16/11/2023
IKEA makes fun of Balenciaga and its last piece, a $925 towel dress, with a similar proposal, but much cheaper: 16 pounds, or about €18.
Presented during Balenciaga’s Spring 2024 show at Paris Fashion Week, this towel dress joins the long line of the brand’s provocative products and its creative director Demna.
Faced with this highly criticized product, IKEA did not miss the opportunity to recall that it is based on a usually very accessible piece, a simple bath towel.
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