The Loop Consulting Kenya

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The Loop Consulting Kenya

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10/01/2025

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02/01/2025

Launch 2025 strategically:
✔️Picture your ideal business reality
✔️Understand how far you are from that
✔️Create a roadmap with clear goals
✔️Acknowledge your fears and capabilities
✔️Take small realistic steps
✔️Be agile to allow progressive changes
✔️Fail forward

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31/12/2024

This far the Lord….!

19/12/2024

It is by grace. Has always been by grace. Always will be by grace. A Happy Birthday indeed. .

03/12/2024

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20/11/2024

Whatever she said 🤗🤗. The Standard Newspaper.

https://www.standardmedia.co.ke/business/opinion/article/2001506649/why-human-to-human-interaction-is-irreplaceable-with-tech-in-customer-service

07/11/2024

I’m always enthused and astounded by organizations that embrace learning and development as a strategy that enhances customer experience.

Such Organizations have a deep understanding on the importance of aligning their strategic goals with customer experience.

This super team, at Deans Dental, Garden city mall has honed their Customer Experience Knowledge across all touch points.

We at the Loop Consulting are Happy to have been part of this.

19/10/2024

09/10/2024

Go Above and Beyond.

07/10/2024

Make Excellent CX your aura!

06/10/2024

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24/09/2024

I’d love to hear your thoughts on this too..

22/09/2024

Sometimes all you need is an easy Sunday morning. Happy new week.

17/09/2024

Stop…..and smell the flowers.

08/09/2024

Happy Sunday and an Easy Week.

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+254721782866

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Plugging in on this challenge because the misconceptions out there about Excellent Customer Experience are maaaannnny 🙌🏼🙌🏼

Customers unlike rain, chose the ground (Brand) they fall on..

In an era where organizations are paying for online reviews, how credible are online customer reviews in shaping prospect customers’ buying decisions-? Customer reviews as we know them have been watered down, and no longer serve as the social proof for a brand’s credibility and trustworthiness, providing customers with valuable insights and reliability in the quality of products and services. According to a recent study by Stanford University, 90% of customers who were socially influenced to purchase products based on online reviews, reported low product quality, expressed dissatisfaction and realized indirect costs in their shopping experiences. According to a research by Poppei, 94% of prospect customers are converted through online customer reviews and testimonials. This has necessitated businesses to pay for online reviews to increase their search engine optimization, lure customers, and create a positive brand image for themselves. One customer review on Amazon, cited that while 80% of products sold on Amazon are conversions from online reviews, these products are easily available elsewhere at a lower cost, one only needs to actively look. Are your spending decisions highly premised on online Customer reviews?

The primary approach for loyalty programs is to have customers spend more, attract new and retain existing customers. Successful Loyalty programs are known to increase revenue between 5% - 25% annually according to a recent research by Oxfam. Nevertheless, 40% of Loyalty programs also fail within the first year of implementation. This outcome is fanned by the complexities of the loyalty programs such as lack of proper awareness by businesses, limited redeeming options, and their time- based nature. More so, most businesses have not leveraged on technology to enhance customer allegiance through data collection to understand customer spending habits. They mostly perceive customer rewarding programs from a point of increasing sales. For something that customers have earned, they should have the liberty to have redeeming options that are not limited to a specific timeline. Oxfam cited that the only way to know if your loyalty program is working is by participating in it. Would you be motivated to participate in it ? If not, then change it. Here are a few tips to make your customers happier about your rewarding/incentives program.. Redeem points for: ☑️Free deliveries ☑️Top up payments ☑️Make points transferable Like | Comment | Share |

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Put more effort in building healthy and meaningful customer relationships, don’t just assume customers want a relationship with you/your brand. Like | Comment | Share |

One such “image” is Confirmation bias - Tendency to seek information that validates one’s belief in something. For instance, a Customer may tend to believe that Price is the only true measure of quality. Well, that in part is true, arguably. But the limiting belief that it is the only true measure exempts other features, by logic, such as durability, reliability, safety, and other factions that may not be quantifiable. Like | Comment | Share |

That… and also why is my forehead competing for attention 🤨. We’ve come a long way though, it’s moving out next month 🙂

Customer Acquisition Cost (CAC) if not well calculated can be a source of business loss, and especially if the rate of customer churn is very high. Customer Retention on the other hand is more sustainable and a true measure of business growth. Like | Comment | Share |

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