market. But like the light at the end of the
tunnel we are now expecting for some better situation
on upcoming closer times.
I am quite sure as some of you might have sensed the
ignition of changes. It somewhat started from the end
of year 2014 but it came visible very slowly at 2015.
And now at the jaws of 2016 it is quite clearly visible
the changes. We are very much hopeful as year 2016
might going to be marked as the glorious time of
motorcycle market of Bangladesh. Also expecting the
year 2017 would be the golden year for the motorcycle
manufacturers of Bangladesh therefore the motorcycle
industry of Bangladesh.
Here in the discussion my concentration is not on year
2017, but I am too much hopeful about the current
year 2016. You have noticed as most of the
motorcycle companies in Bangladesh have been
updating and rearranging their product line. All the
companies are sorting and enhancing their products.
Sequentially you can see some older models are
omitted from many of motorcycle companies and
launched the all new models with new enhanced
features.
Resulting Pulsar AS150, Discover 150F, new Honda
CBR, Hero Xtreme Sports, Suzuki Gixxer SF, Lifan KPR,
new TVS series and some new models from ATLAS BD
are on the road. But those are not all; still there
numbers are in transit. And those are waiting to be
launched within short time from different brands like
Bajaj, Lifan, Keyway, Haojue etc.
Significant Turning in Motorcycle Market
The most significant turning in world motorcycle
market is that, many manufacturers of high-end bike
producers are concentrating producing lower capacity
performer bikes. They are concentrating more to
produce lower capacity bikes from 125cc to 300cc for
those countries who cannot afford or where not
authorized higher capacity bikes. And here we are very
much happy that there are some quality products
within 125-150cc range, which is valid to ride within
our government cc restrictions.
Here you can say here, what is the benefit of us as the
regular distributors don’t interested to bring those high
quality performer motorcycle in our country? Yes
already there are some self-imported performer
motorbikes rolling on our road. And true is that they
are quite expensive and out of the range of common
buyers. Where also those are imported with limited
quantity. So again question comes what is the matter
of excitement for us?
Guys, here is the twist on which I am so much hopeful
and excited! The twist is some small importers trying
to initiate a new silver line in the motorcycle market of
Bangladesh. They are very near to import some quality
products from international market in bulk quantity.
You know when quantity increases then import cost
reduces. And another good news is that, the importers
are now plural in number where healthy competition
will take its place. Resulting, it will not be worthy to
say as peoples of Bangladesh are going to meet some
quality motorcycles within our CC limit just in parallel
with international market.
Therefore, here I am so much positive expecting as we
may see soon some class bikes from Yamaha, Honda,
Kawasaki, KTM, and from other renowned Chinese
brands like Zongshen, Lifan etc. Let’s be optimistic
expecting for the golden era of motorcycles market of
Bangladesh which might initiate with the silver line.

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