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The marketing plan is closely related to the marketing strategy. The plan is a special document that reflects the goals ...
31/08/2022

The marketing plan is closely related to the marketing strategy. The plan is a special document that reflects the goals and objectives of the organization's marketing, as well as marketing strategies that will be applied in practice.

To concretize the marketing plan, a marketing program is drawn up, which will indicate who is doing what to do and how to do it.

To implement a marketing plan, you must adhere to the following principles:

The principle of rolling planning is applied depending on the situation. This principle involves the introduction of adjustments to the current plan. For example, a marketing plan is designed for 3 years, but the market situation changes quite often, so every year it is necessary to make amendments and adjustments to the plan in order to be competitive.
The principle of differentiation assumes that an established product or service cannot be liked by everyone. Therefore, using this principle, it is possible to carry out a reorientation to serve any category of consumers selected according to certain criteria.
The principle of multivariance provides for the development of several marketing plans at the same time for all possible situations.

31/08/2022
31/08/2022
31/08/2022
11 sekretov uborki, kotorie znayut toljko professionaliKukuruznij krahmal idealjno chistit styokla, mel otlichno spravly...
13/08/2022

11 sekretov uborki, kotorie znayut toljko professionali
Kukuruznij krahmal idealjno chistit styokla, mel otlichno spravlyaetsya s pyatnami, a pemza — s izvestkovim nalyotom: sobrali lajfhaki dlya uborki.
1. Vivoditj pyatna belim melomSozdateljnica sajta Cleanmama.net i avtor knigi «Volshebnaya uborka» Bekki Rapinchuk sovetuet snachala poteretj zhirnie sledi obichnim melom, a potom postiratj veschj kak obichno. Etot metod pomozhet ubratj pyatna ot slivochnogo i rastiteljnogo masla, salatnih zapravok i ne toljko.Esli pod rukoj net mela, ispoljzujte kukuruznij krahmal ili detskuyu prisipku. Pered stirkoj nanesite ih na pyatno i ostavjte na 10 minut, chtobi oni vpitali zhir.2. Rabotatj pilesosom medlennoMnogie ne uchitivayut odnu ochenj prostuyu veschj: kogda mi podtalkivaem pilesos vperyod, to prezhde vsego stavim pribor v praviljnuyu poziciyu. Gryazj vsasivaetsya, kogda mi napravlyaem pilesos obratno k sebe. Avtor knigi «Uborka, prostaya i ponyatnaya» Donna Kuper rekomenduet zamedlitj dvizheniya v etot moment, chtobi dobitjsya luchshego rezuljtata.Sleduet takzhe pomnitj, chto pri ochistke polov iz tvyordih materialov pribor mozhet v raznie storoni razduvatj pilj, ot kotoroj vi hotite izbavitjsya. Poetomu snachala luchshe sobratj eyo, a takzhe volosi ili komki shersti s pomoschjyu nasadki‑trubki. Vozjmite na zametku 💡 5 neobichnih, no ochenj poleznih sposobov ispoljzovatj pilesos 3. Chasche ispoljzovatj ochistku paromKogda mi ispoljzuem bitovuyu himiyu dlya uborki, ona chasto ostayotsya na poverhnostyah. Zatem k ostatkam sredstv prilipaet gryazj, tak chto prihoditsya chistitj vsyo snova. Menedzher programmi obucheniya v kliningovoj kompanii Merry Maids Debra Dzhonson sovetuet primenyatj paroochistitelj — on ne ostavlyaet posle sebya lipkih sledov. A eschyo s ego pomoschjyu mozhno osvezhitj kovri.4. Protiratj okna kukuruznim krahmalomOsnovateljnica kliningovoj kompanii Clean My Space Melissa Mejker rekomenduet protiratj okna smesjyu iz chajnoj lozhki kukuruznogo krahmala, chashki belogo uksusa i chashki vodi.Steklo budet idealjno chistoe i siyayuschee blagodarya tomu, chto krahmal — naturaljnij shlifovaljnij material. Krome togo, on prekrasno spravlyaetsya s nepriyatnimi zapahami.5. Protiratj nerzhaveyuschuyu stalj olivkovim maslomEsli vas razdrazhayut otpechatki paljcev na nerzhaveyuschej stali, Melissa Mejker predlagaet resh*tj problemu s pomoschjyu olivkovogo masla. Odnazhdi ej dazhe aplodirovali stoya, kogda ona rasskazala ob etom prostom lajfhake za semejnim uzhinom.Nanesite odnu kaplyu masla na poverhnostj, potrite po napravleniyu metallicheskih volokon i uberite ostatki bumazhnim polotencem. S detskim maslom takoj priyom tozhe srabotaet. Vozjmite na zametku 🧴 20 neobichnih sposobov ispoljzovatj olivkovoe maslo 6. Delatj uborku sverhu vnizDebra Dzhonson sovetuet vsegda ubiratj komnatu, prodvigayasj ot potolka k polu, chtobi ne protiratj odni i te zhe poverhnosti neskoljko raz. Eschyo odin lajfhak — nachinatj s daljnego ugla i peremeschatjsya po napravleniyu k dveri.Produmajte shemu dlya kazhdoj komnati, chtobi bistro i effektivno prohoditj «marshrut». Naprimer, v spaljne mozhno snachala smahnutj pilj s lyustri, zatem proteretj verhnie chasti mebeli, posle perejti k posteljnomu beljyu, a v konce podmesti ili pomitj poli, chtobi ubratj pilj, kotoraya osela za vremya uborki.7. Mitj dushevuyu kabinu staljnoj gubkojVsyo prosto: dostatochno namochitj gubku i horoshenjko proteretj steklyannie dveri kabini. Gubka effektivno udalit sledi ot vodi ili miljnie razvodi i ne pocarapaet steklo.8. Ochischatj lejku dusha belim uksusomNalejte uksus v plastikovij paket, privyazhite ego k lejke i ostavjte na nochj. Utrom vklyuchite dush i smojte ostatki. Etot metod rabotaet i dlya smesitelej v vannoj ili na kuhne.Propitajte bumazhnoe polotence ili tryapku iz mikrofibri belim uksusom, polozhite na poverhnostj, gde estj sledi ot vodi ili izvestkovij nalyot, ostavjte na 15 minut, a zatem protrite. Kislota unichtozhit vse pyatna i mineraljnie otlozheniya i pridast santehnike siyanie. Poprobujte raznie priyomi 🚿 Kak pochistitj dushevuyu lejku: 6 prostih sposobov 9. Sush*tj yorshik dlya unitazaNikto ne lyubit chistitj tualet, no u Melissi Mejker estj neboljshoj sekret, kotorij sdelaet process menee nepriyatnim. Posle ispoljzovaniya yorshika polozhite ego na sidenie unitaza i prizhmite sverhu krishkoj, chtobi schyotka ostalasj vnutri. Ostavjte na 10 minut ili doljshe, chtobi lishnyaya zhidkostj stekla v unitaz i schetinki prosohli, a zatem postavjte yorshik obratno v chashu.10. Ispoljzovatj paketi dlya zamorozkiEsli u vas estj veschj s nepriyatnim zapahom, kotoruyu po kakoj‑libo prichine neljzya postiratj, polozhite eyo v plastikovij paket i ostavjte v morozilke na nochj. Holodnij vozduh ubjyot bakterii i tem samim unichtozhit plohoj zapah.Etot sposob pomozhet takzhe ubratj lipkie sledi ot nakleek s sintetiki ili voska so skaterti. Material zatverdeet i ochistitj ego, naprimer ostorozhno soskresti ostatki, budet gorazdo prosche.11. Delatj uborku pemzojPo slovam professionalov, obichnaya pemza prekrasno spravlyaetsya s pyatnami. Glavnoe — obyazateljno eyo namochitj pered ispoljzovaniem, chtobi ona ne pocarapala poverhnostj.Naprimer, esli vi hotite horoshenjko ochistitj chashu unitaza ot nalyota, nasipjte tuda chashku sodi, ostavjte na paru minut i protrite snachala schyotkoj, a potom pemzoj.

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