25/03/2022
#๐
๐๐๐๐๐จ๐จ๐ค #๐๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐ข๐ง๐ #๐
๐๐๐ญ๐จ๐ซ๐ฌ
๐๐จ๐ซ ๐๐ฆ๐๐ฅ๐ฅ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ๐๐ฌ
๐ญ๐๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐
๐๐๐ ๐๐๐๐ ๐๐๐๐๐ ๐๐๐๐ ๐๐๐๐๐๐๐๐๐๐, ๐๐๐๐๐ ๐๐ ๐๐๐ ๐๐๐๐ ๐๐๐๐๐ ๐๐
๐๐๐๐๐๐๐๐ ๐๐ ๐๐๐ ๐๐ ๐๐๐๐๐๐๐ ๐๐๐๐ ๐๐๐๐ ๐๐๐๐
๐๐๐๐ ๐๐๐๐๐๐๐ ๐๐๐ ๐๐๐๐ ๐๐๐
๐๐
๐ ๐๐๐๐
๐๐๐๐ ๐๐๐๐
(๐๐๐๐๐๐๐๐, ๐๐๐๐ ๐๐๐ ๐ ๐๐๐๐๐๐๐๐!).
๐ป๐๐๐ ๐
๐ ๐ ๐๐๐ ๐๐ ๐๐๐๐๐๐๐ ๐๐๐
๐๐๐ ๐๐๐๐ ๐๐๐๐ ๐๐๐๐
๐๐๐๐ (๐๐๐๐๐ ๐๐๐ ๐๐ ๐๐๐๐๐ ๐๐๐๐๐ 700
๐๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐
๐ญ๐๐๐๐๐๐๐โ๐ โโ๐ญ๐๐๐
๐ธ๐๐๐๐๐๐ ๐ท๐๐๐๐โโ) ๐๐ ๐
๐๐๐๐๐๐๐๐ ๐๐๐๐ ๐๐ ๐๐๐๐๐๐
๐๐๐
๐๐๐ ๐๐ ๐๐๐๐๐
๐ ๐๐๐๐๐๐ ๐๐๐๐ ๐๐๐๐
.
๐ป๐๐๐ ๐๐ ๐๐๐ ๐๐๐๐๐๐ ๐๐๐๐๐๐ ๐๐ ๐๐๐๐๐๐๐๐๐๐...๐ฐ๐ ๐๐๐๐๐ ๐๐ ๐๐๐ ๐๐๐๐๐ ๐๐๐๐๐๐๐๐ ๐๐๐๐๐
๐ญ๐๐๐๐๐๐๐ โ ๐๐ ๐๐ ๐๐๐๐๐๐.
1 ๐๐๐
ด๐ ๐
ฑ๐
ด๐
ท๐
ฐ๐
๐
ธ๐
พ๐๐
What people see at the top of their news feed is largely (but not entirely)
dependent on what they have clicked, liked or commented on in the past. A
recent update looks at the probability that a person will want to see the post AND
that the person will want to engage with the post with a like, comment or share.
Of course, the exact algorithm that analyses user behavior is top secret. But as a
rule of thumb, you should always create content while thinking about what the
audience will want to engage with the most.
2 ๐๐
ธ๐
ผ๐
ด ๐๐
ฟ๐
ด๐
ฝ๐ ๐๐
ด๐
ฐ๐
ณ๐
ธ๐
ฝ๐
ถ ๐๐๐
พ๐๐
ธ๐
ด๐
Facebook is now evaluating how people scroll through their streams to
determine the types of stories people want to see. When someone stops in a
news feed to read more from a post โ Facebook knows!
Even if they do not like, comment or share the post โ Facebook will know that
they stopped to read it and will take that as a signal that they are interested in
that content.
So even if you donโt get clicks, likes or shares, itโs still worth it to create content
that only gets views, if not for anything else.
3 ๐๐
ฟ๐
ฐ๐
ผ ๐
ต๐
ธ๐
ป๐๐
ด๐๐
ธ๐
ฝ๐
ถ
NEVERโ ask for readers to like, share or comment on a post. Facebook will know
and it is a trigger for their spam filter.
It used to be that when others like your content that their friends would see that
they liked it โ this was a big reason why so many brand managers wanted to
increase likes โ but Facebook themselves have said that they have lessened this
type of post from showing in the news feed.
So if someone likes your post โ their friends will no longer necessarily see it. You
want people to like posts or make comments because they LIKE YOUR CONTENT ..Not because you forced them too.
So keep in mind that under no circumstances you should beg your audience for
likes and shares. Thatโs a โbig NO-NO!
4. Sales Focused Posts
Pages are about sharing great content โ not pushing products or services. If your
post focuses on โclick here to buyโ, โdownload nowโ, โenter to winโ or any other
promotional type post โ you can be risking your organic reach.
With this in mind, leave the promotional stuff for the paid campains that you are
planning on running.
4 ๐
ฝ๐
ฐ๐๐
ธ๐
๐
ด ๐
๐
ธ๐
ณ๐
ด๐
พ๐
If you are creating videos and linking to them on Facebook from YouTube โ you
are doing yourself a disservice! With Facebookโs introduction of video upload โ
you should be posting your videos directly to Facebook and sharing from there.
Studies on this approach have consistently confirmed that going for native videos
will increase reach and engagement. With this in mind, stick for native Facebook
videos only for your social media posts.
5 ๐
ฟ๐
ด๐
ฐ๐
บ ๐
ท๐
พ๐๐๐
We know, it sounds contradictory โ but by posting during peak hours, you are
risking the visibility of your posts. Most likely, your posts are not being seen
because of the amount of competition for newsfeed space.
If you (or your clientโs) Facebook accounts are relatively small in regards to your
competiton, you should avoid their posting hours in order to maximize your
reach.
6 ๐๐๐
ธ๐
ถ๐
ถ๐
ด๐ ๐๐
พ๐๐
ณ๐
It has been said that there is an Algorithm that can trigger a positive or negative
reaction from Facebook in regards to post content. This was consistently proven
to be true.
NEGATIVEโ: sign-up now, click here, enter to win, buy now, free
POSITIVEโ: congratulations, love, s*x, champion
But donโt go spamming positive words thinking that you posts will get a higher
reach. The game is more about staying away from the negative stuff.
7 ๐
ป๐
ธ๐
ฝ๐
บ๐
ด๐
ณ ๐
ฟ๐
พ๐๐๐
When you add a post and create a link to a page โ these are still shown to be the
top types of post that get the most reach. But as you know by now, videos get
more clicks.
This is why it is critical to test and to align your FB posts to a variety of different
types. But if you want the most reach, linked posts are still the top dog.
8 ๐๐
ด๐๐ ๐
พ๐
ฝ๐
ป๐ ๐
ฟ๐
พ๐๐๐
When creating Facebook content, aim to include more than text. Posts that are
text only do not show up as well in newsfeeds because they just arenโt that
interesting.
Think about how you can integrate photos, videos, and other interesting visuals
like infographics.
10. Unique content
This was one tip we received that I was very hesitant to use. A good example is a
meme โ if you see one you love you may just share it with your fans and that is
that.
But it has been recommended that you actually download that meme โ and then
add it is an image to a post โ then TAG the original creator. We tried this and it
works indeed. We got more engagement and likes than the traditional sharing
approach.
This goes to show that Facebook algorithm is preferring unique content. And
when you post written content, you should always ensure that itโs created by you
if you want the most reach.
9 ๐
ฐ๐
ฒ๐๐
ธ๐
๐
ด ๐
ฒ๐
พ๐
ฝ๐๐
ด๐
ฝ๐
Comments by Facebook users who tag their friends will help to give you even
better results. The more action that is going on with a post, the more interesting
it appears to be to Facebook which means more people will probably want to see
it and it will appear more often on your audienceโs timeline.
10 ๐๐
ฐ๐
ถ๐
When a post tags a different page, it obtains better results. On a similar
note, if a page tags another page that has a similar audience, the page thatโs
been tagged will receive better results as well.
When pages or people are tagged it is likely to appeal to a broader audience.
Choose who you tag strategically to reach the most relevant audience.
Copyright Miracle Onagun