Infront Lab

05/01/2022

“𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐚𝐝𝐨𝐩𝐭𝐢𝐨𝐧 𝐨𝐟 𝐞𝐥𝐞𝐜𝐭𝐫𝐢𝐜 𝐦𝐨𝐛𝐢𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐫𝐞𝐧𝐞𝐰𝐚𝐛𝐥𝐞 𝐞𝐧𝐞𝐫𝐠𝐲 𝐬𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬 𝐢𝐬 𝐤𝐞𝐲 𝐭𝐨 𝐭𝐡𝐞 𝐜𝐥𝐢𝐦𝐚𝐭𝐞 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞 𝐰𝐞 𝐟𝐚𝐜𝐞 𝐚𝐧𝐝 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐭𝐡𝐚𝐭 𝐢𝐬 𝐚𝐭 𝐭𝐡𝐞 𝐟𝐨𝐫𝐞𝐟𝐫𝐨𝐧𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐝𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 𝐚𝐬 𝐚 𝐬𝐩𝐨𝐫𝐭. 𝐈’𝐦 𝐭𝐡𝐞𝐫𝐞𝐟𝐨𝐫𝐞 𝐭𝐡𝐫𝐢𝐥𝐥𝐞𝐝 𝐭𝐡𝐚𝐭 𝐭𝐡𝐢𝐬 𝐬𝐞𝐚𝐬𝐨𝐧 𝐅𝐨𝐫𝐦𝐮𝐥𝐚 𝐄 𝐡𝐚𝐬 𝐛𝐞𝐜𝐨𝐦𝐞 𝐭𝐡𝐞 𝐨𝐧𝐥𝐲 𝐜𝐞𝐫𝐭𝐢𝐟𝐢𝐞𝐝 𝐚𝐥𝐥-𝐞𝐥𝐞𝐜𝐭𝐫𝐢𝐜 𝐖𝐨𝐫𝐥𝐝 𝐂𝐡𝐚𝐦𝐩𝐢𝐨𝐧𝐬𝐡𝐢𝐩 𝐛𝐲 𝐭𝐡𝐞 𝐅𝐞́𝐝𝐞́𝐫𝐚𝐭𝐢𝐨𝐧 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥𝐞 𝐝𝐞 𝐥’𝐀𝐮𝐭𝐨𝐦𝐨𝐛𝐢𝐥𝐞 (𝐅𝐈𝐀).”

Formula E released its latest sustainability report from its 7th season, highlighting their achievements from 2021. Are sports currently doing enough to fight climate change, and what technologies should be adopted to push ahead with these efforts?

Formula E released its 2021 sustainability report last week. The EV driver series plans to reduce emissions by 45% in the next decade.

15/12/2021

What constitutes a first-class sport experience, which technologies are transforming fan experiences, and what role will 5G play in sport. Christian Muller discusses these and much more in a Q&A with Switzerland.

Catch the full interview here 👇

Christian Müller, CEO of digital sports experience expert Infront X. He talks to PwC about the transformation taking place with live sporting events, technological innovation and the momentum of long-term partnerships.

13/12/2021

"𝐓𝐡𝐢𝐬 𝐲𝐞𝐚𝐫 𝐝𝐞𝐦𝐨𝐧𝐬𝐭𝐫𝐚𝐭𝐞𝐝 𝐡𝐨𝐰 𝐚𝐭𝐡𝐥𝐞𝐭𝐞𝐬 𝐚𝐫𝐞 𝐮𝐧𝐢𝐪𝐮𝐞𝐥𝐲 𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧𝐞𝐝 𝐭𝐨 𝐩𝐫𝐨𝐩𝐞𝐥 𝐦𝐞𝐧𝐭𝐚𝐥 𝐡𝐞𝐚𝐥𝐭𝐡 𝐭𝐨 𝐭𝐡𝐞 𝐟𝐨𝐫𝐞𝐟𝐫𝐨𝐧𝐭 𝐨𝐟 𝐚 𝐛𝐫𝐨𝐚𝐝𝐞𝐫 𝐜𝐮𝐥𝐭𝐮𝐫𝐚𝐥 𝐜𝐨𝐧𝐯𝐞𝐫𝐬𝐚𝐭𝐢𝐨𝐧."

Simone Biles, who propelled the mental health discussion to the forefront of sports globally, has been named TIME's 2021 Athlete of the Year. Does this acknowledgement further highlight the ways in which athletes' roles are changing?

With the eyes of the world upon her, the greatest gymnast of all time forced a global conversation about mental health

06/10/2021

Mark your calendars! 🗓
Our next, free webinar is coming up on October 19th at 10:00 CET.

This time we’re talking about maximizing monetization opportunities on your owned and operated platforms with tech.

Make sure to save your seat today! Register via this link: https://bit.ly/3lfT0QD

07/09/2021

What can we learn from fans of women’s sports about fandom as a whole, and how can their content consumption shape the future of content creation?

Fascinating read and research from Sports Innovation Lab on Sports Illustrated. What are your thoughts on their conclusions? Let us know 👇

Hockey Hall of Famer Anglea Ruggerio and her company partnered with the top women's pro leagues to study how fans were engaging with the game.

28/06/2021

Our next webinar is coming up in July. Can you guess the topic?

Here's a hint 👇🏻

30/03/2021

“𝘔𝘢𝘯𝘺 𝘰𝘳𝘨𝘢𝘯𝘪𝘴𝘢𝘵𝘪𝘰𝘯𝘴 𝘳𝘦𝘢𝘭𝘭𝘺 𝘴𝘶𝘧𝘧𝘦𝘳𝘦𝘥 𝘢 𝘵𝘳𝘦𝘮𝘦𝘯𝘥𝘰𝘶𝘴 𝘸𝘢𝘬𝘦 𝘶𝘱 𝘤𝘢𝘭𝘭, 𝘢𝘯𝘥 𝘩𝘢𝘷𝘦 𝘶𝘯𝘥𝘦𝘳𝘴𝘵𝘰𝘰𝘥 𝘵𝘩𝘢𝘵 𝘪𝘵’𝘴 𝘯𝘰𝘸 𝘰𝘳 𝘯𝘦𝘷𝘦𝘳 𝘪𝘯 𝘢 𝘸𝘢𝘺. 𝘕𝘰𝘸 𝘪𝘴 𝘵𝘩𝘦 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘵𝘳𝘢𝘯𝘴𝘧𝘰𝘳𝘮 𝘵𝘩𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘢𝘯𝘥 𝘣𝘦 𝘮𝘶𝘤𝘩 𝘮𝘰𝘳𝘦 𝘢𝘴𝘴𝘦𝘳𝘵𝘪𝘷𝘦 𝘪𝘯 𝘵𝘩𝘢𝘵 𝘵𝘳𝘢𝘯𝘴𝘧𝘰𝘳𝘮𝘢𝘵𝘪𝘰𝘯 𝘢𝘨𝘦𝘯𝘥𝘢.”

1⃣ year after the breakout of the COVID-19 pandemic😷, Infront Lab sat down with PwC's Head of Sports Business Advisory, David Dellea, to talk about the positive effects it has had on the sports world.

COVID-19 has left a lasting effect on the sports world, ushering in an era of acceleration in technology and innovation.

22/03/2021

While fantasy games 🎮 have become media products, simulated sports games and esports have yet to do so, says David Dellea is the Head of Sports Business Advisory at PwC.

But that doesn’t mean they can’t be true media products.

What needs to change for this to happen?
🔊🔊🔊 Have a listen:

19/02/2021

"One of the things we have seen over the last year-and-a-half is a steady and rapid increase in piracy in sports - in all fields of sports. One reason for this is that it just gets easier.”

Infront Lab Managing Director Damian Browarnik discussed the rise 📈 in sports piracy with Israeli website by Calcalist, sharing ways in which sports organisations can fight back and educate viewers by leveraging Infront Lab partner 's technology.

Check out the full article below 👇

According to data from Infront Lab, about 39% of the global OTT market is "pirated," with lockdowns during the Covid-19 pandemic boosting the phenomenon

08/02/2021

"𝙄 𝙛𝙚𝙚𝙡 𝙡𝙞𝙠𝙚 𝙛𝙤𝙧 𝙢𝙚, 𝙞𝙩 𝙨𝙖𝙫𝙚𝙨 𝙢𝙚 𝙩𝙝𝙚 𝙩𝙧𝙤𝙪𝙗𝙡𝙚 𝙤𝙛 𝙖𝙩𝙩𝙚𝙢𝙥𝙩𝙞𝙣𝙜 𝙩𝙤 𝙘𝙝𝙖𝙡𝙡𝙚𝙣𝙜𝙚 𝙤𝙧 𝙩𝙝𝙞𝙣𝙠𝙞𝙣𝙜 𝙖𝙗𝙤𝙪𝙩 𝙙𝙞𝙙 𝙩𝙝𝙚𝙮 𝙘𝙖𝙡𝙡 𝙞𝙩 𝙘𝙤𝙧𝙧𝙚𝙘𝙩𝙡𝙮 𝙤𝙧 𝙣𝙤𝙩."
- Naomi Osaka on the new electronic line calling.

Are you watching the Australian Open 🎾 which swung into action today❓ What are your thoughts on the new tech that is replacing line judges?

Osaka and Serena Williams are already fans of it. Do you agree? Comment below 👇

05/02/2021

The dialogue around cybersecurity is growing as the number of attacks continues to increase, and sports ⚽🏌🏀⛷ organisations have become an enticing target 🎯.

Thankfully there is also a growing number of cutting-edge technologies that are fighting back.

Second annual list of pure-play vendors and service providers Press Release

03/02/2021

It sometimes feels as if content teams need a bit of magic to keep up with the volume and types of content the modern sports ⚽🏌🏀⛷ fan craves, not to mention mastering the means of delivery. The rapid changes in the industry have transformed the world 🌎 of content, turning King into Kingdom, and forcing us to search for that bit of magic.

Or as we like to call it, technology.

In our upcoming report we outline just how cutting-edge technology can improve workflows, allowing content teams to do much more with less.

02/02/2021

New month 🗓️, and a lot more to read 📚!

This month we encourage you to pick up Nick Nurse’s 📖 “Rapture: Fifteen Teams, Four Countries, One NBA Championship, and How to Find a Way to Win -- Damn Near Anywhere,” as well as an incredibly eye-opening survey and report 📈 by the National Cyber Security Centre about cyber attacks in sports.

In his book, Nick Nurse takes the readers on a journey across the 🏀 🌎, as he fights his way through challenges before finally reaching the apex of the sport - winning an NBA championship 🏆. Nurse was always looking to improve as an individual in order to be a more complete coach for his teams, and along the way adopted innovative means of running an efficient offense and creating more effective communication within his teams that could resonate outside of basketball as well.

In the report ‘The Cyber Threat to Sports Organisations,’ the National Cyber Security Centre (NCSC) surveyed 5️⃣7️⃣ sports organisations in the UK, highlighting some shocking and informative statistics about cyber attacks against British sports entities - an important read for any organisation.

12/11/2020

3️⃣2️⃣1️⃣ 🚀 Hennes is all geared up and we’re ready to launch 1. FC Köln to the moon!

How is 1. FC Köln GmbH & Co. KGaA and Infront’s cooperation going to take ’s innovation to another universe? Read here → https://lnkd.in/dpFxKPd

We’re ready for blastoff, are you?!

05/11/2020

How can rights holders create immersive experiences with ?

Lisbon-based BBox Sports helps ⚽🏀🏈🎾 organisations utilize the power of AR to create new, captivating activations for . Using vinyl figures and proprietary , they are able to bring fans closer to their beloved club and players with unique experiences.

Want to learn more about BBox Sports and AR? Reach out to us today!

03/11/2020

Covid-19 may have stopped most of the 🌏 in its tracks, but it seems sport can’t be halted. Want to learn about who’s investing where, new signed, exciting fan experiences, and more from the last month in and ?

Turn on your 🔊🔊 and check out our below 👇🏻

02/11/2020

Believe it or not, it’s November.

2️⃣0️⃣2️⃣1️⃣ is just around the corner, so for this month’s reading 📑 📚 list we’re focusing on WSJ Tech Live and Activate Consulting’s “Rewire to Restart: The Post-Covid-19 Agenda for Technology and Media Companies,” to get an in-depth 2021 outlook on , and , fandom and much, much more. Read it here: https://bit.ly/34MOpNt

Also on the list, “The Culture Map 🗺️ : Breaking Through the Invisible Boundaries of Global Business” by Erin Meyer. In the age of video calls, it is even more important to understand how people around the world communicate, make decisions and create relationships, and learn how to navigate between cultures, a concept Meyers successfully presents. You can find the book here: https://bit.ly/38h9RfR

02/11/2020

This month we’re putting the 🚨spotlight🚨 on Dataloop AI who just raised $16M to fund expansion and recruitment! (Read more here: https://bit.ly/3nT2d0x)

Dataloop provides a platform for AI teams to manage and prepare their data 📈, faster than ever before, and by doing so allows them to achieve the highest quality datasets while reducing costs.

The Israel-based company streamlines the process of preparing visual and audio data for machine learning, enabling customers to deploy data labeling on their archive footage for improved monetisation.

Dataloop supports sports 🏀⚽🏒media companies to localize and track players, as well as detect player actions.

Want to learn more about Dataloop? Reach out to us today!

02/11/2020

Well this is a first‼️

CEO and Co-Founder of Arti, Yaron Zakai-Or, presented the company during yesterday’s AMA with full AR graphics from his home office ( ) without any expensive equipment 🤯

How did he do it?

Arti provides an extremely agile broadcast-quality solution without the need for special gear, creating a complete AR studio in your pocket.
Want to learn more? Contact us today!

Huge thanks to Yaron for this unique presentation!

(We promise, none of these images were edited post AMA)

02/11/2020

September was a great month for the 🎮 world with big-time acquisitions and funding 📈

What else happened in ⚽🏀🏈🎾🏋🏻 and ? Infront Lab brings you the top tech highlights from the past month in our latest .

02/11/2020

Head of Infront Lab Damian Browarnik sat down with Minute.ly's VP Product Management, Sagy Bar, for a chat about the effects of , the ever-changing sports content industry and everything .

Minute.ly automatically identifies the most captivating moments of video content, which can be used to capture viewer attention, navigate viewers towards video content and increase consumption.

02/11/2020

Do you know who is watching your content?

CEO of media finger printing and tracking company Videocites, Eyal Arad calls their technology the “Shazam” of videos. What does that mean and how can it help a growing sector such as esports grow even faster? Check out our latest blog post.

Using Videocite's technology, esports content creators can measure and prove the value they bring to sponsors by showing the full scope of social viewership and engagement.

02/11/2020

“Every aspect of a sporting event is impacted by the weather.”

These impacts can be financial or safety related, according to ClimaCell CMO Dan Slagen. But with cutting edge technologies and adequate time to prepare, sporting bodies and organizations can make more educated decisions that could save millions.

ClimaCell’s predictive and automated technology enables sports teams, leagues and organisations to better understand how the weather is going to impact their operations.

02/11/2020

During the 2018-19 season, injuries cost Premier League clubs an incredible £221M, a sum that could be significantly reduced thanks to innovation and technology.

Read more on how Silicon Valley startup Zone7 is empowering sports medical teams by helping them detect injuries, maximise player efficiency and improve performances.

With new cutting-edge innovations medical teams now have the ability to detect injuries before they happen. These technologies provide sports organisations with invaluable data, allowing them to make more educated decisions that keep athletes healthy,and saves sports organisations millions of dollar...