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On The Spot Media (OTSM), a premier distributor of advertising content, delivers advertising video, radio, print and long-form digital content across North America.

Latest stats reveal that the average US adult is expected to spend 168 minutes a day watching traditional TV in 2024, a ...
25/01/2024

Latest stats reveal that the average US adult is expected to spend 168 minutes a day watching traditional TV in 2024, a decrease of 7 minutes from last year.

This includes live programs and recorded shows. It marks the second consecutive year that TV viewing falls below the 3-hour mark.

Advertisers are adapting to these changes to reach their audience effectively.

No matter where you advertise, our team at OTSM can help streamline the content delivery process and save you money.

Success in political TV advertising involves overcoming these challenges and staying nimble in the face of unforeseen de...
23/01/2024

Success in political TV advertising involves overcoming these challenges and staying nimble in the face of unforeseen developments in 2024.

Partner with OTSM to stay adaptable with up-to-second information and top-notch customer service to handle all of your needs.

18/01/2024

OTSM OnSuite allows fast and seamless order placement.

Our industry-leading API allows for simple integration into your existing systems and allows the transmission of timing sheets and a location for stations to reference and download their content.

Learn more about OnSuite by contacting us today.
https://www.onthespotmedia.com/Contact

We had a great time at CES last week, where we discovered the future of media and advertising.There's nothing quite like...
16/01/2024

We had a great time at CES last week, where we discovered the future of media and advertising.

There's nothing quite like the experience of learning and connecting with colleagues who are at the forefront of these exciting advancements.

Every dollar we save is an investment in your media. At OTSM, we're committed to helping you cut costs on your media and...
04/01/2024

Every dollar we save is an investment in your media. At OTSM, we're committed to helping you cut costs on your media and advertising in 2024 and beyond.

Let's optimize your budget and maximize your impact together!

As we navigate the ever-changing advertising landscape in 2024, TV advertising shines as a strategic choice for business...
02/01/2024

As we navigate the ever-changing advertising landscape in 2024, TV advertising shines as a strategic choice for businesses seeking to maximize reach and credibility.

The reduced competition in the TV advertising space allows your brand to stand out amidst the digital noise.

With a captive audience, the trust associated with the medium, and the ability to tell compelling stories, TV advertising remains a compelling option for businesses looking to make a significant impact.

Learn more: https://www.onthespotmedia.com/Resources/Updates/why-2024-is-the-year-to-utilize-television-advertising-the-power-of-tv

We can’t wait to join the annual gathering of the political marketing pros to discuss their allocation plans and creativ...
28/12/2023

We can’t wait to join the annual gathering of the political marketing pros to discuss their allocation plans and creative strategies for 2024.

If you’re attending MediaPost’s Marketing Politics: The Conference, reach out to Jim Celentaro or Carmine Moliterno to set up a time to meet in DC!

With the media ecosystem exploding with change, creating new distribution opportunities alongside innovative ways to mon...
27/12/2023

With the media ecosystem exploding with change, creating new distribution opportunities alongside innovative ways to monetize content, we can’t wait to attend NATPE Global to connect with the leaders driving the future of media!

Connect with Geoff Kowalksi if you’re interested in setting up a time to meet.

We’ll see you in Miami!

22/12/2023

Wishing you joy and warmth this holiday season from the entire team at On The Spot Media.

May your celebrations be filled with laughter and memorable moments!

Exciting shifts in streaming advertising for 2024:Streaming platforms are embracing ads to boost profitability by raisin...
21/12/2023

Exciting shifts in streaming advertising for 2024:

Streaming platforms are embracing ads to boost profitability by raising subscription prices and increasing ad-supported content.

Ad pricing is becoming more competitive, with platforms like Disney+ and Netflix adjusting rates, while Amazon's Prime Video is poised to become a major player, projecting substantial CTV ad revenues and a top-three position in streaming advertising.

Stay tuned for these game-changing trends in streaming!

In today's rapidly evolving media landscape, staying ahead of the curve is essential for success. Meet OTSM Network, a t...
19/12/2023

In today's rapidly evolving media landscape, staying ahead of the curve is essential for success.

Meet OTSM Network, a trailblazing player in the advertising and broadcast industry, leading the way to new horizons by partnering with engaging content and harnessing cutting-edge transmission and targeting technologies.

In this blog post, we will delve into the world of OTSM Network, exploring its five-step process, key benefits, and the exciting realm of media it encompasses.

https://www.onthespotmedia.com/Resources/Updates/otsm-network-content-distribution-and-advertising

At OTSM, we're excited to see the future of TV advertising in 2024 with trends like enhanced targeting, shoppable ads, a...
14/12/2023

At OTSM, we're excited to see the future of TV advertising in 2024 with trends like enhanced targeting, shoppable ads, and AR integration taking center stage.

As the industry evolves, staying on top of these developments will be crucial for successful campaigns.

OTSM is your trusted partner for full network access across digital, linear, and OTA destinations, providing first-class...
12/12/2023

OTSM is your trusted partner for full network access across digital, linear, and OTA destinations, providing first-class 24/7 service for any media fulfillment needed.

Contact us today to learn more about OTSM Network.

05/12/2023

At On The Spot Media, we have proudly serviced dozens of political campaigns, on both sides of the aisle, from local to congressional to state and federal campaigns.

With OTSM as a partner, your political campaign can reach more voters, with customized ads, across all platforms and devices, from print, radio, and broadcast to FAST/OTT/CTV, social media, and websites.

Learn more at onthespotmedia.com

We're thrilled to announce our partnership with ESTV and OTT Studio, paving the way for the world's first 24/7 live line...
30/11/2023

We're thrilled to announce our partnership with ESTV and OTT Studio, paving the way for the world's first 24/7 live linear and AVOD esports channel to reach networks and platforms worldwide.

Huge thanks to Eric Yoon for his invaluable partnership—we're excited about the journey ahead and the endless possibilities it holds.

OTSM is now at the forefront of the advertising and broadcast industry, collaborating with the most captivating content ...
28/11/2023

OTSM is now at the forefront of the advertising and broadcast industry, collaborating with the most captivating content while incorporating the latest advancements in transmission and targeting.

This positions us to create and deliver the next generation of content distribution, along with related advertising strategies and opportunities.

Contact us today to learn more about OTSM Network.

21/11/2023

Every new customer brings a unique challenge, and we're not a one-size-fits-all company.

At OTSM, we pride ourselves on designing solutions tailored to our customers' needs, making their lives easier.

We're thrilled to announce a strategic partnership between OTSM and OTT Studio!As Jim Celentano, Managing Partner at OTS...
15/11/2023

We're thrilled to announce a strategic partnership between OTSM and OTT Studio!

As Jim Celentano, Managing Partner at OTSM, puts it: "We are excited to be in strategic partnership with OTT Studio and their vast distribution across digital platforms, helping us serve the OTSM Network of brands and advertisers now reach premium digital destinations across content within the OTT Studio portfolio and across CTV, Online, and Mobile."

And James Patrick, Co-Founder of OTT Studio, adds: "The partnership with the OTSM Network is more than an alignment between two like-minded companies with synergies among advertisers and distribution. This strategic positioning in the market will help OTT Studio reach more audiences, working closer with brands and advertisers across linear networks and emerging OTA destinations, all within the OTSM Network."

This collaboration is set to unlock exciting opportunities for both our teams, and we can't wait to see where it takes us!

Stay tuned for more updates.

14/11/2023

Unlock the full potential of your content with OTSM's OnProduction, a cutting-edge suite of duplication and production services.

From seamless spot customization to QR code integration, voice-over, graphics, and more, our state-of-the-art HD editing suite delivers comprehensive post-production solutions.

Learn more at onthespotmedia.com

From data-driven targeting and digital integration to traditional negative messaging and localized appeal, political cam...
09/11/2023

From data-driven targeting and digital integration to traditional negative messaging and localized appeal, political campaigns are innovating while relying on proven strategies to connect with voters effectively.

📺🗳️

In the ever-evolving landscape of advertising, the NFL stands as a prime arena for brands to showcase their products and...
07/11/2023

In the ever-evolving landscape of advertising, the NFL stands as a prime arena for brands to showcase their products and services.

This season, the spotlight is not just on traditional linear TV ads, but also on the growing influence of connected TV (CTV) advertising.

In the blog below, we delve into the latest TV advertising trends in the NFL and explore strategies for balancing connected TV and linear TV ads effectively.

https://www.onthespotmedia.com/Resources/Updates/Exploring-the-Dynamic-TV-Advertising-Trends-NFL-Connected-TV-Linear-TV

Our team had an amazing time at NAB Show New York as we connected and collaborated with leaders in the media and broadca...
02/11/2023

Our team had an amazing time at NAB Show New York as we connected and collaborated with leaders in the media and broadcast industry.

See you all next year!

We're headed to the Sunshine State for the Media Ad Sales Summit!We are excited to come together in Fort Lauderdale to c...
26/10/2023

We're headed to the Sunshine State for the Media Ad Sales Summit!

We are excited to come together in Fort Lauderdale to collaborate and advance the way we as an industry buy and sell media, of any kind, collectively.

25/10/2023

OnTraffic ensures full-scale media success with complete coverage across all platforms and formats.

With 24/7 customer support, tailored workflows, and real-time intelligence on our customized OnSuite dashboard, your advertising creatives are guaranteed to reach the right audience at the highest quality.

Say goodbye to missed opportunities and let OnTraffic lead the way to advertising success.

Political ad spending is projected to soar to an unprecedented $10.2 billion in the upcoming 2024 campaign cycle, accord...
19/10/2023

Political ad spending is projected to soar to an unprecedented $10.2 billion in the upcoming 2024 campaign cycle, according to recent reports.

With local TV stations expected to capture half of this massive budget, it's clear that traditional broadcast media remains a formidable force in the advertising landscape. Broadcast station owners are celebrating this 'unimaginable' spending, underscoring the enduring power of television as a campaign communication channel.

We're excited to attend the 2023 NAB Show New York at the Javits Center!We are looking forward to collaborating with par...
17/10/2023

We're excited to attend the 2023 NAB Show New York at the Javits Center!

We are looking forward to collaborating with partners, colleagues, and leaders in the media and broadcast industry. See you next week!

In the fast-paced world of political campaigns, time and money are precious. To ensure your candidate's victory, follow ...
12/10/2023

In the fast-paced world of political campaigns, time and money are precious. To ensure your candidate's victory, follow these essential practices:

1️⃣ Customer Service is King - More than a President, Choose Wisely! Reliable customer service ensures ads reach their destination promptly, without breaking the bank. Don't neglect this critical service; it can save millions!

2️⃣ Trusted Technology Can Make All the Difference! Adaptability is key in a changing media landscape. At On The Spot Media (OTSM), our technology ensures ads reach their target platforms swiftly and affordably.

3️⃣ Speed Equals Savings. And Savings Means More Budget! Swift ex*****on means efficient spending and victory. Partner with OTSM to reach the right audience at the right time, maximizing your budget.

In political advertising, these best practices can be your ticket to success. Focus on service, trust in technology, and prioritize speed for a winning 2023 campaign!

In the world of politics, reaching voters effectively is paramount. Here are three key reasons why TV advertising remain...
05/10/2023

In the world of politics, reaching voters effectively is paramount. Here are three key reasons why TV advertising remains a cornerstone for political campaigns:

1️⃣ Wide Reach: TV reaches diverse audiences, allowing precise targeting by demographics and regions.
2️⃣ Visual Impact: It combines visuals and emotions, making it a potent tool for delivering powerful messages.
3️⃣ Credibility: TV is a trusted source, lending credibility and legitimacy to political candidates and campaigns.

While digital channels play an increasing role, TV's enduring influence cannot be overlooked. 📈

Join us in extending a warm welcome to Wendy Mejia, our newest Client Services Representative!With her inspiring motto, ...
03/10/2023

Join us in extending a warm welcome to Wendy Mejia, our newest Client Services Representative!

With her inspiring motto, "We will figure it out," Wendy's determination and positive outlook are truly remarkable. Her ability to adapt seamlessly, coupled with her strong relator skills and her knack for achieving results, make her a perfect fit for our dynamic team.

Wendy brings a wealth of experience from her time at Vyvx, DG Systems, and Extreme Reach, which will undoubtedly enrich our client interactions and drive our continued growth.

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