Social Marketer

18/05/2023

WE PARTNER WITH Marilyn Johnson ://www.facebook.com/DigitalWorxxDesign

ON DESIGN & ART, WON'T YOU JOIN OUR NETWORK!
We understand that establishing a strong brand identity is crucial for capturing the attention and loyalty of customers. Our team of experienced professionals is dedicated to working hand in hand with you, leveraging our expertise to craft a brand that resonates with your target audience. From defining your brand values and personality to designing captivating visuals and developing a compelling brand story, we will guide you through every step of the branding process.

18/05/2023

18/05/2023

Beautiful art has the power to transcend boundaries and speak directly to the soul, evoking emotions and inspiring a sense of awe and wonder in its viewers. These words were beautifully crafted by Marilyn Johnson

03/05/2022

Stream and Download "Got Me Singing":https://foundation-media.lnk.to/GotMeSingingDirector: Marcos CavallariaScript: theCHLDRNCreative Agency/Management: theC...

28/08/2021

To sum the topic in one word. BRIGHT! And the reason behind such a prediction include some very satisfying and positive facts and trends, like:

Population: India is more than a continent (India’s approx. population is 135 crores/ 1.35 billion. Africa’s approx. 129 crores/ 1.29 billion. We aren’t even talking of the land area!) squeezed into an area which is just right for a country.
Mean age of population: 28 years for the next 25-30 years
Positive facts about the economy which promote the cause of social media:
One of the largest growers of fruits and vegetables
One of the largest producers of milk and milk products
One of the largest land-area under cultivation
6th largest economy in the world
Largest mobile-phone ownership base in the world
Negative facts about the country which too promote the cause of social media:
One of the worst and most skewed man v women ratios in the world\
One of the largest wasters of food and food grains
Worse than sub-Saharan Africa in life-expectancy indices
Most mal-nutritioned people in the world
Huge population living in abject poverty
Huge population needing basic services including education
Put together these facts bring out one thing: That India has every reason to make digital marketing and promotion the most sought-after service in the country. We have all the positives and the negatives which are reason enough to make it viable for social media marketing very successful within the country. Some of the indications besides the facts above are:

Presence of the largest base of mobile-phone users who can be converted with the right impressions and impetus. And the best way to go about is to tap social media.
Mobile telephony going the 5G way which is poised to bring the biggest revolution in communication ever
Use of solutions such as big data and AI is making accesses to social-media very easy. Voice activation, gesture activation, multiple-language activation remains some of the ways by which sites can be accessed. Even a person without a formal education can in days to come, accesses social media effectively and use the same to his/ her advantage. So too the old and the infirm whose reach gets restricted due to physical handicap.
Use of live-videos! If not the social-media, where else! It started with You-tube and today its all over the place. Social media helps having live videos as the connect quality when with live feed is way higher than with stale stuff! About 95% of marketers on social media want to use this feature!
Use of Augmented Reality! If it’s about marketing, the best way to sell is to make the customer aware of all the possibilities that exist when using the product. And that is exactly where AR comes in. From realty to cars to investments, AR can add the extra bit by informing clients about what their acquisition would bring them!

19/08/2021

Daily IG post routine

21/07/2021

4 tips to stand out on social media

1. Focus on Instagram Stories
Ephemeral content (short-lived, impermanent content) has gained a lot of attention through the use of Instagram Stories. These stories will last for 24 hours and will keep your audience coming back for more, and hopefully increase engagement with your brand. According to Sprout Social, “The average time spent on Instagram per day grew to 28 minutes since the launch of Stories. That’s roughly 7 to 13 minutes longer than time ranges collected just before Stories.”
Will you be attending an industry conference this year? Post some videos or pictures on your story to let your followers know what’s happening throughout the conference.

2. Live streaming will continue to rise in popularity was a big year for live streaming. But what content should you live stream?
Was there a new rule or regulation that’s just been announced? Pick up your mobile device, turn on your live video, be the subject matter expert and let your followers know what’s happening in the industry. Your followers want to hear from you as a trusted resource. About 80 percent of consumers would rather watch a live video from a brand than read a blog. So give it a try!

3. Engage with your audience on a personal level
If you’re looking to generate more engagement, you must connect with your audience on a personal level. You can do this by having meaningful conversations that allows you to form a trusted relationship rather than trying to sell.
There’s so much noise on social media that you have to find a way to stand out and get your voice heard. Know your audience and communicate with them in the language that they understand best. Comment on their posts, share their messages and most importantly, respond to your audience in a timely manner.

4. More videos everywhere!
It’s impossible to scroll through social media and not see videos appear on your feed, and it’s no surprise that video content has been on the rise. fact, SmallBizTrends states that by 2019, video traffic will account for 80% of all consumers’ internet traffic.
You could be missing out on opportunities to increase engagement and educate your audience on what you do and who you are.

03/06/2021

https://www.benchmarkone.com/blog/guide-to-instagram-marketing/

If done well, Instagram marketing can build your brand, generate new leads and boost revenue at little or no cost to your small business.

28/05/2021

Social media is a necessary platform for businesses to connect with their customers. The biggest social media platforms like Facebook, Instagram and Twitter are especially necessary to optimize in any marketing campaign. No marketing campaign is complete without a good social media strategy.

Instagram Marketing Tips for Businesses

• Take Good Photos
• Fill out the Bio Section
• Use Instagram Filters
• Use Instagram Add-On Apps Like Boomerang
• Post Photo Collages
• Add Text to Photos
• Post Video Clips
• Post Photos from ‘Behind the Scenes’
• Showcase the Company Brand
• Show Off Company Products/Services
• Preview New Products
• Introduce Employees
• Use Hashtags
• Link Posts to Other Social Networks
• Focus on Your Instagram Community Instead of Instagram Influencers
• Host Contests
• Post at Peak Times for Your Company
• Respond to Comments
• Post Regularly

There are many tips to help a company make the most of their Instagram feed. Besides posting engaging photos, the best thing any company can do on all their social media platforms is to engage with their users. Whether it is responding to comments, hosting contests or even featuring a customer of the week/month, the best way to attract customers to a company and turn them into brand loyalists is to engage with them in a fun, relatable way. There are also websites that can help marketers increase their Instagram audience and engage with them in better ways. Sites such as INK361 and IconoSquare are perfect for increasing engagement efforts and unlocking the full potential of social media.

Instagram Marketing Strategy

The first step in an effective Instagram marketing strategy is to determine the objectives you want the strategy to accomplish. What is it that Instagram allows you to accomplish that other social media platforms don’t? Which members of your target audience are active on Instagram? How does Instagram integrate with the other social media networks you’re using? A successful Instagram marketing strategy should:

• Drive Sales
• Increase Traffic
• Showcase Products/Services
• Increase Customer Engagement
• Connect with Influencers
• Build a More Engaged Community
• Increase Customer Loyalty
• Increase Brand Awareness
• Demonstrate Company Culture
• Share Industry News

The next step is to develop an Instagram Content Strategy. The best approach to the content a company shares on Instagram is to showcase the company brand. To achieve this successfully, businesses should:

• Build Content Themes
• Determine Content Medium & Ratio
• Sat a Content Calendar
• Curate User-Generated Content

The third step is to establish clear team guidelines about the style, publishing, and workflow that will be used. Setting these guidelines from the beginning will maintain the brand’s aesthetic, allow team members to share posts across other social media platforms, use hashtags, create photo captions, use filters and other creative tools, understand the brand’s composition, use geolocations and identify their role in the team more effectively.

The fourth step in a successful Instagram marketing strategy is to foster engagement and set guidelines for community management. Setting these guidelines early will instruct the marketing team how to optimize the bio and link, follow the best accounts and influencers in the industry, manage engagement and incoming messages, monitor brand keywords and misspellings and use Instagram stories.

The final step is always to test the results of the strategy. This allows you to make changes and grow the strategy over time. To ensure this growth it is essential to avoid common mistakes and tell a powerful story through powerful photos. Not every company’s strategy will be the same and building your brand on Instagram can be difficult but it is an essential part of successful marketing strategies today.

Instagram Marketing Secrets

• Schedule Content Posts
• Save Post Drafts
• Use Editing Apps
• Create a Feed That is Seamless (Looks Like One Giant Image)
• Share Testimonials and Reviews
• Post Discounts and Promotions
• Broadcast Live
• Maintain Your Instagram Story
• Use Instagram’s Carousel Feature
• Use a Monetization Tool to Sell Products
• Run Ads
• Run a Hashtag Contest

While some of these “secrets” aren’t necessarily secrets to most of us, not enough companies are utilizing these features Instagram offers. The best way to get the most out of Instagram is to optimize the features it already offers and keep up with updates Instagram is regularly adding.

27/05/2021

These days we all use social media in some form; you may have clicked through to this blog from Facebook, Twitter, or LinkedIn. It is now a constant in all of our lives, and the same can be said for the young people in our care. Which is why watching The Social Dilemma recently got the team thinking about ways that we can ensure that young people can use social media platforms (for many it’s a form of social life) without experiencing mental harm. If you haven’t seen The Social Dilemma, it is a film documentary which looks into the various harmful aspects of social media, and some of them are quite worrying. Despite using statistics from the USA, the documentary states that since the rise in social media and smart phone ownership, the rise in non-fatal self-harm in girls aged between 10 and 14 rose by 189%, and the rise for 15-19 year old girls was 62%. More worryingly, the su***de rates for 10-14 year old girls rose 151% and for girls aged 15-19, 70%. Pew research published in 2018 discovered that 45% of 13-17 year olds consider themselves to be constantly online, and 97% use at least one type of social media platform, so there are some significant risks for young people who haven’t been educated in how to use social media and the internet correctly.

Before we all rush to grab the smart phones that the teenagers in our homes are undoubtedly sitting staring at, we need to remember that social media is here to stay. There will always be search engines and new ways to communicate, so it’s a better idea to educate the children we look after about safe and responsible social media use. Teaching them that while there are benefits to having digital media literacy which include staying connected to friends and family, and levels of creativity connected to creating online content, there are also risks, is the first step.

27/05/2021

One of the biggest marketing phenomena that has affected businesses from all industry verticals and focused market is social media. Those who choose to downplay the role of social media in their businesses will eventually realize the folly of their mistake when they see their competitors raking in all the valuable streams of leads and potential customers right to their doorsteps because of social marketing. Wise business owners on the other hand know the importance of adding social media to their marketing and will definitely begin right now if they haven’t yet done so, just like what 62% of respondents from a recent Socialbakers study is targeting.

But like everything else in the Internet, getting through to your targeted customers on social networks may be harder than it seems on paper. For one thing, an average user gets a thousand or even more than 15,000 types of content depending on how they use social networks. To make your brand or voice be heard above the clutter of social media and connect with targeted customers you need to ramp out your campaigns and adapt profitable paid social marketing channels.

25/05/2021

Join us Sunday, May 23rd, service @ 2:30 p.m. & live streaming @ 3:00 p.m., as we celebrate Apostle Mark A. Henton's Birthday and 19 years in Pastoral Ministry. We will be in all white attire as we celebrate Pentecost Sunday. Cash App $ApostleMAH5

25/05/2021

Instagram masslooking as a marketing tool

Masslooking is a way of promotion in Instagram, which allows you to automatically “look” thousands of other people’s Stories on behalf of a particular profile. This way it appears in user statistics and attracts his attention. It started to be used back in 2018, but the mechanics was not popular – up to 10 unfamiliar accounts appeared in statistics, they looked organically among real subscribers. In May 2019, there was an unexpected boom: several hundreds of third-party profiles began to appear in views. Brands and bloggers began to massively buy views of other people’s stories, but should we join them? In this article, let’s see how the technology works and how it can be applied, experts on promotion in social networks will share their views on mass visibility.