01/10/2021
Marketing can be sometimes challenging, so why would you start by going after the wrong people? 🙈
Defining your target audience is the first and most important step towards success for any company or business.💰
The intention here is that you target a market that you will communicate with. A group of people with the same level of education, goals, interests, problems, etc. they will need the product or service you sell.🛍️🧾
Basically, you want to target the people who will buy your stuff or visit to your place (for ex.restaurant, beauty salon etc.)
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The most commonly used data to define the target audience of a company are:
•Age
•Gender
•Training
•Purchasing power
•Social class
•Location
•Consumption habits
However, knowing your target audience is not enough. It does not guarantee success. You still have to create and promote your content which has to be really eye catching and interesting! 💯
