21/06/2022
11. Hire Staff as Needed
When you’re first getting started, you may just be a company of one, as you might want to save the cost of hiring unnecessary help. But over time, you may need to hire help to take care of the kids during the day.
12. Market Your Daycare
You have your daycare set up and open for business, now how do you get families in the door? As with any small business, you’ll need to market yourself to attract potential clients. One method is to create flyers and post them around your local community at businesses, schools and coffee shops. You can also run paid ads on Google or Facebook to draw in families from your local area.
13. Promote Your Daycare on Social Media
Another effective marketing tool for daycare centers is social media. Platforms like Facebook, Instagram and LinkedIn can be used to promote your business and draw in potential clients.Create a business page to post more information about your daycare, collect client testimonials and keep families up-to-date with events at your daycare. Post on Instagram and LinkedIn, with targeted hashtags, to attract families in your area.
14. Provide Top-Quality Care
The success of your daycare depends on you providing top-quality care to your families. If the kids at your facility are properly cared for, and, even better, enjoy coming to your daycare, you’re likely to attract more referral business.Positive reviews can work wonders to attract new clients. Ask families to review your business on Facebook, Google other review sites to improve your daycare’s reputation.
15. Manage Your Business Finances
Many small businesses fail due to poor money management. If you want your business to succeed, you’ll need at least a basic understanding of business accounting and how to manage your expenses.