The Digital Collective (2024)

27/09/2022

LAND FOR SALE
Size: 300 sqm
Location: Magallon
Situated: Besides a quiet small side-road
Immediate purchase available

22/08/2022

10.36x ROAS?! 🤑🤑 YES PLEASE!

Ok, so, just to extinguish any inflated hopes and dreams... these results happen occasionally, NOT every single time. If I were to put an average number on our overall ROAS achievement, I'd say 6x consistently, across all niches. However, we've had some exceptional moments in the past, mainly during holiday periods, where 60x ROAS has been achieved for 1-week straight. Think about the potential of that for a second, if you were to invest heavily during that 1-week... the possibilities are insane 🤔🤯

To get results like this, it's a case of having an amazing product or service to offer your audience, having a world event or special occasion that increases the buying activity of your audience coupled with our experience of running ads on your behalf.

It's not about luck, and it's not about being a genius...

It's about being in the right place, at the right time... .. with the right methods/processes and people in place! 🔥

Get in touch and get your piece of the pie:
www.thedigitalcollectiveltd.co

22/08/2022

Our client's clothing brand and online store achieve consistent 8x ROAS since they came on board with us. Needless to say, they're very happy and expanding their business quickly 🤓✅

Don't be fooled though, it's not just a case of running ads for them from day 1...

- Firstly we helped tidy up a few areas of branding on their website as it was unclear
- Secondly, we discussed ways that they can implement change in their day-to-day processes to allow them to cut costs
- Thirdly, we evaluated their target audience, and the market that their brand is aligned... AND THEN FINALLY, ran ads accordingly 🔥

To find out exactly how we can help your business, schedule a call and be 100% transparent, this will allow for the best service to be provided to you in order to achieve the best results.

Book here >> www.thedigitalcollectiveltd.co/book

21/08/2022

📅📲 Book a call - let's discuss how we can help you
www.thedigitalcollectiveltd.co/book

21/08/2022

More often than not, it takes an outsider's perspective to see how to improve things. When it comes to business, you can't afford to lose out on potential sales and bookings due to simply not seeing how you can improve/implement changes for the better. Dedicated business advisors and integrated team members for this job role are not a cost-effective way of making these realisations as they are not also the ones that are taking action, so, why pay for two separate services when we can provide assistance all around?

Business 101: SAVE MONEY WHEREVER POSSIBLE!

What we do:
- Sit with you and have a discussion to find out what is working, and what's not working
- Find out about your goals and next steps
- Refine areas of your business that need improvements with various service offerings that we provide
- Hone in on enhancing your business, visually and financially, sometimes it could even be a mindset shift that's needed
- Implement changes discussed and track the progress and outcome
- Provide you with the analytics month-on-month for you to track your business's progression... Oh, and make you a bucket load of money in the process!

We're ready to enhance your business, in many different ways...

Get in touch to find out more.....or to take your first step to make changes 💪

www.thedigitalcollectiveltd.co/book

21/08/2022

Struggling business owners... 👂
We are here with arms WIDE OPEN! 😌
Take control of your business today, don't delay...
www.thedigitalcollectiveltd.co

21/08/2022

Another E-commerce businesses online sales
ROAS of 8.58x 🔥
€11,055.69 -> €94,840.62

What's the highest sustainable ROAS your business has achieved? It's great for businesses to even get a consistent 3x ROAS, so how do you think this business owner feels knowing that their store is consistently turning €1 into €8.58 on repeat, every single day, months on end?

Here at The Digital Collective, we look to provide you with this money-making machine, no matter what business type you are. Whether you're in a buying/selling style business, or whether you just need to get more bookings and get more customers using your service... we help everyone that is suitable for us to work with and want to actively expand their business and achieve success!

We don't just work with anyone, you have to want this.

Simply DM me to discuss more, or go ahead and book a call:
www.thedigitalcollectiveltd.co/book

See you shortly 💰

21/08/2022

E-commerce business online sales
ROAS of 5.83x 🔥
€6,936.79 -> €40,411.02

Could you imagine giving just €1 and someone giving you back €5.83, over and over again? When you take risks to invest in your business, this is very much a reality and it's common for us here at The Digital Collective to provide you with this money-making machine! 🤑

You don't just get these results by accident and mindlessly creating ads without research or expertise. These results come from years of first-hand knowledge and experience in the game, our skillset is provided as a service to our clients, and you could take advantage of that too.

Simply DM me to discuss more, or go ahead and book a call:
www.thedigitalcollectiveltd.co/book

We'll see you soon 😏💰

01/08/2022

Self-employment isn't for everyone, but if you have the urge to be your own boss while still making money, it can lead to fantastic opportunities. You get to choose your own schedule, make the decisions, and answer only to yourself - there are some exceptions to this!

Most people work at least 40 hours per week in some capacity. You ultimately have the choice to spend that time doing something you enjoy or doing something that makes you unhappy and negatively impacts all other aspects of your life.

Here are five reasons to think about putting those hours toward something that is uniquely yours:

1. The possibility of influencing your future -
When you have a 9-to-5 job, your boss and the employer have the final say. They have the power to determine whether to recruit or dismiss you, how you spend your eight hours each day, and how the events of those eight hours will affect you in the future. They provide you a paycheck in return for your time. A commodity. The current economy is the issue. The days of spending a lifetime at one job and retiring with a pension are long gone. Today's new retirement strategy is unknown, so people are turning to self-employment to take care of this for themselves. Your financial security is too vital to entrust to another person.

2. The ability to spend your time doing the things that are important to you -
Life is brief, and the one thing we can never get back is time. As a result, time becomes one of your most valuable commodities, and you should manage it as such. You can manage your time better by being self-employed.
You can decide not to do any work on a given day if family or other obligations arise. That kind of freedom is not available at work. Life should fit around your work, not the other way around. Life must come first, always.

3. Countless opportunities for financial gain - high risk/high reward
Your earning potential at a regular job is determined by the position you hold or a contract that is negotiated. Promotions and raises are possible, but they are the exception, not so much the rule. No matter how long you work there, your earning potential is limited.
To be fair, you may make nothing from your business, but individuals who decide to become self-employed are driven to create a successful enterprise. Entrepreneurs don't like the way things are, so they keep expanding their companies and boosting their earnings. The benefit of being self-employed is that there are no gatekeepers to control your income, only yourself!

4. Location Freedom -
Being able to build something that can support you wherever you are in the world is one of the wonderful things about running your own business. You might have an endless consumer base and create a location-independent, online business because more than 2.5 billion people use the internet every day. Gone are the days when you need to be confined to a specific place. Being able to go wherever you like is true freedom. It's great that this is possible because various settings can encourage creativity and innovation, enriching the opportunities for business and yourself.

5. An opportunity to leave a lasting impression -
Your children and grandchildren may benefit from the business you develop. It's possible for what begins as a desire for freedom to become a cherished family heirloom. A firm like Ford has been handed down through the ages and continues to have an impact on people's lives. If you build a business around a passion of yours, it will have an impact on people's lives for decades or perhaps generations. You can leave something deserving of pride to your offspring.

Today's technology and the Internet allow us to build the business and life of our dreams. It won't be simple, and it will take time, but it is doable. Make sure you're ready if you're considering taking the risk. You don't want your dream to become a nightmare!

Just in case, make an emergency plan. Make a growth plan as well as a clear plan for your business. Have a strategy for marketing that goes beyond clichés. Wait until you are aware of what the industry entails before entering it.

A fresh start with which to accomplish all your life's goals. I wish you success in all that you do.

29/07/2022

Why we need to take Social Media Marketing seriously as a musician?

You must act if you want the public to hear your music. If you don't truly understand the various methods of promotion available as well as the ins and outs of music promotion that is required in general, then your music career will be left stagnate and unfulfilled. Find out what methods appeal to you by researching all platforms, including Facebook, YouTube, Instagram, and TikTok as well as non-social platforms such as iTunes, Spotify, TuneCore, CD Baby etc.

Creating a single is always the first thing that comes to mind when considering how to advertise your music online, at least it should be, but your entire music repertoire must always be available for those that have heard your single and want more! The collection of your singles, albums, music videos, promotional posts, social presence and so many other aspects all contribute to better increasing your audience's reach, promoting all of these by using advertisements is the next step to seize the opportunity and make the most out of the marketing strategy. If advertisements are not used in addition to the strategy, then a whole lot of hope is needed, and fingers crossed to be recognised or established within the industry.

Considering this seriously is a must. Just as seriously as your day-job (if you're not fortunate enough to do music full-time), because if you don't, you will fall behind while others get the success you desire. 99.99% of musicians, if they were being completely honest, are aware that if they want their music careers to succeed, they must use contemporary social media techniques and update it consistently, if not daily. The music industry is far too competitive to function in any other way, you will be left behind!

If you want to compete with other musicians online, having amazing songs and talent are just not enough. These things are crucial, no doubt, but if you want to create a successful music presence, social media marketing should come first and of course, networking too. It's all about "Who you know", right?

Social media is undoubtedly one of the best tools you can use as a musician to expand your fan base because it allows you to connect with people all over the world. You may believe that you don't need to concentrate on social media marketing for your music career, but in 2022 it will very much be an unwritten requirement. You must comprehend how social media for musician’s functions if you wish to attain a larger audience. It is impossible to overlook the amazing benefits of being able to communicate with anyone, anywhere in the globe, regardless of how far away they are.

28/07/2022

Starting and running a small, independent record label can be a successful method to help your preferred musical scene/genre, whether you play music yourself or just love listening to it. However, being able to represent excellent bands is not the only requirement for success in this business. If you want to sell more than just few copies of even the best records, you'll need some serious promotional and web-based skills and a well-established network both online and offline.

There are a lot of benefits that come with starting a record label and one of those is that you have total control over every choice you make as the owner and manager. You have a lot of options with who you work with, from the genre of music you want to promote to the style of artist. Also, you can choose the marketing strategy that will reach your target audience.

The record label's focus is on collaborating with artists to produce new music but also identify what is currently trending, by meeting in the middle and producing both new and trending music, it instantly has a heightened chance to be deemed a success from the beginning.

You can generate income as a label in several different ways. From streaming, licensing, and occasionally even live performances, you'll receive a percentage.

Steps to start a record label:

* Plan the business of a record label
Set up the appropriate business entity for your label so that you can operate legally and protect yourself as well. You have several options, which may be called different things in different countries, but are functionally the same.

*Select the structure for your record label
Even though a solo proprietor can legally run a label on their own, there are various company models that shield owners from personal risk. It takes more time and work to operate the business structures that provide you with this protection. You will typically have to prepare more frequent/difficult tax returns and submit yearly paperwork to the state. Consider the dangers to your personal safety and liability.

*Work out your costs
Make a detailed report outlining your anticipated launch, present it in an unambiguous, understandable manner. Lenders and investors compare anticipated expenses against anticipated revenue to assess your company's likelihood of making a profit.

*Name your label something distinctive
The biggest branding error you can make for your record label is to choose a name that blends into the background and is easy to forget. Names that are too like those of other record labels will undoubtedly be forgotten. Avoid choosing names that are too generic or lack strong connotations or image.

*Spend money on equipment
This goes without saying, but you either need to have the funds to afford to purchase the equipment yourself, or have the facility available to record in.

*Promote and market your record label
The way that music is bought, listened to, and delivered has seen a significant transformation in the previous ten years because of the Internet. If you follow the conventional strategy of touring and relying on CD sales and radio play, you will have a difficult time establishing success. In order to keep your business successful, YouTube videos, Instagram, Facebook, Spotify, iTunes and many other platforms for social media and music promotion. CD sales are actually a very small part of it now, merchandise is a larger portion of the touring sales process.

To summarise -
Like any business, especially within the music industry, it takes a lot of preparation, planning, investing, knowledge, experience, and networking to make it successful. You simply cannot dip your toes in, you need to jump in face first.

27/07/2022

Upon recording, audio immediately enters what we might refer to as the virtual environment. Audio can be transported magically from one instrument/device, directly onto a computer or system, without the need of physical storage methods such as tape/CD's etc. Additionally, it can be copied and repeated indefinitely without losing any integrity.

The Virtual Recording Studio is a hybrid system that enables audio engineers to have the studio of their dreams at the click of a button. It consists of cutting-edge hardware and digitally modelled software products. It gives the user the ability to record in real time using a locker full of virtual microphones, mix using racks of virtual equipment on virtual analogue consoles, and master using the best finishing systems available, as used by the professionals.

The fact that the virtual recording studio is both more technologically advanced and more reasonably priced is the best news of all. At a fraction of the cost of a physical recording studio. To help you understand what virtual record studio is...

A virtual recording studio is seen as two things:

1. A DAW (digital audio workstation) - Logic Pro / Cubase / FL Studio. It is an electronic device or application software used for recording, editing, and producing audio files. DAWs come in a wide variety of configurations from a single software program on a laptop, to an integrated stand-alone unit, all the way to a highly complex configuration of numerous components controlled by a central computer. You can start your own virtual studio in the comfort of your home, and depending on budget, will determine just how sophisticated that system is. You can record a composition, or just a simple vocal track without being physically present in a "real" recording studio. It is an ideal solution for musicians that cannot attend a studio due to travel restrictions, busy schedules or a whole number of factors. It is a great solution as a failsafe set up amidst the pandemic.

2. A collection of either your band members or other musicians send their recordings that they have personally completed, either at home or somewhere else, and then they send you the recorded stem files. These pieces can then be put all together (into the DAW) to create the full composition, without the need to meet in person or at a recording studio. All band members can stay home, even other sides of the world and create music together. It implies that it can be done separately by people or a group of musicians in their own comfort and time availability and can be acquired as one output to be used in the virtual recording process. It is accessible for everybody if they have all of the means.

This platform portrays a very vital role in the upbringings of the music industry. We have seen the drastic changes of music businesses during the pandemic. Physical recording studios have been at a standstill for the duration of lockdowns, but because of the prevalent advancement of technology and the ease of accessibility to every home user, DAW platforms have been more frequently used in casual settings.

-----------------------

Key Benefits of Virtual Music Recording...

1. Cost effective recording solution -

This is solely dependent on the requirements of the user, but it can certainly be a cost-effective solution in many cases. With the need to only use your own instrument, have a small selection of microphones and inputs, it means that you can record an infinite number of compositions in the comfort of your own home, rather than having to purchase and setup a fully soundproofed studio with full sized consoles. It does become very expensive if used in a professional setting though, as inputs, gear, equipment can become costly, especially if there are many musicians involved.

2. Allows musicians to have multiple takes to ensure the perfect result

The output of a recording can be easily manipulated to achieve the result that is desired. Not only that, but there is nothing stopping a musician or vocalist from spending 2-weeks to record a single, to achieve perfection. This is certainly something that would be too expensive to do in a physical recording studio, as you pay a day-rate for the studio and engineer, so it's always a rush to get the recordings down in a timely manner.

3. Easier access to global opportunity

It allows more users to be able to create their music, affordably, therefore more users can publish their music online and potentially to be recognised globally. With assistance from companies online such as TuneCore/CD Baby and lots more, they can publish your music cross-platform by simply paying a monthly subscription fee. This almost completely eradicates the need for the old-style record label company to publish your music, except for the fact that it does not actually publicise and promote your music like a record label would, it simply is a host.

26/07/2022

Social media - a tool in the advancement of music business...

Social media has increasingly become important within everything as technology is rapidly evolving and the internet is altering our society and daily lives. One of the industries that is positively influenced by social media is the music business, although this can also be situational and increase the overall competitiveness.

Different artists, musicians, recording studios, and music schools can interact communicate and market with their followers / customers from afar on social media sites via Instagram, Twitter, Facebook, YouTube, Tik-Tok, and more, in a unique, enjoyable, and inexpensive way. Social media has significantly aided music industry businesses by using it as a global platform to launch their musical careers and services to new heights.

1, Social Media Advertising and Marketing
One of the best methods for helping the music industry in reaching its zenith is social media advertising and marketing. The greatest strategy to publicise your business is through social media as it is the platform that people in today's generation use the most frequently and constantly. In addition, it appeals to a broad range of people rather than just a single target group. Social media advertising has the lowest cost-per-1000-impressions when compared with other advertising methods, such as radio, leaflets, magazines, television etc. It also offers hyper-targeting capabilities that allow business owners to put their product/service/music directly in front of the desired audience, without the need to overspend on advertising to the “wrong audience”.

2. Correcting Your Timing
To share the proper content at the right moment is the key to a successful social media post. Regardless of how effective your marketing effort is, time is a key consideration. If you don't post at the appropriate times, you may not obtain the intended goal.
Social media provides you with in-depth analysis and performance for your various posts and activities, this helps when determining the best time to post. What other method is so simple to connect with an audience demographic, whether on a broad or concise search. Consistent posting of relevant content at the right time can prove to be an essential method used to boost your business.

3. Offer your audience engaging ways to interact
The social nature of social media platforms mean that people are eager to interact and engage with others. Considering that almost all people follow brands on social media, you have ample opportunities to engage with your audience for your own business too.

This implies that social media is crucial to the music industry too, on both the creative and business dynamic. It has proven itself as the most efficient yet inexpensive method for advertising your business to your intended target audience.

25/07/2022

Numerous music industry business owners have taken chances to grow their companies to where they are now. However, taking a chance does not entail entering a situation blindly and then expecting fantastic outcome. Instead, handling risks successfully requires meticulous planning and a fundamental strategy.This implies that each business in the music industry, including you, will decide whether risks are appropriate for your business.

However, there are reasons why you should choose to take risks when the time is right:

1. You won't find out UNLESS you try.
No matter how calculated a risk is, nobody can ever truly know if it will pay off. However, this shouldn't deter you from taking chances. You have no idea what the future holds or how successful your business will be. Also, you can make contingency plans to help mitigate the potential for failure.

2. You learn from taking risks – personally & professionally
According to Michael Stelzner, proprietor of Social Media Examiner, a company's ability to expand depends on its willingness to try out novel concepts as he puts it, “Nothing ventured, nothing gained.” You will learn how to think strategically and plan effectively after each failure, no matter how small. Just keep in mind that not all risks are worthwhile, and when you fail, adapt your approach by learning from it. In fact, you should incorporate this way of thinking into how you conduct business in all aspects.

3. Innovation and opportunity are tied to risk
Business leaders within the music industry recognise that taking risks comes with opportunities and innovation. If you refuse to acknowledge the possibility that your endeavour can fail, then you’re in for a shock. However, if you perform all necessary calculations and decide which options are best before moving onto the next stage, the level of risk is likely to be reduced. The more convincingly you can support an idea or a particular course of action, the more likely it is that you will succeed, even if it is risky.

4. Risk-takers are already ahead of the competition
Like the idea of a first-mover advantage, there is less competition for risk-takers when most people avoid taking it. This implies that if you see a lucrative opportunity and no one else takes it, you are the only company benefiting from it and engaging with clients.
So, whenever you're thinking of taking a chance, consider your competition. If you don't take the chance, someone might decide to do it in your place. However, if you are aware of the potential reward, you may be confident in knowing whether the risk is worthwhile, or not.

08/07/2022

6 Business Rules - Imperative to any business model 💪

07/07/2022

What is considered to be the MOST important characteristic for entrepreneurs?! 🤷

✳️ INTRINSIC MOTIVATION:
In it's most basic meaning, you are self-motivated and not looking to others to push you to do things or hold you accountable for your own businesses progression.

Commonly, business owners are incredibly motivated to succeed. They’ve poured blood, sweat, and tears into their company, and may have literally gambled or mortgaged their future to get their business started! 😬😓

Having a lot at stake, financially, emotionally and physically usually fuels the motivational drive and eradicates the procrastination aspect of "getting started".

To summarise:
It takes a certain mindset to be a business owner / entrepreneur 💪

06/07/2022

Doing just enough is a bad strategy, a really bad strategy! 👎👎👎

You need to go beyond your customers expectations, in a multitude of different ways...

A problem with a lot of startups is that the founder often ends up doing just enough to get by. The issue with this is they are not producing any additional market research, they are not giving the "wow" factor to their customers, and are not providing an experience that's really worth mentioning to other people. If they’re really going to grow as a business, they need to do at least a little beyond what their competitors are doing. ✏️ - remember this.

To find faster success, business owners must go beyond the conventional customer expectation. This includes all different ways, such as additional work/service, exceptional customer service, offers/deals/incentives to be a returning customer, provide things they simply cannot refuse, by exceeding their functional expectations, surprising them with interesting features, heighten their emotional expectations (creating an experience that makes the user look at your product and say “wow”)... even exceeding their financial expectations (but be careful with this - don't force sales ONLY by discounts, this can potentially promote the wrong target audience!) 📈💰

05/07/2022

It seems to be a trend for so many people to want to be identified as an "ENTREPRENEUR", but VERY few actually have what it takes to make it a reality, rather than just a pipe-dream.

There are a million different attributes that contribute to being a entrepreneur, but most of all... it takes balls ... (and no - not meant in a sexist way) 🙄🤦

As an entrepreneur, you're required to:
- "stick to your guns" and take "advice" with a "pinch of salt"

This just means that although you may have a lot of external influences and judgemental comments made about your ideas and plans, always remember to stick to your guns, stick to the plan, your vision, your end goal... follow it through from beginning to end, without letting those influences take over you emotionally!

The Digital Collective

27/09/2022

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