Marketing Guides For Small Businesses

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It is no secret that video content crushes it on social mean in terms of engagement and performance.
29/02/2024

It is no secret that video content crushes it on social mean in terms of engagement and performance.

29/02/2024

In this episode, we’re diving into YouTube and specifically how Small Businesses Can Leverage YouTube. This is a great topic that will help every small business better understand why YouTube is important to consider, how to leverage it, and how to measure success on the platform.

Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

If you have any questions about the user-generated photos, we are here to help. Remember--we want your page to succeed. ...
29/02/2024

If you have any questions about the user-generated photos, we are here to help. Remember--we want your page to succeed.

LinkedIn groups will help you gain insight into your target audience.
29/02/2024

LinkedIn groups will help you gain insight into your target audience.

Collection of related videos.
28/02/2024

Collection of related videos.

It is easier than you might think to climb up in those search rankings. We can help.
28/02/2024

It is easier than you might think to climb up in those search rankings. We can help.

Even if you are not seeking new employment, you can set job alerts based on your career interests to receive email updat...
28/02/2024

Even if you are not seeking new employment, you can set job alerts based on your career interests to receive email updates regularly and stay in the loop.

This helps ensure that people have an interest in your video, which will, in turn, grow your YouTube views.
27/02/2024

This helps ensure that people have an interest in your video, which will, in turn, grow your YouTube views.

No matter how much money you spend on marketing and PR, there is nothing more effective than the everyday user who share...
27/02/2024

No matter how much money you spend on marketing and PR, there is nothing more effective than the everyday user who shares their experiences, leaves good reviews, and helps you spread the word through referrals to their friends and family.

That is impressive.
27/02/2024

That is impressive.

This is where your video best fits.
26/02/2024

This is where your video best fits.

GMB makes it easy to answer questions be recognized when you have already answered certain questions through reviews or ...
26/02/2024

GMB makes it easy to answer questions be recognized when you have already answered certain questions through reviews or Q&A sections.

Choose emojis with colors that are not part of LinkedIn's interface, so your posts will grab more attention.
26/02/2024

Choose emojis with colors that are not part of LinkedIn's interface, so your posts will grab more attention.

Controlled through Google Ads interface, YouTube ads allow for diverse targeting options. YouTube ads generate mostly m...
23/02/2024

Controlled through Google Ads interface, YouTube ads allow for diverse targeting options. YouTube ads generate mostly mobile traffic.

You can make your business pop by using words and terms that are fun and creative.
23/02/2024

You can make your business pop by using words and terms that are fun and creative.

Check out what other people are posting, engage them with thoughtful comments, and like and share posts that strike you ...
23/02/2024

Check out what other people are posting, engage them with thoughtful comments, and like and share posts that strike you as helpful.

The end goal here, of course, is just the realistic, organic and sustainable path to getting more YouTube views. ...
22/02/2024

The end goal here, of course, is just the realistic, organic and sustainable path to getting more YouTube views.

22/02/2024

Effectively using Social Media in business is about more than tallying Likes and accumulating Followers. In this episode of the Marketing Guides Podcast, we explore some of the “biggest lies” and pitfalls around how businesses can effectively use social media, and we offer some tips on how to do it right. Whether you're a budding entrepreneur or an established business owner, this episode is your compass in the vast, dynamic landscape of social media marketing. Discover the Good, Navigate the Bad, and Confront the Ugly to take your social media game to a new level.

Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Google wants to create an equal playing field for everyone so make sure you know what their regulations are concerning h...
22/02/2024

Google wants to create an equal playing field for everyone so make sure you know what their regulations are concerning how you list your business.

Ensure your content answers questions, helps your audience perform their job better, or helps address pain points. ...
22/02/2024

Ensure your content answers questions, helps your audience perform their job better, or helps address pain points.

That is a surprisingly good chunk of time to be hanging out on a platform.
21/02/2024

That is a surprisingly good chunk of time to be hanging out on a platform.

Even if you are a "details person," you should always know what is happening behind your business's scenes. Google Analy...
21/02/2024

Even if you are a "details person," you should always know what is happening behind your business's scenes. Google Analytics makes it easier than ever to track your progress.

LinkedIn has the advantage of a self-selected user base that cares about their work.
21/02/2024

LinkedIn has the advantage of a self-selected user base that cares about their work.

Percentage of your video a viewer watched before clicking off.
20/02/2024

Percentage of your video a viewer watched before clicking off.

Why copy and paste the address line when you can click on the post and hit the share button? This also allows your recip...
20/02/2024

Why copy and paste the address line when you can click on the post and hit the share button? This also allows your recipient to see it with a thumbnail graphic, not just a code line.

Unlike other social media platforms, LinkedIn's algorithms support external links to blogs and websites.
20/02/2024

Unlike other social media platforms, LinkedIn's algorithms support external links to blogs and websites.

This gives you more control over your campaign and allows you to test to see which method is working best.
19/02/2024

This gives you more control over your campaign and allows you to test to see which method is working best.

We can help you narrow down important keywords that people typically use in searches, which will help customers find you...
19/02/2024

We can help you narrow down important keywords that people typically use in searches, which will help customers find you easily and increase your ranking on Google.

Employers want to know that others have approved of your work.
19/02/2024

Employers want to know that others have approved of your work.

16/02/2024

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Videos

Episode 185 - Leveraging YouTube for Your Small Business
Episode 185 - Leveraging YouTube for Your Small Business

In this episode, we’re diving into YouTube and specifically how Small Businesses Can Leverage YouTube. This is a great topic that will help every small business better understand why YouTube is important to consider, how to leverage it, and how to measure success on the platform. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 184 - Social Media for Businesses – The Good, the Bad, and the Ugly
Episode 184 - Social Media for Businesses – The Good, the Bad, and the Ugly

Effectively using Social Media in business is about more than tallying Likes and accumulating Followers. In this episode of the Marketing Guides Podcast, we explore some of the “biggest lies” and pitfalls around how businesses can effectively use social media, and we offer some tips on how to do it right. Whether you're a budding entrepreneur or an established business owner, this episode is your compass in the vast, dynamic landscape of social media marketing. Discover the Good, Navigate the Bad, and Confront the Ugly to take your social media game to a new level. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 181: John Jantsch and The Fractional CMO+ Model
Episode 181: John Jantsch and The Fractional CMO+ Model

We speak with John Jantsch, Author and Speaker, founder of Duct Tape Marketing and the Duct Tape Marketing System Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 179 - Omnichannel marketing
Episode 179 - Omnichannel marketing

We explore omnichannel marketing in depth, what it is and how to use it. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 174 - Jay Baer, The Time to Win: How to Exceed Your Customers’ Need for Speed
Episode 174 - Jay Baer, The Time to Win: How to Exceed Your Customers’ Need for Speed

Gain valuable perspectives on why the speed of response is crucial and discover the right strategies to master it. Don't miss this opportunity to explore the importance of swift customer interactions with a renowned expert in the field. Join us for an engaging conversation that's sure to provide actionable takeaways! Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 173 - Crafting an Irresistible Offer Pt 2
Episode 173 - Crafting an Irresistible Offer Pt 2

Part 2 of the important topic of crafting an irresistible offer... As we wrap up 2023 and start thinking about marketing for 2024, it’s time to look at how to create an irresistible offer. Too many businesses get paralyzed on what type of offer to run, create offers that aren’t profitable, or worse yet just aren’t interesting to prospects and customers. It’s time to fix that. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 172 - Crafting an Irresistible Offer
Episode 172 - Crafting an Irresistible Offer

As we wrap up 2023 and begin to start thinking about marketing for 2024, it’s time to look at how to create an irresistible offer. Too many businesses get paralyzed on what type of offer to run, create offers that aren’t profitable, or worse yet just aren’t interesting to prospects and customers. It’s time to fix that Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 171 - Finish The Year Strong & Position Yourself for 2024 Marketing Success
Episode 171 - Finish The Year Strong & Position Yourself for 2024 Marketing Success

We discuss ways to finish the year strong and how to position your business for 2024 marketing success. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 168 - Mickie Kennedy on Increasing Visibility and Credibility Using Press Releases
Episode 168 - Mickie Kennedy on Increasing Visibility and Credibility Using Press Releases

We talk with Mickie Kennedy on how to Increase Visibility and Credibility Using Press Releases to Promote Authors, Small Businesses, and Startups. We'll also discuss How to Get Regular Local Media Coverage Without Spending a Dime Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 168 - Let's get real about video marketing
Episode 168 - Let's get real about video marketing

There are so many ways to use videos for marketing a small business. We'll explore the types of videos your business can and should be creating to market your business Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 167 - What is SEO?
Episode 167 - What is SEO?

We continue our discussion on what SEO is Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 166 - Why Isn’t My SEO Working? Answers to the most common SEO Questions
Episode 166 - Why Isn’t My SEO Working? Answers to the most common SEO Questions

"Why Isn't My Local SEO Working?" We know many small businesses have invested time, energy, and resources into their SEO efforts, yet something seems amiss. Are you struggling to show up on Google Maps? Wondering why your website isn’t drawing local traffic? Or perplexed why those glowing customer reviews aren't translating into higher rankings? We’re going to dive into these questions and more, offering actionable insights and solutions that tackle the most common challenges in local SEO. Tune in to unlock the full potential of your local SEO and turn your business into a local search success story. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 165 - Content Marketing For Local Search: The Types Of Content You Can Create
Episode 165 - Content Marketing For Local Search: The Types Of Content You Can Create

We discuss the types of content you can create for local SEO, as well as how we are all content creators Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 164: Content Marketing For Local Search: How To Find Keyword Phrases
Episode 164: Content Marketing For Local Search: How To Find Keyword Phrases

we discuss how to find the right keywords to focus on to help your business rank for local serch Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 163 - Content Marketing For Local Search: Focus On The Problems You Solve For Your Customers
Episode 163 - Content Marketing For Local Search: Focus On The Problems You Solve For Your Customers

We discuss the importance of focusing on the problems you solve for your customers and how that positively impacts local SEO as well as user experience Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Andrea Vahl, Facebook and Instagram Ads Expert and author of the new book "Facebook Ads Made Simple"
Andrea Vahl, Facebook and Instagram Ads Expert and author of the new book "Facebook Ads Made Simple"

Andrea Vahl is a Facebook and Instagram Ads Expert and is the co-author of Facebook Marketing All-in-One for Dummies. Her newest book is Facebook Ads Made Simple. She speaks and trains all over the world and has managed over $6M in ad spend for her clients. She is also a stand up comedienne. Learn more at www.andreavahl.com. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 161 - Content Marketing For Local Search: Contents Role In SEO?
Episode 161 - Content Marketing For Local Search: Contents Role In SEO?

We dive deeper into how content plays such a critical role in Local Search Engine Optimization. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 160 - Content Marketing For Local Search: What is SEO?
Episode 160 - Content Marketing For Local Search: What is SEO?

We discuss Search Engine Optimization (SEO), what Local SEO is, and how content can help with Local SEO Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Episode 159 - Content Marketing For Local Search: Why Is Strategy Contents Best Friend?
Episode 159 - Content Marketing For Local Search: Why Is Strategy Contents Best Friend?

We explore the role strategy plays in creating content for local search. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

Content Marketing For Local Search: Why Do You Need To Think About Strategy First?
Content Marketing For Local Search: Why Do You Need To Think About Strategy First?

We'll discuss why strategy is a pre-requisite to creating great content for SEO purposes, and just what marketing strategy is. Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5276977422663680

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