Tom Hoy

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Tom Hoy

DJ/Modernist Style Blogger. Host - Go Go Power on Totally Wired Radio & A Cut Above on The Face Radio

24/12/2024

All the best to you and yours ✌🏻 x

22/12/2024

It’s a Deep Pile Fleece kind of day

I’m also wearing my creation, a Japanese Low Ombre shirt - use TOMHOY10 for % off your first order.

My jeans are GVNR JPN, shoes are by and hat is by

21/12/2024

As the year winds down and the temperature dips, it’s the perfect time to reflect on how we embrace style and the stories we tell through our clothing.

In my latest blog, Take Ivy, Why Bother?, I explore what Ivy Style really means—why it still matters and how it goes beyond just a look. If you’ve ever wondered what makes this style timeless, this blog post dives into the mindset and authenticity behind it.

Read now (link in bio) or visit tomhoy.substack.com

18/12/2024

Wednesday’s shop fit at .store, featuring a new addition to my tie collection: a vintage Ralph Lauren tie with a classic tennis motif. 🎾

17/12/2024

If George Costanza from Seinfeld was from the Manchester suburb of Timperley, he’d probably dress something like this.

Thanks to for the cap 🙏🏼 represent MCR by choosing a suburb cap.

15/12/2024

Blazer at the ready, scarf on standby. ✌🏻

14/12/2024

“Ivy style has always evolved with the times, reflecting cultural and societal shifts.”

I had the absolute pleasure to chat with Aaron Chang, a South Korean illustrator whose Ivy-inspired artwork has redefined classic menswear for a modern audience. I’ve loved his work for years, and his account is a lookbook of endless inspiration.

We discussed his journey into Ivy style, the launch of his brand Ivy Boys Archive, and how he’s blending tradition with fresh creativity.

Read the full interview now via the link in bio or at tomhoy.substack.com.

13/12/2024

Few fabrics work as effortlessly together in winter as tweed, wool, and corduroy. Not only are they warm and practical, but they also offer a timeless versatility that’s hard to match.

Cap
Jacket / Knit
Cords
Shoes

09/12/2024

Still deeply impressed by this Harris Tweed Desert Safari Jacket from . The fabric’s heritage and texture are unmatched, and the design strikes the perfect balance between rugged utility and refined versatility.

08/12/2024

Fits from the shop and pieces that caught my eye .store ✌🏻

07/12/2024

“Each stitch placed with the greatest care.”

The Vintage Ivy Collection by Kamakura Shirts, created in collaboration with Graham Marsh, is a masterclass in timeless design and craftsmanship. Rooted in the Ivy League style of the 1960s and Japan’s rich menswear heritage, this collection redefines wardrobe essentials with its impeccable attention to detail and enduring appeal.

Explore the history, craftsmanship, and versatility of these iconic designs in my latest blog.

📖 Read now: Link in bio or visit tomhoy.substack.com.

06/12/2024

The collar roll is everything. That generous, unstructured curve gives a shirt its character—relaxed, effortless, and full of personality. It’s not about precision or stiffness; it’s about that perfect, natural arc that brings the whole look together. A small detail, but one that speaks volumes to those who know.

👔

03/12/2024

Here’s some styling I put together at .store

I started with the Lavenham Quilt Liner Jacket in olive—expertly made in England and rooted in the military history of liner jackets. Its classic quilting, inspired by Lavenham’s original horse rugs, makes it a standout for the autumn/winter season. This jacket is lightweight yet warm, perfect for layering, and moves easily between casual and more refined looks. The boxy fit, stepped hem, ribbed cuffs, and practical details like press studs and patch pockets give it a modern, functional edge.

For the base, I went with the Sugar Cane 1955z Model Straight Leg Selvedge Denim Jeans in One Wash Indigo. These are a brilliant take on the 1955 Levi’s 501 model, featuring a straight leg, a fuller rise, and the iconic zip fly that was a game-changer for the East Coast market. Made from custom-spun Japanese denim woven with Zimbabwe cotton, they’ve got great character, with hidden back pocket rivets for added authenticity.

Both pieces are easy to wear and work together seamlessly for a mix of practicality and style—find them now at Auteur Store.

02/12/2024

Never bored of cord, especially when it’s a cord Oxford by it’s a real thing of beauty, and proves a white Oxford can be fun.

I was really happy with this pairing, it’s the result of just playing about a little. I’m wearing a 60/40 mountain parka, cap, vintage tie, chinos and Weejuns.

01/12/2024

Japan did not just imitate American style—it refined it, preserved it, and reinvented it for a new audience.” – W. David Marx, Ametora (a must-read).

This Kamakura button-down shirt embodies that ethos, crafted from heavy 7oz Japanese denim. The faded, rugged look—achieved through a special fabric treatment—echoes the charm of well-worn jeans. Made in Japan, it’s a perfect blend of Ivy tradition and Japanese innovation.

30/11/2024

Dustin Hoffman has always been an Ivy Style icon to me. When I think of him, I think of tweed jackets, jeans with the perfect break, tennis shoes, and polo shirts.

I dive into how Hoffman’s unique take on Ivy Style still influences fashion today, from his portrayal of Benjamin Braddock in The Graduate to how he made classic American style accessible for everyone.

Read the full article now—link in bio or head to tomhoy.substack.com

28/11/2024

Some styling for .store the other day. I’m wearing two Jackman pieces, both crafted with incredible attention to detail in Japan. These pieces perfectly blend classic American sportswear influences—a style I’ve been hooked on for years.

The grey Loopwheel sweatshirt stands out with its signature softness, made possible by vintage loopwheel machines from 1949 that modern technology just can’t replicate. The fit and feel are unbeatable, making it one of my favorite staples.

The MK UF Jacket in Navy, inspired by a classic baseball jersey, combines the warmth of melton wool with a sleek, unlined design. Its minimal look makes it easy to layer over thicker pieces without losing any style.

25/11/2024

When in doubt, keep it classic. ✌🏻

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