Digital design house specialising in social media management, content creation, product photography and social media consultations.
Blessed 🫶🏽🥹✨
Thrilled to have been nominated as a finalist for the Federation University Commerce Ballarat Business Excellence Awards.
Alongside the wonderful and .ivory.haus in the City of Ballarat Creative Industries Category.
Feeling very grateful for my people.
OCTOBER PALETTE ⎯⎯
The month for the Opal. We have seen lots clean and refreshing tones on the Pinterest board this month. Lots of soft blues and beaches- getting us excited for the months ahead.
LAUNCHING — SOCIAL MEDIA TUTORING
We are thrilled to be launching our new Social Media Tutoring Program. Built for business owners and marketing team members who are wanting to enhance their skills and strategies on socials while nurturing digital wellbeing.
Each month we will be taking limited enrolments for this four week program that includes…
+ 4x 1:1 online training sessions
+ Pre course work and home-based tasks
+ Unlimited messaging for support throughout the month with experienced social media manager and other monthly members - opportunity to connect and build a virtual network of like-minded individuals.
+ Program work book including additional information, complimentary Content Pillar Planner, Hashtag Planner, Yearly Key Date Planner.
To view the curriculum and for further information visit the link in our bio. Can't wait to connect with you! ☁️
LAUNCHING — SOCIAL MEDIA TUTORING
We are thrilled to be launching our new Social Media Tutoring Program. Built for business owners and marketing team members who are wanting to enhance their skills and strategies on socials while nurturing digital wellbeing.
Each month we will be taking limited enrolments for this four week program that includes…
+ 4x 1:1 online training sessions
+ Pre course work and home-based tasks
+ Unlimited messaging for support throughout the month with experienced social media manager and other monthly participants - opportunity to connect and build a virtual network of like-minded individuals.
+ Program work book including additional information, complimentary Content Pillar Planner, Hashtag Planner, Yearly Key Date Planner.
To view the curriculum and for further information visit the link in our bio. Can't wait to connect with you! ☁️
CLIENT SPOTLIGHT — This month Platypus Coworking celebrates their 5th Birthday. We work with Platypus for Social Media Management and Content Creation. Contact us for more information about our Digital Marketing Packages. 🤍
Client spotlight: Mali Lane Boutique - We work with Mali Lane for Social Media Management, Content Creation, Email Marketing and Facebook Advertising.
Contact us for more information about our Digital Marketing Packages. 🤍
Gift voucher refurb for ☁️
This voucher design featured the muted colour palette of the brand with embossed text printed on a velvet soft touch stock by the Revolution Print Team.
Client |
Design |
Print |
AUGUST PALLETE ⎯⎯
A snapshot of the Pinterest board recently. It is giving Euro Summer and we are here for it. Lots of pink pastels and creamy neutrals.
On average, the intent to purchase from email marketing is 3x higher than on any other platform! But our email databases can often be neglected. I’m offering a 2022 4th quarter promotion, it’s a great time to think about delivering end of year newsletters, Black Friday/Cyber Monday promotions, exclusive deals for your email list, Christmas campaigns, holiday trading hours + more!
This promotion includes the design and delivery of 3x EDM’s and an initial meeting to discuss the campaign (either via phone or face-to-face). As well as digital performance reports upon completion of the campaign.
The fine print:
+ This offering is ideal for businesses with an already established email database.
+ Must be using an email delivery platform such as MailChimp, Klaviyo or similar and opt for the subscription with the scheduled automatic delivery feature - I can help you with this!
+ Fee does not include subscription to delivery platform.
Please DM me for further information or if you would like to express your interest.
I’m very excited to be presenting at the next Platypus Lunch ’n’ Learn hosted by Platypus Co-working. I have been loving working from this space recently in the heart of the Ballarat CBD, it’s been great to change up my environment and meet other like-minded business owners.
Every month the Platypus team organises a Lunch ’n’ Learn to give you the opportunity to develop skills, network with other small business owners and learn about current topics.
Join me via Zoom on Thursday 8th September from 12.30pm - 1.30pm — book via the link below.
https://www.platypuscoworking.com.au/events
These very kind words are from one of the business owners who recently completed the BRT Content Development Program… I’ve had the pleasure of meeting with so many amazing local business owners and getting to learn more about their industries.
The program consists of 3x tailored one-on-one sessions for operators looking to elevate their business’ online presence and build knowledge and confidence around content creation, copy writing and digital marketing.
For members there is no cost involved, the program is fully subsidised by Ballarat Regional Tourism. There is still time to register if you’re interested - book via the Eventbrite link >
https://www.eventbrite.com.au/e/digital-content-development-program-tickets-371932017677?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=escb
I am thrilled to have been engaged by Ballarat Regional Tourism to offer the new Hospitality and Tourism Digital Content Development Program. I’ll deliver 3x tailored one-on-one sessions to operators looking to elevate their business’ online presence and build knowledge and confidence around content creation, copy writing and digital marketing.
During the personalised and interactive sessions we’ll focus on the topics of DIY photography, DIY videography and copy writing. Also included is an audit of your current ATDW listing or development of a new listing. This program provides the latest must-know digital tips and tricks for time-poor hospitality and tourism business operators.
For members there is no cost involved, the program is fully subsidised by Ballarat Regional Tourism.
Register via the Eventbrite link > https://www.eventbrite.com.au/e/digital-content-development-program-tickets-371932017677?utm-campaign=social&utm-content=attendeeshare&utm-medium=discovery&utm-term=listing&utm-source=cp&aff=escb
WORKSHOP RECAP — On Tuesday I held my first Social Media Workshop! It was a morning of sharing knowledge, meaningful discussion, networking and enjoyment in the beautiful mezzanine space . We put to practice some of the learnings with worksheets, guided video tutorials and finished perfectly with a meditation by .
Thank you to the wonderful people who attended and offered such an amazing energy for the morning. ☁️
Meditation
Venue
Print
Flowers
Art Social House is a boutique creative, marketing and design agency specialising in digitally led media. I am very excited to be presenting a Social Media Workshop for businesses aiming to elevate their social media, fast-track online growth & learn industry tips.
It is very common to feel overwhelmed when it comes to the world of social media, this workshop is a safe space to learn and become empowered when tackling your business’ social media.
Don’t hesitate to contact me if you have any questions regarding the workshop.
— Tickets via the link below.
https://www.eventbrite.com.au/o/art-social-house-44793262223
KIND WORDS ☁️ ☁️ ☁️ I love working with clients to create their dream email campaign. It is a great way to tap into your existing database!
Visit the link > www.artsocialhouse.com for more information, or send me a message!
ANALYTICS ☁️ Here is a small explanation of some analytics you can keep an eye on when building your Instagram account. My personal favourites:
☁️ Impressions
☁️ Profile visits
☁️ Website taps
☁️ Your audience
Remember to keep your audience in mind when scheduling your content - their age, gender, location and active times will help you with ideas when scheduling.
Visit our website > www.artsocialhouse.com
SOCIAL MEDIA CONSULTS ☁️ Need a fresh pair of eyes to look over your digital strategy and branding? My consults include:
☁️ Content proposals
☁️ A social media audit
☁️ Answering all questions you have
☁️ Scheduling platform ideas
☁️ Tips to boost engagement
☁️ Reading you analytics
☁️ Hashtag strategy
☁️ 30min follow up session
Send me an email or private message me to book a session.
How do your customers experience your brand on social media? Something to consider when you're next scheduling your social media posts and stories.
Visit our website > www.artsocialhouse.com
HOW TO INCREASE YOUR REEL VIEWS ON INSTAGRAM ☁️☁️
☁️ INCLUDE CLOSED CAPTIONS: If you’re speaking ensure you include closed captions. This ensures those listening without headphones or those with hearing conditions, can still read and take in the information.
☁️ ALWAYS SHARE TO YOUR FEED: This is the best way for your followers to view you reel!
☁️ ALWAYS REPOST TO YOUR STORY: This will ensure those who may miss the reel in their feed can still have the chance to see it in their stories. Try to cover it will a GIF, text or colour the screen to encourage people to tap the reel and view it (instead of just watching it on the story as this won’t be counted as a view).
☁️ CREATE ORIGINAL CONTENT: Try to create reels that are authentic and original. Videos that are relevant to your industry and offer value are the reels that will perform the best.
☁️ REMOVE THE TIK TOK TRADEMARK: Instagram aren’t giving priority to reels that include the TikTok trademark. You can find websites online that you can upload your saved TikTok videos to and then export it without the trademark.
☁️ OPTIMISE ON SCREEN TEXT PLACEMENT: Keep in mind your followers that view your reel in their feed will not be able to see the whole video - the top and bottom of the reel gets cut off. Keep any text you write in the centre of the video where it will be seen if watched in the feed.
☁️ POST CONSISTENTLY: Posting reels consistently will ensure you can find your niche as well as trial and error to find what performs better and what resonates with your audience.
☁️ INCLUDE HASHTAGS: Hashtags help the algorithm understand the content in your reel. This ensures the correct users will see your reel and serve relevant audiences.
☁️ USE MUSIC FROM THE INSTAGRAM LIBARY: This is a very important tip to help your reel perform well and be seen by more users. If you find audio you like in someone else’s video it’s a great idea to save the audio to use later!
SOCIAL MEDIA MANAGEMENT ☁️☁️
Stand out from the crowd with social media channels that excite, educate and entertain.
INCLUSIONS:
-Initial consultation to establish which social media platforms will be managed, social media goals, brand tone of voice and target market.
-Optimisation of story highlights, Instagram and Facebook bio.
-Content creation (if required) and graphic design of any relevant assets for social media (if required).
-Scheduling of posts to optimise engagement and create an appealing feed
-Caption creation to compliment posts, engage and educate your audience, including four relevant hashtags and a call-to-action.
-Monthly reports of performance and engagement shared via email.
Custom packages can be made based on the needs of your business. Contact me for more information 🤍 www.artsocialhouse.com
📷 By Her Golden Point
KEEP SHOWING UP FOR YOU 🤍 She deserves it! You're not always going to be motivated so try to stay disciplined when working towards your goals.
Here are some ways to stay motivated when you're feeling flat:
☁️ Celebrate your wins
☁️ Exercise each day
☁️ Practise good work habits
☁️ Develop a sleep routine
☁️ Ask for help when you need it
Contact me if you would like me to take your social media off your to-do list > www.artsocialhouse.com
This is a huge stat ☁️ Have you implemented your Instagram shop function? Product based businesses should be tagging products or using Insta Shop to drive traffic to your website and increase sales.
CONVOS W/ CREATIVES ☁️
I had the pleasure of speaking with Melissa from for this weeks interview. I had such a great personal branding photoshoot with her a few weeks ago and absolutely loved the final shots. Melissa is such a talented photographer and business owner, she specialises in empowering women through image. I also recently attended a workshop she held at her beautiful new office space that was such enlightening evening.
Swipe to read more about her story!
www.artsocialhouse.com
HOW TO: Keep your brand consistent on social media ☁️ It is so important that you convey a consistent and authentic branding strategy on social media. This gives your brand the professionalism and legitimacy it deserves.
☁️ Define your tone of voice
☁️ Use the same 3-4 colours throughout your graphics and imagery.
☁️ Use the same 1-2 fonts that compliment each other and suit your brand.
☁️ Define and promote your message and mission.
☁️ Use the same preset or filter on all images.
If you would like me to take your social media management off your plate please contact me for packages and prices. Send me a private message or use the link below to email me.
www.artsocialhouse.com
It's easy to fall into the trap of constantly measuring the numbers and analytics on your social media. But something I often remind people of is that once you stop focusing on the numbers they will often improve tenfold. You don't need to have thousands of followers to sell products or book clients. Keep this in mind this week when you find yourself deep in the pages of your analytics ☁️ ☁️
www.artsocialhouse.com
YOUR EASTER DIGITAL MARKETING REMINDER ☁️ Here are some things to keep in mind in your marketing over the next week:
☁️ SHARE YOUR TRADING HOURS: If your trading hours are going to change (or even if they're remaining the same) ensure you notify customers on social media.
☁️ HOLD A THEMED PROMO OR GIVEAWAY: Customers are more inclined to spend money throughout holiday periods. With this in mind, promoting your products and services is vital throughout these times. It is also a great idea to hold a giveaway or competition on your social media to boost engagement.
☁️ ENCOURAGE USER GENERATED CONTENT: Customers are also more likely to post on their social media during holiday periods. Create a post that reminds your audience to tag them in their stories and posts. You could also create posters to display in store to promote your social media.
☁️ ADD EASTER FLARE TO YOUR EDM'S: Take the chance to wish your email database a Happy Easter and thank them for being loyal customers. You can also use your email marketing to share your promotions and/or giveaways.
www.artsocialhouse.com
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Send a message to Art Social House:
Our passion is cultivating innovative digital marketing strategies that outlast trends and form the essence of the new zeitgeist. Digitally conscious, collaborative and creative. Visit our website to view the full service menu. ☁️☁️☁️ #WelcomeToTheSocialHouse #ArtSocialHouse #SocialMediaManagers #SmallBusinessBallarat #VisitBallarat #SocialMediaMelbourne #MelbourneSocialMedia #MaliLaneBoutique #MarketingAgency #SocialMediaMarketing #WorkinSocial #DigitalAgency #SocialMediaManager #DigitalMarketers #WarehouseSale #SocialMediaManagerLife #ClientSpotlight #Portfolio #LanaWilkinson #CreativeCtudio #PortfolioWork #ProductPhotography #ContentCreation #EmailMarketing
Art Social House - Visual System 2.0 Over the coming weeks I’m so excited to finally welcome a new rebrand and refurbished visual system at Art Social House. Throughout the past ten months I have worked alongside some incredibly talented individuals to capture the evolution of the brand with an updated logo, monogram, colour palette, image library, animation suite and website. The new creative direction continues to pay homage to the heritage of the brand but acts as a natural next step in the journey. This scene visually encapsulates the essence of Art Social House since conception in 2020. The structure is what I have imagined the ‘social house’ would look like if it took physical form - abstract, bright, airy and inviting. With views to draw inspirations from the landscape that spark holistic, innovative and conscious strategies to form the basis of a meaningful digital presence for my clients. Stand by over the coming days and weeks as I continue to introduce the ASH Visual System 2.0. Thanks for being here xx Branding / Logo Design — @artsocialhouse Animation — @joelbodman
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