The Courage to Lead Podcast

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The Courage to Lead Podcast This podcast is all about what it takes to be a courageous leader, where you find the courage, and how to overcome obstacles.

Stories of resilience, determination, and the long road to success.

Wishing you all the best the season has to offer!
24/12/2024

Wishing you all the best the season has to offer!

I read somewhere that a good leader will systemize the mundane so she can focus on the important (or something to that e...
17/12/2024

I read somewhere that a good leader will systemize the mundane so she can focus on the important (or something to that effect). Here's a thought:

Streamline the Hiring Process: Simplify and shorten your hiring process using video interviews, quick assessment tests, and same-day offers for standout candidates.

Consider using an AI-Powered Recruitment Tool: Adopt software that uses AI to screen resumes, rank applicants, and predict cultural fit to make the process more efficient.

Unlock a world of talent with flexible work arrangements! Embrace flexible schedules, virtual assistants, remote roles, ...
16/12/2024

Unlock a world of talent with flexible work arrangements! Embrace flexible schedules, virtual assistants, remote roles, and staggered shifts to discover your perfect candidate with ease.

Unearth Hidden Gems! Collaborate with local trade schools, tech colleges & apprenticeships to forge a talent pipeline. C...
15/12/2024

Unearth Hidden Gems! Collaborate with local trade schools, tech colleges & apprenticeships to forge a talent pipeline. Consider scholarships or program funding to attract top-notch skills!

Two things you can do to ensure employee retention:Rev up Your Onboarding Game: Kickstart your newbie's journey by pairi...
14/12/2024

Two things you can do to ensure employee retention:

Rev up Your Onboarding Game: Kickstart your newbie's journey by pairing them with a more senior colleague for a hands-on project plunge. Forge instant connections and spark a learning frenzy!

Elevate their career journey! Help them grow with clear steps: offer leadership training, let them earn impactful certificates, and enjoy mentorship that changes their game! 🚀

Problem hiring great employees? Here's another great idea:Unlock the Power of Your Team with Bonuses & Rewards! 🌟 Ignite...
13/12/2024

Problem hiring great employees? Here's another great idea:

Unlock the Power of Your Team with Bonuses & Rewards! 🌟 Ignite enthusiasm with irresistible signing bonuses for new talent. Stay for 60-90 days and the bonus is yours! Plus, turn your current team into talent scouts with stellar referral incentives. They know the vibe, they'll find the tribe!

Here's a tip for attracting top talent for your business:Leverage Employer Branding: Don't be afraid to toot your own ho...
12/12/2024

Here's a tip for attracting top talent for your business:

Leverage Employer Branding: Don't be afraid to toot your own horn! Showcase your company culture, team success stories, and project highlights on social media and your website. Use video testimonials from current employees to demonstrate the benefits of working with your company.

There are only a few ways to increase revenue. For example: you can increase sales, get existing customers to buy more (...
11/12/2024

There are only a few ways to increase revenue. For example: you can increase sales, get existing customers to buy more (or more often), or get new (additional) customers. These options may cost you money in marketing costs, delivery costs, inventory costs, or by requiring additional employees.

An easy way to increase revenue is to raise the prices of your products and services. That price increase goes directly to your bottom line since you don't have to do anything special - you don't need more customers, you don't need more employees, and there's no additional effort. Just sell like you've been selling, just charge more.

When was the last time you raised your prices?

Jerry needed Cash Flow. His business was doing well but had plateaued because he didn't have the cash to grow. He couldn...
10/12/2024

Jerry needed Cash Flow. His business was doing well but had plateaued because he didn't have the cash to grow. He couldn't take on larger projects because he didn't have the cash to pay upfront costs and expenses. It was holding his business back. In just a few short months, we were able to increase his Revenue and cut Expenses which gave him access to the liquidity he needed to scale his business.

I've heard (and you've probably heard) stories of business owners who have to take money from their credit cards or, wor...
20/11/2024

I've heard (and you've probably heard) stories of business owners who have to take money from their credit cards or, worse, take money from the line of credit loan to make payroll.

They are essentially robbing Peter to pay Paul.

This is one of the most common symptoms of Cash Flow issues.

Has your business suffered from Cash Flow issues?

3 Reasons Focusing on Revenue Alone is a Waste of TimeWhen business owners think about improving their business, they im...
19/11/2024

3 Reasons Focusing on Revenue Alone is a Waste of Time

When business owners think about improving their business, they immediately think about revenue. Total Sales. If they improve revenue (they tell themselves), everything will be okay.

If I only work harder and sell more stuff...
If I only work more hours and sell more stuff...

I hate to be the one to break this to you, but the top line revenue is more than likely NOT your problem.

Plus, adding revenue (more sales) often means getting more clients, hiring more employees, getting new products, and working longer hours. All of that just causes more stress and doesn't address the real problem.

Instead of focusing on revenue, do this instead:
- Focus on where your money is going, i.e., expenses (overhead, fixed, and variable)
- Focus on your costs of good sold (COGS) like material costs, delivery costs, labor charges, etc.
- Focus on your Gross Profit Margin. If you aren't pulling a 40-50% GPM then you're leaving money on the table.

YOU CAN DO THIS, but you've got to be smart about it. Give me 60-minutes and I'll help you determine what you need to do to take control of your busines again. DM me for details.

If you think that making more sales is going to save your business, think again. Because chances are, making sales isn't...
18/11/2024

If you think that making more sales is going to save your business, think again. Because chances are, making sales isn't your problem.

Making more sales (revenue) often means getting more customers, more employees, more products, and working more hours. That just puts more stress on YOU, the business owner, and coud exacerbate the actual problem.

Stop guessing. Give me 60-minutes and I'll help you determine what you should really be working on. DM me for details.

The biggest problem most business owners have...Is that they don't know what their biggest problem is!When things go wro...
18/11/2024

The biggest problem most business owners have...

Is that they don't know what their biggest problem is!

When things go wrong or something unexpected happens, they turn to the only thing they know. Work harder... make more sales... hoping something will magically turn around.

That's not the way it works. DM me to learn more and to get some real answers.

As the CEO of your business, you have a seat at the control panel. Buttons, switches, levers, and dials that represent e...
18/11/2024

As the CEO of your business, you have a seat at the control panel. Buttons, switches, levers, and dials that represent everything that's going on in your business.

Suddenly, an alarm sounds. Something isn't right. Revenue is down. Sales are tanking and you're losing customers right and left. What do you do?

The WORST thing you can do is to start pushing buttons, flipping switches, pulling levers, or moving dials. In this scenario, it's easy to panic and start doing what you THINK might work. It gives you something - anything - to do, which is better than just sitting still. Action of any kind makes you feel like you're part of the solution. The truth is, you may be doing more harm than good. Here's why:

Even if your frantic actions fix the immediate problem, you have no idea exactly what worked and you might even cause a bigger catastrophe. And the next time some similar alarm sounds, you will go through the same process of flipping switches and pulling levers, hoping for a positive result.

Let me offer a better scenario.

An alarm sounds, so you contact your business coach. You discuss the indicators and run some numbers. The coach asks a few pointed questions and determines exactly what needs to be tweaked to stop the downward spiral. You implement the solution and things go back to normal; maybe even a little better.

Crisis averted.

Don't panic and start doing what you THINK will work. Don't start pulling levers and pushing buttons because it gives the allusion of being part of the solution. Call your business coach. Tap into their years of experience and work on the most critical, most impactful problem first.

If you don't have a business coach, DM me. I would love to show you how

One of the best parts of working with my clients is seeing the lightbulb come on as they understand a concept or fully e...
12/11/2024

One of the best parts of working with my clients is seeing the lightbulb come on as they understand a concept or fully embrace an analogy that changes their mindset and helps them improve their business.

I love working with clients who aren't afraid to admit they need help and are open and willing to try new things. I've got a tool kit comprised of almost 30 years of industry experience just waiting to be shared.

What can I share with you? Let me know in the comments.

You know you're having a bad day when....The guy in front of me at the grocery store sat his purchase on the conveyor be...
11/11/2024

You know you're having a bad day when....

The guy in front of me at the grocery store sat his purchase on the conveyor belt. Four beers and a bottle of milk of magnesia?

Suddenly I realized: My day wasn't going so bad after all.

What?? You DON'T know your numbers?How can you effectively run your business without knowing where you are, where you've...
08/11/2024

What?? You DON'T know your numbers?

How can you effectively run your business without knowing where you are, where you've been, or where you're going?

I guarantee you, you're leaving money on the table. Don't believe me? DM me and I'll show you where.

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