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I’ll help your brand stand out on social media and attract your ideal customers through curated strategies.

�Branding
�Social Media Strategy
�Content Creation
�PR

30min complementary branding session�
https://calendly.com/ashlakhi/30min

01/09/2022

In the previous post, we learned the importance of branding.⚡️

A Mood board helps guide the process of defining coherent branding. Slide left to see the step-by-step process I use to create a mood board.👈🏽

✨Step 1: Get inspired - This is the process of surfing through Pinterest and other sites with visuals to find images that speak to you. For this stage, besides Canva, I love using Pexels.com & Unsplash.com, where you can find free stock photos.
✨Step 2: Start with a blank canvas - I love using Canva, and begin with a blank canvas where I arrange images in a way I find aesthetically pleasing. You can also use mood board templates on Canva if the templates work for you.
✨Step 3: Curate your board - Keep moving around images until the mood board looks like a well-rounded representation of your brand's personality. You can add different elements and graphics to amplify creativity.

Think of your mood board as an artwork that tells the story of your brand. 🖼

In the next post, you will see examples of mood boards with varying designs and imagery that tell different stories about the personalities of various brands.🤍

Did you find this post helpful? Comment below.👇🏽

27/03/2022

As we've learned from my previous post - your 𝗯𝗿𝗮𝗻𝗱𝗶𝗻𝗴 will set the 𝘃𝗶𝗯𝗲 or feeling your target customers get from your brand's 𝗮𝗲𝘀𝘁𝗵𝗲𝘁𝗶𝗰𝘀.🎯

The first step to setting the mood and aesthetics of your brand should be to create a 𝗺𝗼𝗼𝗱 𝗯𝗼𝗮𝗿𝗱.🌅

This is the first mood board I created for 𝗧𝗵𝗲 𝗦𝗼𝗰𝗶𝗮𝗹 𝗙𝗹𝗮𝗶𝗿.🤍

I knew I wanted something 𝗻𝗲𝘂𝘁𝗿𝗮𝗹 and calm as I wanted to give off the vibe of a 𝗺𝗶𝗻𝗶𝗺𝗮𝗹𝗶𝘀𝘁𝗶𝗰 yet 𝗹𝘂𝘅𝘂𝗿𝗶𝗼𝘂𝘀 brand. Most importantly, I wanted it to represent who I am and what my 𝘃𝗶𝘀𝗶𝗼𝗻 of this brand is. My goal was for my page to be serene and inviting to my audience, sending off good vibes.✨

A different approach often used in branding is going bolder or edgier, which may help a brand stand out.

There is no right or wrong branding for your brand. The most important is to stay true to your vision of your brand while keeping in mind the kind of audience you want to attract.⚡️

To learn more about how to create a mood board for your brand follow👇🏽

Ash | Branding & Social Media📱]]
Ash | Branding & Social Media📱]]
Ash | Branding & Social Media📱]]

17/05/2021

Want to build trust and a good reputation with your ideal clients? 🤝

Make sure your branding and brand identity is on point. This will make your brand stand out to your customers over your competitors. The key is to be consistent with your branding.🤍

Now let's clarify the difference between 𝗯𝗿𝗮𝗻𝗱𝗶𝗻𝗴 and 𝗯𝗿𝗮𝗻𝗱 𝗶𝗱𝗲𝗻𝘁𝗶𝘁𝘆.

✨ Your branding is the 𝗩𝗜𝗕𝗘 or the feeling your target customer gets from your social media pages or website. To create the proper branding, consider who your target customer is, and then design the vibe keeping them in mind.

You can make your brand feel more professional, fun, modern, rustic, or however you want.💁🏽‍♀️

Once you know who your target customer is and how you want your brand to be perceived, the next step is to create the brand identity.

✨ Brand identity is the physical elements or 𝘁𝗵𝗲𝗺𝗲 of a brand that includes a logo, brand colors, fonts, styles, etc., that create a brand image.📷

So if your customers were to see your posts or website without the brand name, they would automatically know it's your brand. 📱

Once you have successfully achieved that, congratulations - your brand has an identity! 🎉

If this post was informative, please give it a like and a comment. 👇🏽

Follow The Social Flair for more tips on branding and growing your social media.🤍

09/05/2021

Check out the services I currently offer.👇🏽

✨ Brand board - A visual representation of your brand's identity to make your brand stand out.
✨ Social Media Management - Let me handle and grow your social media account, so you can focus on other operations of your business.
✨ Social Media Strategy - Feeling stuck and need fresh ideas? Let me review your page and come up with a strategy to make your account grow.
✨ Canva Templates - Let me create custom layouts for you so your social media feed and all your brand assets look cohesive and professional.
✨ Email Marketing - Send out newsletters to connect with your target market with content they will actually enjoy reading.
✨ Landing Page - Grow your email list and maintain an online presence.

Constantly learning and growing to add more services to this list in the future.

DM me to learn more about my past works or book a 30-minute consultation with me (link in bio) to discover how I can help you grow your social media to attract your ideal clientele. 📲🤍

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+66917945401

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