07/07/2022
Perfume in the metaverse?
The collab includes a digital “aura” and the ability for collectors to customize and buy physical fragrances by merging NFTs.
Perfume in the metaverse? Byredo and Rtfkt bet on visual “aura” The collaboration includes a digital “aura” and the ability for collectors to customize and buy physical fragrances by merging NFTs. Digital fashion startup Rtfkt and luxury fragrance brand Byredo have partnered on a perfume fo...