Sorry to break this to you but your followers don't care about you. Well, apart from your mum but if she's following you we need a whole different conversation.
What they care about is themselves. They probably followed you because your content made them feel a certain way. They might be looking for the product or service you offer, share a common interest or they just like your music.
When they start caring about you they’re much more likely to start spending money and I’m pretty sure that’s ultimately what you’re after right?
To do that you need to be doing one big thing - send me a DM and I’ll tell you about it or hit follow and hang around.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#VideoContentTips #VideoProductionTips #BusinessMarketingTips #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
Most musicians post really dull video content. That’s no surprise really because musicians are not video producers.
BUT - video’s really important if you want people to pay attention to your music. If you’re just posting the same clips as every other musician like the one your friend filmed at your last gig or you in the living room singing to a house plant, people won’t pay attention no matter how great you and your songs are.
I’ve decided to do something about this problem and I’m going to share a bunch of ideas to help your performance videos stand out, get you noticed more and maybe make you some money.
If you’re not following me already - fix that right now and I’ll start sharing next week.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#VideoMarketing #InstagramMarketing #SocialMediaTactics #MusicMarketing #LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
One of the worst holes you can fall down with social media is the need to post something in a hurry. If you forget or don't have a plan you can start posting inferior content just to remain consistent.
STOP DOING IT!
The only way you can make sure you post great content all the time is with planning. We usually plan our content a month in advance but we manage several accounts for other businesses. But you can do it weekly.
So the last thing we suggest you do on a Friday is plan what you're going to do on Monday. Even make all of your content on Friday ready to go then you can get on with whatever the week decides to throw your way and not have to think about making content for social media.
If this kind of stuff is helpful and you're hungry for more make sure you follow me here and there are a tonne of resources at http://monokimedia.co.uk
WHO ARE WE?
MonokiMedia are a video and film production studio. We specialise in making content for musicians and businesses ranging from documentaries, promo videos, concert video and social media video.
We also love helping people like you make better videos for yourself. We help you to understand not only the nuts and bots of using a camera, lighting and sound but how to make content that engages with your audience and, ultimately makes you money.
#MusicMarketing #SocialMediaTips #SocialMediaForMusic #VideoCoach #ContentCreation #VideoClipProduction #ReelProduction #VideoProduction #MusicVideoProduction #LiveMusicVideo #VideoProductionCompany #VideoProductionServices #InstagramMarketingTips
Music videos have been around for 60 years. It was The Beatles that started making them for Top of The Pops to show. Then when whole channels became devoted to them budgets got bigger and before you know it we’ve got things like Thriller.
But what were the best music videos ever? These are the ones you can play in your head whenever you hear the song. You’d be hard pushed to listen to Bohemian Rhapsody without seeing Freddie, Brian, Roger and John singing in a diamond formation against a black background. Or how about Morten Harket turning into a cartoon and picking up a girl in a cafe?
What video does that for you? Plays in your head every time you hear the song.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#VideoMarketing #InstagramMarketing #SocialMediaTactics #LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
If you want social media to work for your business there are three things you absolutely must do.
PROVIDE QUALITY
If anyone tells you that all you need to do is post lots of content then send them around to me and I'll shake some sense into them.
EVEN if you post twice a week, your content will get better results if you focus on QUALITY information that speaks directly to the people you want to reach.
So what do I mean by quality? Good question - the answer depends on the people you want to speak to. Because it's different for everyone.
For example, we work with a lot of musicians and if you're one of them you'll want to post stuff that develops your fan base and that might be content that centres around you more - keeping the people who love your stuff informed of gigs, new music, developments and helping them understand who you are as a person.
Being a success on social media is not about just posting stuff - it's about posting quality stuff for your type of people.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#QualityContent #VideoContentTips #VideoProductionTips #BusinessMarketingTips #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
There’s one question I hate being asked - how much do we charge for a video?
And the answer is that it depends on what video you want! Every video project is different, there’s no one price.
It depends on a lot - how long the shoot is, how long editing time is, how many people and graphics are on screen - the list goes on.
I see it like buying a kitchen - you go to a showroom to see what you like but your own set up will be different as you might want to change or keep certain parts!
All these things reflect on the price of video and so I can’t give a full price without knowing all the details - but what we can do is sit down with a coffee and find out what you want and go from there!
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#VideoProductionCosts #LiveMusicVideos #ConcertVideos #MusicMarketing #FilmProduction #VideoProductionCompany #UKVideographer #MusicVideoDirector
Today is my birthday - and - if I wanted to, I could actually draw on my pension today - which now I’ve said it is actually horrific.
But here’s the thing right - how many people do you know that are looking forward to retirement? Working hard so they one day don’t have to work at all. What a sh*t life!
Do you know what the secret is? Don’t work to begin with. If you can earn money doing something you love it’s not work! If it’s not work you won’t want to stop doing it and you won’t dream of a day when you don’t have to work - because you’re not working!
So - if I could give one piece of advice to anyone who isn’t already slowly dying on a golf course. Stop working - instead work out how you can make money doing what you love.
Happy birthday to me!
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#DoWhatYouLove #BirthdayMessage #LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
I get a fair splattering of musicians tell me that music videos are dead and not relevant anymore. Well that’s bobbins and I’ll tell you why.
Back in 1949 when RCA Victor started pressing 7 inch singles - musicians responded by writing shorter songs.
Back in 1981 when MTV came along record companies responded by spending millions on videos to promote their music.
Now we have social media - the video format has never been more popular - we watch tonnes of the stuff. But videos are getting shorter so musicians have to respond to that.
So do they respond by not making video? Of course not - that would be bonkers. The logical answer is you still make a full music video because people still want to see that. But produce it in such a way that you can lift small chunks from it - pop those chunks on social media and they become scroll stopping adverts for the whole thing.
So is the music video dead? Is Sabrina Carpenter still using music videos? Is How about Post Malone? I rest my case.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
I can teach you to be confident on camera.
A lot of people tell me I make it look easy and it is easy. Okay I have been doing it for a long while on radio and TV but it’s something anyone can do.
When I’m recording a video I’m usually alone but I’m not. All I’m really doing is leaving you a message you can view and listen to later. It’s no different to me calling you and leaving a voice mail or remember answer phones?
When you think of it like that making a video suddenly becomes easy. The camera is just a device by which I can leave you a message. Do you feel odd doing that on a phone? Of course you don’t
Check out my website for more tips like this or come and say hi. I teach people this stuff all the time.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#CameraConfidence #PresentingOnCamera #VideoTips #VideoMakingTips #VideoMarketing #InstagramMarketing #SocialMediaTactics #LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
I spend a lot of my time filming amazing unsigned talent and I like to shout about them as much. Louise Golbey released a cracking new song today. ‘All For You’ has a great summery feel and a hook that will lodge itself firmly in your head. I’m thrilled to be producing the video too and what we have planned is going to be really special.Now I’d like you to do three things.1. Follow @louisegolbey and check out her new tune on Spotify. 2. Share this video in your story so other people get to discover some amazing unsigned talent.3. Tell me who I need to start listening to. Maybe I’ll get to film them in the future.WHO ARE MONOKI?We’re a video and film production studio specialising in content for musicians and businesses including documentaries, promo video, live footage and social media video.We also love helping people like you make better videos for yourself. We help you to understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.#UnsignedFriday #UnsignedMusicians #UnsignedArtists #UnsignedSingersOfInstagram #UKMusicians #IndependentMusician #UKVideographer #MusicVideoDirector #VideoProductionCompany #LiveMusicProduction
I hate being on camera.
That’s by far the most common excuse I get from people who are still avoiding video for marketing. But if you’re offering a service where people buy you rather than a range of products, the best way to get new customers is for people to get to know you first - and video is perfect for that.
If your one of those people who gets really twitchy at the thought of talking to a camera I can fix that. I know this method works because it worked for me when I started out and I get loads of people telling me I make talking to camera look easy - you know what? It is easy.
Go to http://Monokimedia.co.uk/presenter to find out how I do it and I’ll share one of my little tips later in the week.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#socialmediamarketing #socialmediatips #instareeltips #socialmediacoach #videomarketingcoach #videohacks #presentertraining #businessreels #socialmediahacks #contentstrategytips
#LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
If you’re making videos for your new music much like we were 50 years ago STOP. That kind of music video is history.
The music industry has evolved and music video needs to change too. The big change comes from where we find new music. When music video was it’s stupid ‘movie budgets’ era, people were watching them in full on things like Top of the Pops or MTV.
Now we discover most of our new music from video via social media. So while the whole video is still important, we need to consider what it will look like in bite sized chunks on places like Instagram or TikTok.
Wanna find out what else needs to change? You can find all that stuff on the website.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
I love nothing more than playing around with ideas on social media and seeing what works. A few months ago I started something that has worked so well I want you to steal the idea and use it for yourself.
Wanna know what it is and how it works? You’ve gotta watch the video for that bit but I’m gonna keep on doing it because it’s putting me in touch with just the right kinda people for my business.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#UnsignedFriday #MusicCollaborations #LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
🚨You’ve got to stop paying attention to what I say!🚨
Earlier this week, someone online messaged me and said I wasn’t credible as I don’t have 10,000 followers!
And to that I say.. I don’t care! I don’t care that I’ve got less than 1,000 followers even, because it’s about the type, not number, of followers that you have.
If you’re trying to promote your business on social media, that’s all you should care about too. If I end up giving away a bit of free advice and helping people on the way to growing my business, that’s just a bonus!
I get all my work through recommendation, not directly through social media.
What I’m trying to say is that you can still be credible with 500, 1000 followers - it doesn’t matter how many! As long as they’re the right ones. If you’ve got 1,000 people following your advice and potentially turning into customers, that’s enough business for anyone, isn’t it?
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#VideoMarketing #InstagramMarketing #SocialMediaTactics #LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
I spend a lot of my time filming amazing unsigned talent so I thought it was high time I shared them with you so you could see and hear just how great they are.
Bradley Jago describes his music as queer soul from a queer soul. I think he has a big of an old soul too. He has some serious pipes on him and that old school soul music needs good pipes. Go check him out live before he gets so big it will cost you a fortune. You can thank me later.
Now I’d like you to do three things.
Follow @bradleyjago to find out more about him.
Share this video in your story so other people get to discover some amazing unsigned talent.
Tell me about an artist I need to start listening to.
WHO ARE MONOKI?
We’re a video and film production studio specialising in content for musicians and businesses including documentaries, promo video, live footage and social media video.
We also love helping people like you make better videos for yourself. We help you to understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#UnsignedFriday #UnsignedMusicians #UnsignedArtists #UnsignedSingersOfInstagram #UKMusicians #IndependentMusician #UKVideographer #MusicVideoDirector #VideoProductionCompany #LiveMusicProduction
We need to have a chat about your live videos. The thing is most videos I see on social of musicians performing their last pub gig are … terrible!
Then are usually filmed by a friend from three rows back while trying to hold the phone steady in one hand and balancing a beer in the other.
You might spend months, maybe years crafting a song. You might spend money recording it in a studio. You’re super proud of it. Then the first time your followers get to see you perform it, you trust that job with your half pissed friend who can’t film for toffee.
Isn’t your music worth more than that?
Owning a guitar doesn’t make you a musician. Owning a camera doesn’t make you a videographer.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#LiveMusicVideos #ConcertVideos #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
One thing I really don’t like about social media is being ignored. You’d think that wouldn’t happen but it does … all the time.
It’s a real missed opportunity to ignore a new follower. That follower has the potential to become a fan and maybe buy your stuff or come and see you perform. BUT you have to nurture that follower and build a relationship with them. Don’t ignore them.
Take a look at the video to find out what I do when I get a new follower and how that leads to genuine friendships and collaborations where actual money changes hands.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#SocialMediaVideo #NewFollowers #FindingFans #MarketingForMusicians #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
When your customers love you, you obviously want to share just how much they love you with any potential new customers. So what do you do next?
Most people send them over to Google or perhaps Facebook to leave a review, then they forget, so you remind them, they forget again and eventually it just gets messy.
Wanna know a better way?
A way that will get you an actual review and a really good one that new customers will respond to – for years to come?
Take a look at the video for more and you can get a whole lot more on my website.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#ReviewVideos #SocialMediaVideo #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
When you get a new follower what do you do next? I’ve found that most of the people I follow simply ignore me. At best I may get a follow back but very rarely do I get anything more. What a wasted opportunity.
Fact of the day - you’re way more likely to turn a follower into a paying customer if you build a relationship with them. Ignore them and after a few weeks there’s fairly high chance they’ll just become another number.
There’s something I do with every new follower that makes the very most of that initial meeting. If you already follow me you probably know exactly what I do. If you don’t follow me, do it and you’ll find out.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#SocialMediaVideo #NewFollowers #MarketingForMusicians #MusicMarketing #VideoMakingTips #VideoProductionCompany #UKVideographer #MusicVideoDirector
Every week I like to share an unsigned artist I’ve worked with so you get to discover how great they are.
I really owe Harry Quinn an apology. I can’t believe it took me this long to feature him on Unsigned Friday. His album Code Words was one of my most played last year and Brand New Bike is one of those feel good songs you’ll struggle to get out of your head.
I’d like you to do three things.
Follow @harryquinnmusic to find out more about him.
Share this video in your story so other people get to discover some amazing unsigned talent.
Tell me about an artist I need to start listening to.
WHO ARE MONOKI?
Monoki Media’s the name of my company, we’re a video and film production studio specialising in content for musicians and businesses. We produce documentaries, promo videos, concert videos and social media content.
I’m passionate about helping people like you make better videos and understand the nuts and bots of using a camera, lighting and sound as well as making content that engages with your audience and, ultimately makes you money.
#UnsignedFriday #UnsignedMusicians #UnsignedArtists #UnsignedSingersOfInstagram #UKMusicians #IndependentMusician #UKVideographer #MusicVideoDirector #VideoProductionCompany #LiveMusicProduction
