15/01/2023
our biggest mistake on Instagram is:
Not using Stories. Here’s why 👇🏻
➡️ Instagram feed
Purpose:
-Grow your followers
Content to share in your feed:
-100% within your niche
-Valuable and relevant to your audience
➡️ Stories
Purpose:
-Grow your business [Connections and sales]
Content to share in your Stories:
-Whatever your want as long as it’s interesting/ engaging
-Your offers (products, services, freebies)
👇🏻👇🏻👇🏻
If you consistently share content in your feed but neglect your stories…
You’re probably growing an audience that is not really engaged:
-They don’t care about you as a person.
-They’re just looking for free stuff (free content suckers).
Problem:
-They aren’t a loyal audience ready to buy from you.
Why does it happen?
-People care about people.
-People buy from people they love and trust.
Having a personal/ influencer brand is not just about using your photo as a profile picture.
If you are building a personal brand but you’re not using Stories to connect with your audience & sell…
You’re missing out!
(Only 2% of you will get this far, if you’re still reading comment “😎”.)
Pro tip:
The more engagement, the more views!
How to increase your engagement:
Use story stickers to encourage your audience to engage with you (polls, quizzes, questions, etc).