Nightowl Studio

13/06/2024

How to Capture Reflective Products in Product Photography ✨

Photographing reflective products can be a daunting task due to their shiny surfaces that easily pick up unwanted reflections. However, with the right techniques, you can achieve professional and polished results. Here’s how:
- Control Your Environment
- Diffuse Your Light Source
- Keep the Product Clean
- Experiment with Angles

By mastering these techniques, you can effectively capture the beauty of reflective products and showcase their true elegance. Happy shooting! ✨📸

Do you have any other tips for photographing reflective products? Share your wisdom in the comments below! ⬇️

10/06/2024

It's a brand new start to the week, and what better way to kick it off than talking about E-commerce photography? 📸✨

For the Merlyn Showering shoot, we faced a unique challenge: reflective surfaces. To capture these products perfectly, we had to meticulously plan our lighting set-up. The right lighting not only minimizes reflections but also enhances the product’s sleek design.

Swipe through to see some of the standout shots from the shoot! 👉

If you’re looking to elevate your own product photography or have any questions please feel free to reach out for a bespoke quote at [email protected] or alternatively visit www.nightowlni.com

29/05/2024

Loved working on this recent CGI animation for Bellamianta showcasing their new Summer Infused Tannning Mousse. We pushed the boat out in terms of world building and photorealism for this one, makes us wish we were on a beach right now☀️

24/05/2024

Colours aren't just pretty; they're powerful! 🌈 Each hue in your brand palette communicates emotions, tells your story, and connects with your audience on a deeper level. Whether it’s the trust of blue, the energy of red, or the calm of green, the right colours make your brand unforgettable. Choose wisely and let your colours speak volumes!

22/05/2024

Bringing another vision to life with a new brand identity for Tomax Lifting Solutions.

We crafted this with creativity and precision in mind, the aim was to create a striking logo that was legible and reflected the nature of their business, including the use of some high vis yellow featured throughout🦺

20/05/2024

A heroic shot to kick-start the week!

Just some of the goodness we created for Tillylashuk on our recent product shoot.

Happy Monday!

As ever, NightOwl studio is a creative agency who are all about creating content in all forms. From crafting sleek designs, storytelling visuals and eye catching imagery. Check out our website for more www.nightowlni.com

10/05/2024

Appreciating some of our recent model work on the grid today!

This was from a lovely day shooting stills with Illuminate by Shauna for the launch of her new product Bold Brow . I loved working with a great group of models capturing lots of exciting images.

As ever, NightOwl studio is a creative agency who are all about creating content in all forms. From crafting sleek designs, storytelling visuals and eye catching imagery. Check out our www.nightowlni.com for more information!
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07/05/2024

A heroic shot to kick-start the week!

Just some of the goodness we created for and her new product launch for Bold Brow.

As ever, NightOwl studio is a creative agency who are all about creating content in all forms. From crafting sleek designs, storytelling visuals and eye catching imagery. Check out our website for more (link in bio👀)

www.nightowlni.com

22/03/2024

Website Refresh for Origin7digital

It’s been more than a couple of weeks since the launch and we couldn't be more excited to share the news!

Origin7digital is an online storefront that provides training courses that will equip you and your team with the knowledge and skills to effectively manage information and become BIM-ready. They were such a dream to work with 🤍

Her vision was clear from the beginning, with a focus on customer navigation, and being on brand. We were able to achieve a super dynamic design with booking system features and of course an easy experience on mobile.

Don’t let your website hold your brand back - enquire to find out how we can help design the website you’ve always dreamed of ✨

Fran & T
www.nightowlni.com

20/03/2024

The one question we always dread being asked👀👀

“What’s your favourite photo you’ve ever created”

It's like prompting a parent to pick their most beloved child—it's a dilemma you shouldn't really put them in (even though technically you could, but it's not advisable!).

Help us pick one! 🤣

Get in touch to discuss your next scroll-stopping project!

www.nightowlni.com
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21/02/2024

🎇🎇New Blog Alert!!

Today were talking about the art of storytelling through video.

Check it out below ⬇⬇

In the fast-paced world of commercial videography, the ability to convey a compelling story is the key ingredient that turns a sequence of shots into a captivating narrative. Be it promotional content, advertisements, or corporate videos, mastering the art of storytelling can elevate your work and h...

19/02/2024

Launch new products with a bang 💥
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We loved creating this CGI animated product video for latest product Full Impact Concealer.
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We absolutely love this video, as our use of shadows and light really helped showcase this wonderful product off. We also used soft and slow camera movements to show the unique benefits of the product and used the full forces of animation to bring those features to life.

It was really fun working with liquid simulations this time and seeing how we can use this feature to help us portray the diverse colour ranges the product has.

Not only do the visuals matter in these product videos but you also need to think about the soundtrack. We use sound to help bring the viewer on a journey, first, it’s full of suspense to see the product then ending with excitement as you finally see the big reveal of the sets all together.
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Let us know what you think of the video❤

16/02/2024

Ending this week berry fresh 🍒🍓

To create a series of stand-out visuals for this new product, we needed to explore the brand's colour palette, values, and unique selling points, so that the product would be eye-catching against similar brands.⁠

One of the main objectives was to highlight the ingredients and scent of the tanning mouse.

It was fun playing around with fresh ingredients to visually show what was inside.

I really enjoy working with beauty brands as you can utilise a range of ideas depending on their brand values. Which lead us to create some really fun and fruity images 💁‍♀️

📸

Fran & T
www.nightowlni.com
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14/02/2024

Today we're showcasing some lifestyle product images of our client's newly designed shelving units.

The client wanted the imagery clean, crisp and of course, showing the detailing in the units.

The impact professional photography has on any brand can be massive and that's why my client reached out to get help in capturing the imagery for their business. The images will now be used across all marketing material going forward.

If you want to increase your brand awareness get in touch to discuss your next shoot as we would be happy to help!

Fran & T
www.nightowlni.com
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12/02/2024

Today we're showcasing some lifestyle product images of our client's newly designed tables.

The client wanted the imagery clean, crisp, and of course, showing the detailing in the units. They really wanted us to focus on the lifestyle element to show their customers what the product would look like in a real-life home.

The impact professional photography has on any brand can be massive and that's why my client reached out to get help in capturing the imagery for their business. The images will now be used across all marketing material going forward.

If you want to increase your brand awareness get in touch to discuss your next shoot as we would be happy to help!

Fran & T
www.nightowlni.com
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08/02/2024

We've been working with our client Meeko's on a retainer basis due to demand in design work. The club is always planning ahead and needs the right assets in place when advertising its weekend specials or big events. Every design is kept on brand but always thinking about the appeal to our clients customers.

If you want to increase your brand awareness get in touch to discuss your next design project!

Fran & T
www.nightowlni.com
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06/02/2024

For any creatives out there, the beginning of the new year always brings a lot more downtime.

So we took major advantage of this time and took into our website. Our website is one of our many portfolios and the first port of call with potential clients.

So giving it a fresh new look was top of our priority, as well as getting recent projects uploaded.

You can check it out at www.nightowlni.com and let us know your thoughts.

So ready for what this year will bring.

Fran & T

Nightowl Studio is a creative team based in Northern Ireland specialising in video, photo and design.

15/01/2024

Starting this week berry fresh 🍒🍓

To create a series of stand-out visuals for this new product, we needed to explore the brand's colour palette, values, and unique selling points, so that the product would be eye-catching against similar brands.⁠

One of the main objectives was to highlight the ingredients and scent of the tanning mouse. It was fun playing around with fresh ingredients to visually show what was inside.

I really enjoy working with beauty brands as you can utilise a range of ideas depending on their brand values. Which lead us to create some really fun and fruity images 💁‍♀️

11/01/2024

WHAT ABOUT YE 2024?!

This is our first week back from the holidays and I've never been as glad to get back into routine again, trust me when I say we we're super lazy over the break.

2023 was a crazy, fast-paced year for us. Sometimes hard and scary, but mostly filled with amazing memories that we will never ever forget.

We are always so grateful to call this our job and get to do what we love most. And never forgetting every single client that walks through our door and trusts us to do what we do best.

We are so ready for the Q1 goodness, and already the madness has kicked off 🤣 Though we're kicking it back to one of our last shoots in 2023 with . A fun-filled product lifestyle shoot, that gathered so many visual assets for the guys to use.

We love having fun and creating visually appealing images that will tell a story about your product but most importantly relate to your customer.

Get in touch to discuss your next scroll-stopping project!

Fran x

13/12/2023

Appreciating some of our model work on the grid today.

This was from a lovely evening shooting stills with capturing model imagery for the launch campaign of her new skincare range. I love working with a group of models capturing lots of exciting pieces for the brand to use.

A great shoot with a great group of girls!

09/12/2023

Bringing you some festive cheer this holliday season☃❄
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We loved creating this animation video for . This video will be used as a screensaver in the bar and will be shown throughout the complex.

Another unique approach how animation can be used within your business. A simple way for the team to spread some Christmas cheer this holiday season and also having a nice visuals to show within the bar.

The process involved T to use imagery provided by the client to create a lookalike bar to set the scene. Alot of hours went into creating this and we're very pleased with the outcome.
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Let us know what you think of the video❤

24/11/2023

Introducing the most wonderful time of the year🎄

We are thrilled to be showcasing some of the lovely gift sets we’ve designed for the festive period.

Seasonal packaging done right can significantly drive sale volumes, increase brand awareness and increase the impulse buy in consumers behaviour over the holiday period.

Most importantly it can help your product stand out from your competitors and attract new customers to your brand.

17/11/2023

STACKED is a new multi-tiered makeup product developed by the amazing minds over at I AM Beauty

The brief was to come up with a design that was on-brand and uniform across the range.

As the product contains many layers to make up the stack we played around with the topographical map to help symbolise the layer aspect.

We're thrilled with the results and the client now has an eye-catching product to stand out against their competitors.